Ferro Mobile · 2023
Baidu Onsite Service Experience Applicazione mobile
by Baidu Online Network Technology
- A' Design Award di Ferro 2023 in Mobile
- CLIENT: Baidu Online Network Technology. Beijing
- Estimated Number of Design Views: 13,705
- Verification code CABD3C40CB · Verify this award
Colors
About Baidu Onsite Service Experience Applicazione mobile
Baidu Onsite Service Experience è un'applicazione mobile per la prenotazione online di servizi domestici. Il design propone miniature chiare degli esercenti, un utilizzo semplificato e un'interfaccia familiare, così che gli utenti possano individuare rapidamente il servizio di cui hanno bisogno. Gli utenti sfogliano gli elenchi dei servizi, confrontano le offerte, selezionano un esercente e completano il pagamento. Quando un esercente accetta un ordine, vengono forniti un avviso tramite messaggio e una mappa in tempo reale della sua posizione. Un algoritmo di backend valuta la qualità del servizio e aggiorna le classifiche degli esercenti, mentre i registri degli ordini vengono archiviati per tutelare i diritti degli utenti.
About the A' Design Award di Ferro
Baidu Onsite Service Experience Applicazione mobile ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che Baidu Onsite Service Experience Applicazione mobile sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. Baidu Onsite Service Experience Applicazione mobile è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.
Press Kit
- Unique Properties
- This is a small program for online domestic service booking, which aims to reduce the online operating costs of businesses through digital means, optimize the service level, and provide users with a safer and more reliable online household booking process. With clear business thumbnail, intuitive and simplified operation and familiar interface design, it is easy for users to quickly locate the required services and optimize the use efficiency.
- Tags
- Housekeeping Services,Online Services
- Production Technology
- Relying on the open platform, AI assistant generates interactive dialog box models suitable for scene intention, and reaches commercial standards after passing background tests. The backend algorithm establishes the scoring strategy of service quality, and the machine automatically generates the scoring report and updates the ranking of merchants on the page regularly. The platform will record the user orders information and provide evidence in case of loss of user rights and interests.
- Design Challenge
- The challenge was to optimize the overall use process within the existing architecture. Relying on DuerOS platform, AI assistant selects the configuration items like intention, common expression and slot suitable for onsite scene to generate an interactive dialogue model, so that users are more willing to initiate interaction. The backend algorithm sets up a service quality scoring strategy, calculates the merchant service from multiple dimensions, and regularly optimizes the home page ranking.
- Research
- Before the COVID 19 pandemic, domestic service merchants did not have a strong awareness of and demand for digitalization. However, the pandemic has brought a continuous downturn in the domestic service industry. Due to the restrictions on physical activities, some businesses have been forced to close down, facing the test of survival resilience. At a time when the pandemic is forcing service businesses to iterate on their products and services, digitalization offers a whole new direction.
- Inspiration
- Affected by the pandemic, domestic service merchants have gradually increased their awareness of and demand for digitalization. They need a reliable online platform to promote relevant businesses, so as to face the changing market environment. Inspired by this, the program uses digital assistance to shorten the merchant service process and optimize the dual experience of the merchant and the user.
- Project Duration
- The project was designed and developed in Beijing in October 2020 and launched in China in February 2021.
- Operation Flow
- Users can access the small program from the Baidu APP, browse the service interface to compare preferential schemes and select the best merchants
After entering the merchant page, users select the required service and initiate the payment process.
When a merchant accepts an order, the app alerts users with a message and provides them with a real time map to check the location of the merchant.
