Daejeon Bruce Rice Cake Redesign Ọrụ Bụ Isi: Ngbo Achịcha Osikapa nke Choulsoon Park

Ihe emepụtara bụ Daejeon Bruce Rice Cake Redesign Ọrụ Bụ Isi: Ngbo Achịcha Osikapa nke Choulsoon Park bụ onye meriri a na-asọpụrụ nke ukwuu nke 2021 Ihe Nrite A' Design Award nke Bronz na Udi Asọmpi Nhazi Ngwungwu.

BronzNgwungwu· 2021

Daejeon Bruce Rice Cake Redesign Ọrụ Bụ Isi: Ngbo Achịcha Osikapa

nke Choulsoon Park

Onye Ahịa: Soongraphic

Onye Meriri Ihe Nrite A' Design Award nke Bronz na Udi Ngwungwu

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Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #120168

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Daejeon Bruce Rice Cake Redesign Ọrụ Bụ Isi: Ngbo Achịcha Osikapa

Ederede Akwụkwọ: Daejeon Bruce Rice Cake Redesign bụ nhazi ngbo maka ngwaahịa achịcha osikapa nke ụlọ ọrụ mmiri ọ̀gwụgwụ dị na mpaghara Daejeon na-ere. E biri onyonyo nke ihe ncheta itoolu kacha mkpa na Daejeon na ngbo ahụ, ka ndị na-azụ ya na-enweta ozi banyere njem nlegharị anya obodo tinyere ngwaahịa ahụ. Ngwaahịa ndị a ekewaala n'ụdị atọ dịka ụtọ ha si dị, ma ụdị ọ bụla na-eji agba eke nke isi ihe eji mee ya igosi ụtọ ya. Aha ngwaahịa ndị a pụtara n'asụsụ Korea na Bekee. E ji akwụkwọ siri ike mee ngbo ahụ, ka o wee nwee ike iguzo ọtọ ma ọ bụ dinara ala n'enweghị mmebi ọ bụla dị mfe.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Bronz

Daejeon Bruce Rice Cake Redesign Ọrụ Bụ Isi: Ngbo Achịcha Osikapa meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Daejeon Bruce Rice Cake Redesign Ọrụ Bụ Isi: Ngbo Achịcha Osikapa ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Daejeon Bruce Rice Cake Redesign Ọrụ Bụ Isi: Ngbo Achịcha Osikapa na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: 2019-2021 is the year of visiting Daejeon. In order to revitalize the Daejeon tourism culture, Daejeon's nine major landmark graphics were applied to the package of Sungsimdang, a leading confectionery company in Daejeon. Visitors and buyers of Sungsimdang can obtain information on various tourism cultures in Daejeon at the same time as purchasing products, and it will be effective marketing when exporting products in the future.
Nha & Mkpuchi: Outer packing 234mm*120mm, inner packing 80mm*125mm, information paper 85mm*125mm
Mkpado: Illustration, Graphic, Design, Package
Teknụzụ Mmepụta: The designer decided that the Daejeon Bruce Mochi packaging should convey honest products and brand image while conveying information about local attractions.
To this end, each series was divided into three series according to taste, and each series was designed by linking the brand and local story.
This allows you to experience a variety of products, as well as convey visual information to consumers who have purchased the product.
You can also use thick paper to stand or lay it down. And it is not easily damaged.
Ịma Aka Imepụta: The student designer alone conducted market research from planning to final design results. We have invested a lot of time in surveys to get our marketing results, and we have done several tests on the material of the paper and the structure of the package so that we can install or place the package later.
Nchọpụta: We divided into two categories: Daejeon local residents and all citizens (including foreigners), and conducted a questionnaire on the brand of the product to be designed and a questionnaire on the degree of understanding of landmarks in the Daejeon area.
As a result, the experience with the product brand “Sungsimdang” was high, but the experience with landmarks in the Daejeon area was somewhat insufficient. Therefore, it was determined that if the local landmark was promoted through the influential company “Sungsimdang” in the region, it would be a good marketing for both the company and the Daejeon area.
Mkpali: There are various cultural assets and attractions in Daejeon, but it is a pity that many people do not know well and most foreigners only know Seoul. Therefore, we considered the necessary methods to effectively activate local tourism through influential companies in the Daejeon region.
Oge Ọrụ: The project started in March 2020 and was completed in November 2020 and has been exhibited at the Hanbat National University Moglyeon Gallery.
Usoro Ọrụ: The designer selected the color flow of each of the three series as the original color of the material, so that consumers can easily grasp the taste of the product they want to purchase. Also, in consideration of various consumers, English and Korean were applied to each product name in addition to colors.
Ndị Otu: Individual