Argento Packaging · 2024
Ling Lie Vodka Packaging per vodka
- A' Design Award d'Argento 2024 in Packaging
- CLIENT: Laizhou Distillery
- Estimated Number of Design Views: 38,540
- Verification code 4D0F82CF72 · Verify this award
Colors
About Ling Lie Vodka Packaging per vodka
Ling Lie Vodka è un progetto di packaging in bottiglia realizzato per un distillato bianco prodotto a Qionglai, nel Sichuan. La forma trae ispirazione dalle Montagne Innevate di Xiling, luogo d'origine delle materie prime. Una texture ondulata richiama le superfici rocciose e la pittura cinese a inchiostro. La bottiglia è realizzata in vetro bianco cristallino ad alta traslucenza, con capsula serigrafata ed etichetta rifinita con stampa a caldo oro e argento su carta ecologica. Le linee sottili e curve migliorano la presa, mentre il collo affusolato limita l'ingresso di aria nella bottiglia, consentendo di conservare e servire il distillato più volte.
About the A' Design Award d'Argento
Ling Lie Vodka Packaging per vodka ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Ling Lie Vodka Packaging per vodka sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Ling Lie Vodka Packaging per vodka è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- Laizhou Distillery in Qionglai, Sichuan, introduces the specially designed packaging for its first white spirit, Ling Lie Vodka. The packaging highlights the Snow Mountains features, where the raw materials originated, providing a pleasant drinking experience while enjoying the natural and original brewing style. It introduces the modest and pure Chinese culture to the world while integrating the excellent traditions of the Vodka family to explore new possibilities in the spirits market.
- Dimensions & Packaging
- product dimensions, 78 mm x 78 mm x 309 mm
- Tags
- Vodka, Snow Mountains, Integration of Chinese and Western, Naturalism, Local Spirit
- Production Technology
- Highly Translucent Crystalline White Glass, Screen Printing Bottle Cap, Gold and Silver Stamping Label
- Design Challenge
- The challenge is how to create local Chinese spirits packaging. Ling Lie breaks through the traditional vodka packaging model. Natural landscape elements with modern crafts highlight the interaction between nature and modern art. Moreover, the label incorporates the glacial element to convey the natural and pure local brewing concept, with gold and silver stamping and environmentally friendly paper, paying tribute to nature.
- Research
- In the new consumption era, foreign spirits dominate the vodka market. By introducing this memorable spirits packaging, the design team entices the drinker into an enjoyable drinking journey while building a local spirits brand, highlighting the excellence of domestic spirits and Chinese aesthetics to the world.
- Inspiration
- The inspiration for the bottle design comes from the Xiling Snow Mountains, as the corrugated texture resembles the combination of rocks and Chinese water ink. The highly translucent crystalline white glass showcases the toughness of the stone, the ecological landscape features where the raw materials come from, and the power of nature, which aligns with the brand concept of nature and purity, showcasing dynamic aesthetics of masculinity, strength, and purity.
- Project Duration
- The project was designed and developed in 2022 in Shanghai and Qionglai, and launched in July 2023 in China.
- Operation Flow
- The grand but modest shape of the bottle employs slim, curved lines combined with the rocky texture of the snow mountain elements, providing customers with a more comfortable holding experience and a more layered sense of touch. The slender and elegant neck of the bottle reduces the air entering it, making it easy to store and drink it several times.
