Bronzo Interni · 2022
Staom Jewelry Interni di una boutique di gioielli
by Rong Zeng
- A' Design Award di Bronzo 2022 in Interni
- CLIENT: Xad
- Estimated Number of Design Views: 9,681
- Verification code 6AEABFA9F3 · Verify this award
Colors
About Staom Jewelry Interni di una boutique di gioielli
Staom Jewelry è l'interno di una boutique di gioielli che si estende su 200 metri quadrati con un'altezza utile di circa 3 metri. Il progetto nasce dall'idea che i diamanti e l'universo rappresentino entrambi l'eternità. I visitatori attraversano un corridoio, un ingresso posto al termine del percorso e un'area rivestita di specchi, in una sequenza che evoca un viaggio dalla terra verso lo spazio. Sono impiegati acciaio inossidabile a specchio, marmo nero effetto specchio, pittura artistica effetto cemento e acciaio inossidabile satinato. I riflessi degli specchi e le forme irregolari attenuano la percezione delle pareti e fanno apparire lo spazio sconfinato.
About the A' Design Award di Bronzo
Staom Jewelry Interni di una boutique di gioielli ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che Staom Jewelry Interni di una boutique di gioielli sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. Staom Jewelry Interni di una boutique di gioielli soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- This is a space about the universe and jewelry.
The project is characterized by the space created by narrative space techniques and immersion experience, and is not a project according to local conditions. It is more like making a movie, from the corridor at the door, the entrance at the bottom of the aisle, and the space space reflected by the wall after turning around, is a process from the earth, to the space-time tunnel, and finally appears in space. - Dimensions & Packaging
- The project covers an area of 200 Square meters, with a floor height of about 3 meter.
- Tags
- Universe, Love, Jewelry, Retail, Narrative space
- Production Technology
- Mirror stainless steel, black mirror marble, cement art paint, drawing stainless steel
- Design Challenge
- We have broken all the structures that make people feel like walls, and restored the space to a chaotic and profound universe by using specular reflection and irregular deconstruction modeling. As for the emotional space, we think that the development of the Internet now makes more and more young people stop on the mobile phone interface and almost forget the wonderful outside world. Because of the project, Party A's monthly turnover has reached an all-time high even before its opening.
- Research
- This project mainly studies the future of narrative emotional space in the business field. When we got the project at the beginning, it didn't even have a name. We designed the whole process from conception, creativity, to naming conception, and finally presented spatial narrative. The reason why it is a narrative space is that the original intention is to treat the project as a movie. The whole space sells diamonds and other jewelry. Most of the demand scenes for diamonds are related to love.
- Inspiration
- The idea of creativity comes from the understanding of diamonds. Diamonds represent eternity. In the whole world, the only one that can represent eternity is probably the universe. If we hope for love with eternity, we are just like expecting each other to be like stars in the universe, to shine and cherish each other.
In order to express the boundless vision of the universe, we try to break the space constraints and make the space appear boundless. - Project Duration
- The project started in December 2020 in JIANGYIN and finished in April 2021 in JIANGYIN.
- Operation Flow
- Among all things, only the universe can express eternity and mystery. The materials of the project are relatively simple, but the presentation of space is unconventional, trying to create a sense of the vast universe. We have broken all the structures that make people feel like walls, and restored the space to a chaotic and profound universe by using specular reflection and irregular deconstruction modeling.
- Image Credits
- Photographer: Shenghui
