Yuan Li Sheng Huo Mmebe Akara Ngosi Ụlọ Ahịa nke Fullspeed Network Technologies Hangzhou

Ihe emepụtara bụ Yuan Li Sheng Huo Mmebe Akara Ngosi Ụlọ Ahịa nke Fullspeed Network Technologies Hangzhou bụ onye meriri a na-asọpụrụ nke ukwuu nke 2024 Ihe Nrite A' Design Award nke Bronz na Udi Asọmpi Nhazi Eserese, Ịse Ihe na Nkwurịta Anya.

BronzEserese· 2024

Yuan Li Sheng Huo Mmebe Akara Ngosi Ụlọ Ahịa

nke Fullspeed Network Technologies Hangzhou

Onye Ahịa: Meituan

Onye Meriri Ihe Nrite A' Design Award nke Bronz na Udi Eserese

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Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #159091

Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Yuan Li Sheng Huo Mmebe Akara Ngosi Ụlọ Ahịa

Yuan Li Sheng Huo bụ akara ngosi ụlọ ahịa e mepụtara maka ụlọ ahịa mmịụta na-ere ngwa ndị dị mkpa kwa ụbọchị nke dị elu n'ọkwa. Emebere akara ngosi a site na hexagon (ihe nwere akụkụ isii) e sitere na square (ihe nwere akụkụ anọ nha nha) mgbe e bepụtachara triangles (ihe nwere akụkụ atọ), na-emepụta ụdịdị nke na-echetara mmadụ igbe nwere ike ijide ọtụtụ ihe. Okirikiri ndị dị n'ime akara ahụ na-egosi obere mbara igwe (planets) ma na-akpọghachi ụda aha ụlọ ahịa ahụ. Agba oroma na-egbuke egbuke bụ agba isi eji rụọ ọrụ a, e sitekwara na mkpụrụedemede ndị e ji ahịrị na-asọ asọ (fluid lines) na akụkụ nkịpọ nha n'otu (consistent slant angles) dee ha. A na-etinye akara ngosi a n'ihe mgbochi ngwaahịa iji kwado nghọta ụlọ ahịa n'etiti ndị na-eto eto.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Bronz

Yuan Li Sheng Huo Mmebe Akara Ngosi Ụlọ Ahịa meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Yuan Li Sheng Huo Mmebe Akara Ngosi Ụlọ Ahịa ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Yuan Li Sheng Huo Mmebe Akara Ngosi Ụlọ Ahịa na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: This logo is specially designed for the brand yuanlishenghuo, aiming to establish a youthful and vigorous brand image, promote a positive lifestyle, and meet the aesthetic needs of young people. It combines the brand name with a unique geometric shape, and takes a bright and vibrant orange as the main color, which is visually appealing. This also creates a lasting impression on consumers, thus improving the brand competitiveness in the market.
Nha & Mkpuchi: Yuanlishenghuo targets young adults aged 20 to 35 as its core audience, who are predominantly keen on self pleasing consumption and are more willing to spend on daily goods with exquisite designs. To cater to their aesthetic preferences, the design team has created an aesthetically pleasing logo radiating vigor, which advocates for an optimistic attitude towards life.
Mkpado: logo design, vigor, refinement, super symbol, geometric elements
Teknụzụ Mmepụta: The design team has cut triangles off from a square to form a hexagon as the background of the logo, making it more recognizable and impressive. A vibrant orange as the main color, and the brand name designed with fluid lines, imbuing the logo with a youthful vibe. Additionally, the strokes of characters maintain consistent slant angles, improving overall harmony.
Ịma Aka Imepụta: The biggest challenge of this project was aligning the logo with the brand image and concept. The design team has shaped the logo into a geometric figure reminiscent of box for storing articles of everyday use, which suggests that the brand boasts multiple core products featuring wide adaptability to various scenarios, embodying its goal of creating a refined collection store for daily essentials.
Nchọpụta: As society rapidly develops and undergoes digitalization, young people are gradually becoming one of the major consumer forces. To cater to their aesthetic preferences and establish a brand image, the design team has crafted a logo using a vibrant orange, cute circles and a sharp geometric background, which blends modernity with vitality, leading to strong visual impact and reflecting the inclusiveness and creativity of the brand.
Mkpali: The Chinese character for yuan in the brand name yuanlishenghuo has the same pronunciation of circle in Chinese. Inspired by that, the logo incorporates circles reminiscent of small planets, which is interesting and pays a tribute to the movie Star Wars.
- The logo resembles a box able to contain multiple items. Such a design suggests that the brand boasts diverse products and can provide solutions for mainstream emergency scenarios.
Oge Ọrụ: The project was designed in September, 2022 in Hangzhou, and launched in June, 2023 in Hangzhou.
Usoro Ọrụ: The brand can imprint this logo on product packaging, which enhances the visual appeal of the products and thus boosts brand recognition and competitiveness in the market. Furthermore, the vigorous logo can resonate emotionally with young people aged 20 to 35, increasing brand favorability and establishing an emotional connection between the brand and consumers.