AgoraFloreasca UrbanTheory Mal Rekreasi Perkotaan oleh Helen Brasinika

Karya AgoraFloreasca UrbanTheory Mal Rekreasi Perkotaan oleh Helen Brasinika adalah pemenang yang sangat dihormati dari 2020 A' Design Award Emas yang sangat bergengsi dalam Kategori Kompetisi Desain Perhotelan, Rekreasi, Perjalanan dan Pariwisata.

EmasPerhotelan· 2020

AgoraFloreasca UrbanTheory Mal Rekreasi Perkotaan

oleh Helen Brasinika

Klien: BllendDesign & Research Office

Pemenang A' Design Award Emas dalam Kategori Perhotelan

70,281

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #99905

Lihat di A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desain

Tentang AgoraFloreasca UrbanTheory Mal Rekreasi Perkotaan

Proyek ini mengacu pada desain interior, lanskap, dan pencahayaan area komunal di mal skala kecil tujuan dan layanan rekreasi baru. Hasil yang diharapkan adalah menciptakan suasana santai melalui desain tata ruang, tepat di jantung kota Bukares. Tempat berkumpul yang ramah, berskala tinggi, dan penuh pengalaman, sehingga bisa menjadi destinasi dan penyedia pengalaman berbasis komunitas. Proposal ini berfokus pada Research Informed Design, metodologi perancangan Kota Masa Depan, dan Praktek Pengelolaan Air Hujan dengan tujuan untuk menciptakan kawasan perkotaan yang berkelanjutan dan dapat diterima oleh semua orang.

Pengakuan

Tentang A' Design Award Emas

AgoraFloreasca UrbanTheory Mal Rekreasi Perkotaan adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. AgoraFloreasca UrbanTheory Mal Rekreasi Perkotaan diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. AgoraFloreasca UrbanTheory Mal Rekreasi Perkotaan menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: The project refers to the landscape, interior and lighting design of all the public spaces of a brand new destination and experience small scale mall. The deliverable was to support by spatial design the brand positioning we were provided. Creating a vibrant, urban gathering venue, that will be preferred by upper scale, quality lovers for its unique assortment of services and its welcoming environment.
Dimensi & Kemasan: The mall is developed in four levels of activity, basement is allocated for active and body rejuvenation, ground is FnB, first deli and amusement shopping, while second floor is allocated to pampering and mind rejuvenation.
Tag: Mall, Sensorial, Vibrant, Social, Urban, Gathering, Leisure, Recreation, Sustainable, Community, Upperscale, Quality, Welcoming, Rejuvenating, Minimalism, Global, Destination
Teknologi Produksi: Advanced technology for the realization of the project was utilized in terms of materials, manufacturing process, cad and design methodology. Corian Dupont, Etalbond, polycarbonate, aluminum and magnum ceramic tiles by Florim were some of the materials specified, their selection based mainly on production methodology, international certifications and sustainability issues. Very strict national regulations in terms for fire security had to be satisfied while architectural and lighting design was LED in order to ensure low maintenance cost and energy savings according to IESNA lighting Standards.
Tantangan Desain: Developed in the heart of the urban fabric, Floreasca avenue, as small scale, central and intimate real estate raised key issues of elevated customer expectations and certain considerations towards sustainable growth. The overall design had to unify indoor and outdoor in a community driven location, that would attract brand believers, feeling bonded enough to spend their leisure time for body and mind rejuvenating activities.
Riset: Research findings determined the market, business and branding context delivered along with the niche brief. The brief was alanyzed according to international research regarding recreation, vacation scapes, spatial design elements and sustainability methodologies. Green Stormwater Infrastructure practices, data driven lifestyle, and Future Cities Design Elements, were organically incorporated both for the outdoor architectural and lighting design, as well as the public areas of the interior. The aim was to create content and context for an urban experience destination, an establishment for multi cultural backgrounds seeking quality standards.
Inspirasi: The notion of centrality and direct connection to the community, along with the map location forming a heart, become the inspiration for the logo designed by Brandient, an award winning practice. The logo then is transformed into spatial design, forming the connecting element from the ground to the top level of the atrium.
Durasi Proyek: Concept Design June 2018, delivery of the project December 2018.
Alur Operasi: The city becomes the heart, the tenants located around the heart form the community that offer the experience, while all the above are organically connected through spatial indoor and outdoor design elements into a unifying destination landmark. At night the city is transformed into black spots and trafficways into lines of light, a concept that is evident in the contrasting nature of black and white, and the lighting design of linear led ribbons and illuminating buttons by Flos.
Anggota Tim: BllendDesign & Research Office, Greece
HBC Development Team, Romania
Brandient, Romania
Evergreen, Green and Planting Solutions
Kredit Gambar: Arthur Zinz Photography