Argento Fiera · 2024
Villa Booth Stand fieristico
- A' Design Award d'Argento 2024 in Fiera
- CLIENT: Smart Design Expo
- Estimated Number of Design Views: 103,426
- Verification code 54378658B5 · Verify this award
Colors
About Villa Booth Stand fieristico
Villa Booth è uno stand fieristico realizzato per presentare i prodotti di un brand. Il progetto si ispira al concetto di villa urbana e fonde l'architettura contemporanea con i materiali naturali. Gli interni si estendono su 527 metri quadrati e impiegano legno, pietra e intonaci materici. Le tonalità terrose si abbinano ad accenti neri per dare vita a un ambiente calmo e raffinato. I prodotti sono esposti in ambientazioni che richiamano una vera abitazione, così i visitatori possono comprendere ogni elemento nel suo utilizzo reale. La disposizione simile a quella di una villa favorisce il contatto diretto con i prodotti e con il brand.
About the A' Design Award d'Argento
Villa Booth Stand fieristico ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Villa Booth Stand fieristico sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Villa Booth Stand fieristico è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- Inspired by the urban villa concept, this project merges modern architecture with nature's essence, creating an ideal backdrop for products. Spanning 527 sqm, the stand features interiors with natural materials like wood, stone, and textured plaster, and uses earthy tones with bold black accents, reflecting nature's beauty while maintaining sophistication. It provides villa-like setting that highlights the products' purity, showcasing the seamless integration of elegance and functionality
- Dimensions & Packaging
- 2850 mm x 1850 mm x 600 mm
Materials: stone imitation board, plate imitating brushed steel, board imitating structural plaster, walnut wood panel - Tags
- booth, modern trade show booths, trade show booth design, creative trade show booths, custom trade show booths, Smart Design Expo stand, Smart Design Expo booth
- Production Technology
- We focused on advanced technologies and materials reflecting the brand's commitment to architectural excellence and user comfort. Natural materials like wood, stone, and textured plaster were used to craft an interior inspired by nature and urban villa elegance. This approach allowed for detailed replication and durability of the display. The project aimed to optimally showcase the brand's products, facilitating intuitive interaction and direct experience of WISNIOWSKI's offerings, highlighting a unique blend of traditional craftsmanship and modern technological solutions
- Design Challenge
- The main challenge was blending modern tech and creative design within legal and production limits, requiring understanding trends and expectations. Overcoming external constraints like safety laws and material availability was tough. Striking a balance between innovation and quality, through constant iterations and testing, was crucial to meet client and market needs effectively
- Research
- This research focuses on the impact of modern trade show booths on visitor engagement and product presentation effectiveness. Using a mixed-method approach, including case studies, surveys, and direct observation, with tools like online questionnaires and expert interviews, it involved exhibitors and visitors from various industries. Results highlight the appeal of booths combining technological innovations with creative design, emphasizing the importance of interactive elements
- Inspiration
- The driving force behind this project was the idea of a city villa that merges the sophistication and contemporary vibe with the coziness and convenience of city life. The design features a contemporary facade and architectural innovations intended to fuse beauty with utility. Grounded in extensive research of urban architectural trends, this design stands as a prime vehicle for presenting client products, epitomizing the ideal harmony of aesthetics and functionality
- Project Duration
- The project started in January 2023 in Poznan and finished in April in 2023 in Munchen, was excibited in BAU Munchen in 2023
- Operation Flow
- This booth was designed with visitor interaction in mind. Products are displayed in their real-life contexts, akin to an urban villa setting. These solutions provide a better experience by making it easier to understand the offerings and establish contact with the brand
- Patents
- Trademark (2023) Smart Design Expo.
- Image Credits
- Image #1: (Photographer) Patryk Lewinski, 2023
Optional Image #1: (Photographer) Patryk Lewinski, 2023
Optional Image #2: (Photographer) Patryk Lewinski, 2023
Optional Image #3: (Photographer) Patryk Lewinski, 2023
Optional Image: #4: (Photographer) Patryk Lewinski, 2023
