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DesignNewswire · COMO, Italy ·

Frangi Premium Skin Care Series by Tiger Pan Receives the Silver A' Design Award in Packaging Design

Tiger Pan of Tigerpan Design Lab. recognized for packaging design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Frangi Premium Skin Care Series by Tiger Pan of Tigerpan Design Lab., designed for Frangi, has been granted the Silver A' Design Award in the Packaging Design category. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

What the Silver A' Design Award Means

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About Frangi Premium Skin Care Series

Frangi Premium is a packaging series for skin care products, including toner, lotion, cream, eye cream, cleanser and mask. The iris flower is used as the central motif and appears on each package. The logo is shaped solidly in a frosted acrylic cap. Vertical stripes imitate plant stems and give the series a shared identity. A refined embossment of the iris is placed between the stripes. Frosted acrylic, matte glass and PE are used for the different products. The cream spoon and the eye cream massaging cap are also shaped after the iris.

About Tiger Pan

Tiger Pan, renowned designer and founder of Tiger Pan Design Lab, currently serves as the Jury President for D&AD 2024 in Packaging Design. He is also a contracted artist for the United Nations Postal Administration (UNPA), a collaborative artist with the United Nations Programme on HIV/AIDS (UNAIDS), a partner artist with the Liechtenstein Postal Service, and a co-branded artist with BVLGARI. Additionally, he holds the role of Vice Chairman of the Shenzhen Illustration Association and serves as a guest professor at 18 prestigious design academies across China. Over the past 28 years, Tiger Pan has been deeply engaged in product and packaging design research and practice.

Award Record

With this recognition, Tiger Pan of Tigerpan Design Lab. is a winner of 16 A' Design Awards. The awards span the editions from 2017 - 2018 to 2019 - 2020 of the A' Design Award & Competition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Frangi Premium Skin Care Series
Function
Skin Care Series
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Gainsboro, Tan, Dark Khaki, Lavender and White
Images
5
Client
Frangi

The Recognition

Laureate
Tiger Pan
Country
China
Brand
Tigerpan Design Lab.
Recognition
Silver A' Design Award
Edition
2019 - 2020
Design ID
#101029

Credits

Team
Tiger Pan, Jie Dai, Yahui Wang, Yuxuan He, Juanjuan Wu and Zhangkun Xie

Design Details

Unique Properties
FRANGI aims to invent a new series of skincare products,including lotion,mask,essence for eye,cream.As the core element of FRANGI,the iris presented in each product.The vertical stripes which simulated plants stalk as the independent identity of this new series. With different materials, the whole series gave a vivid and unified appearance.
Inspiration
We have been thinking how to enable a product to its own story? Iris, as the branding symbol, forms the logo and is shaped solidly in a frosted acrylic cap.The vertical stripes imitate plant stems, whose function is to absorb water. With the most simple pattern, the product's function will present to consumers naturally.The refraction of lights on the packages will help the series of Frangi outshines its competitors and show graceful glamour.
Research
Unlike food or beverage, skin-care products presents themselves in a more professional and functional way to consumers. Yet, quite a few brands fail to do so, as they failed to realize what a good package can achieve. However, our goal is to design packages with most simple patterns but compact shapes to convey a message that the products themselves are worth buying as it is functional and aesthetic.
Challenge
How to convey all that is behind a brand or a product with the simplest graph design?In this case,the brand's sense of high-class and the products' function of restoration and moisturization are expressed explicitly.Meanwhile the various but serial display of the 5 products is performed.So a selective use of material to be made with strips is key to the project.
Realization and Technology
In the design of facial cream, toner, and facial cleansing cream, a refined embossment of iris is displayed between the stripes, which themselves can change with different material. To assure the effect, well-chosen frosted acrylic, matte glass and PE are used to packed different products. The details are exquisite as well. The spoon for facial cream and the massaging cap of the eye serum are both shaped based on the iris flowers. All these details are made to improve the quality of packages.
Operation and Interaction
How to improve packaging quality and user experience with no extra expense on transportation and production?Frosted materials,elaborate iris patterns and simplest stripes comes together to tell the brands' story and provide a quality consumption.
Project Duration and Location
The project lasts 3 months, designed in Shenzhen and produced in Shanghai.
Specifications
Toner: 44mmX170mm;Box: 52mmX180mmX52mm Lotion: 44mmX170mm; Box: 52mmX180mmX52mm Cream: 67mmX64mm; Box: 70mmX66mmX74mm Eye Cream:30mmX142mm; Box: 35mmX147mmX29mm Cleanser:54.5mmX175mm; Box: 70mmX200mm Mask:140mmX140mm; Box:143mmX143mmX50mm
Keywords
skincare product package, Frangi, iris, embossment, facial cream, facial mask

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