Ihe emepụtara bụ Twiggle Ọrụ Isi: Ngwugwu Tii Ahịhịa nke Dheeraj Bangur bụ onye meriri a na-asọpụrụ nke ukwuu nke 2026 Ihe Nrite A' Design Award nke Igwe na Udi Asọmpi Nhazi Ngwungwu.
IgweNgwungwu· 2026
Twiggle Ọrụ Isi: Ngwugwu Tii Ahịhịa
nke Dheeraj Bangur
Onye Ahịa: Brandsthan
Onye Meriri Ihe Nrite A' Design Award nke Igwe na Udi Ngwungwu
Onye Meriri Onyinye A Kwadoro
Nyochaa Ọnọdụ Onyinye maka #182491Nhazi a
Maka Twiggle Ọrụ Isi: Ngwugwu Tii Ahịhịa
Ederede Akwụkwọ: Ngwugwu Tii Twiggle bụ usoro anya jikọtara ọnụ nke e mere maka ihe ọ̀ṅụṅụ ahịhịa anọ: Hibiscus, Chamomile, Lemongrass, na Peppermint. A na-amata ụdị ọ bụla site na agba a họpụtara maka ya na eserese ahịhịa nkọwa zuru ezu, nke na-eme ka amata ngwaahịa nke ọma. Mkpụrụ akwụkwọ siri ike na-eme ka ọgụgụ dịkwuo mma, ebe nhazi e hazie nke ọma na-ahazi ozi n'ụzọ dị mma. Nhazi ziri ezi na-emepụta ọnọdụ shelf siri ike na njikọ anya n'ofe usoro ahụ, nke na-arụpụta ihe ngwọta ngwugwu na-egbuke egbuke ma bụrụkwa nke a haziri ahazi nke na-akwalite nghọta na ndịiche.
Nkwanye Ugwu
Maka Ihe Nrite A' Design Award nke Igwe
Twiggle Ọrụ Isi: Ngwugwu Tii Ahịhịa meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Twiggle Ọrụ Isi: Ngwugwu Tii Ahịhịa ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Twiggle Ọrụ Isi: Ngwugwu Tii Ahịhịa maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.
N'azụ Nhazi a
Ngwugwu Mgbasa Ozi
Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.
- Àgwà Pụrụ Iche
- Twiggle Tea Packaging is a vibrant identity system developed for four herbal infusions—Hibiscus, Chamomile, Lemongrass, and Peppermint. Each variant uses a distinct chromatic code and botanical illustration to differentiate on the shelf instantly. Bold typography ensures high legibility, while clean layout hierarchy enhances clarity of benefits. The design balances youthful energy with structured branding, creating strong shelf impact and cohesive brand recall across the range.
- Nha & Mkpuchi
- Twiggle Tea Packaging is designed as a rectangular paperboard carton with dimensions 95 mm width x 70 mm depth x 150 mm height. The front panel features a vertical front of pack layout, while the back panel adapts the same visual system into a horizontal composition to maintain brand continuity. The structure supports efficient shelf stacking and clear visibility. The design is prepared in vector format with print ready CMYK color specifications, defined bleed, and die line alignment for accurate offset printing and consistent production output.
- Mkpado
- Twiggle, Herbal Tea, Famous Indian Tea, Tea Packaging Design, Best Herbal Tea, Brandsthan,
- Teknụzụ Mmepụta
- Twiggle Tea Packaging was developed using vector-based design methodology to ensure precision and scalability. Each variant employs a controlled color-coded system supported by custom botanical illustrations & realistic photographs created through simplified geometric construction. A structured grid layout was applied to maintain hierarchy and alignment. The packaging is optimized for offset printing on high-quality paperboard with matte finish, selective spot UV, and optional embossing for brand elements, ensuring visual clarity, tactile quality, and consistent reproduction across production batches.
- Ịma Aka Imepụta
- The primary challenge was balancing playful visual energy with clear product communication across multiple variants. Excessive color risked reducing readability, while minimal layouts weakened shelf impact. Another difficulty was maintaining consistency while allowing each herbal variant to feel distinct. Print limitations and color accuracy in production required controlled palettes and simplified illustrations. The solution involved a structured grid, disciplined typography, and carefully calibrated color coding, achieving strong differentiation without compromising clarity, hierarchy, or production feasibility.
- Nchọpụta
- Qualitative and observational research was conducted to understand herbal tea purchase behavior. The objective was to improve shelf recognition and benefit communication. Methodology included retail audits, visual comparison studies, and color association mapping. Data was collected using market photography, competitor analysis, and quick user preference surveys. Participants included regular tea consumers and retail shoppers. Results showed strong preference for color coded variants and clear botanical cues. Insights led to structured hierarchy and bold differentiation, improving visibility, recall, and clearer wellness communication in real retail environments.
- Mkpali
- The inspiration emerged from the natural vitality of herbal ingredients and the desire to make wellness visually expressive. Research into consumer behavior in retail environments highlighted the need for strong color coding and immediate benefit communication. Botanical forms were simplified into bold, modern compositions to enhance recognition. The design merges playful energy with structured hierarchy, ensuring clarity, emotional warmth, and strong shelf presence.
- Oge Ọrụ
- The project started in August 2025 in Jaipur and finished in October 2025 in Jaipur
- Usoro Ọrụ
- Twiggle Tea Packaging is designed for simple and intuitive interaction. The clear front layout helps users quickly identify the herbal variant through color and botanical illustration. Key benefits are visible at a glance, supporting fast decision making in retail environments. The carton opens from the top, allowing easy access to tea bags inside. Consistent visual coding across variants helps users recognize flavors during repeat purchase. The structured layout improves readability, while the balanced design enhances shelf visibility and overall user experience.
Nkwado
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