Threepointone Fungsi Utama: Identitas Korporat oleh Jinlin Wang

Karya Threepointone Fungsi Utama: Identitas Korporat oleh Jinlin Wang adalah pemenang yang sangat dihormati dari 2026 A' Design Award Perunggu yang sangat bergengsi dalam Kategori Kompetisi Desain Grafis, Ilustrasi dan Komunikasi Visual.

PerungguGrafis· 2026

Threepointone Fungsi Utama: Identitas Korporat

oleh Jinlin Wang

Pemenang A' Design Award Perunggu dalam Kategori Grafis

8,301

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #180893

Kunjungi Situs Lihat di A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desain

Tentang Threepointone Fungsi Utama: Identitas Korporat

Teks Buku: Threepointone adalah sistem identitas korporat yang dikembangkan untuk konteks desain multidisiplin. Desain ini dibangun menggunakan elemen visual fundamental, termasuk tipografi khusus, bentuk geometris, dan palet monokrom yang terkendali. Komposisi yang terstruktur dan hubungan proporsional yang terkontrol mendefinisikan bahasa visual yang jelas dan konsisten. Sistem ini diterapkan di berbagai format digital dan cetak, mendukung kemampuan adaptasi, skalabilitas, dan kesinambungan sambil mempertahankan koherensi visual dari waktu ke waktu.

Pengakuan

Tentang A' Design Award Perunggu

Threepointone Fungsi Utama: Identitas Korporat adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Threepointone Fungsi Utama: Identitas Korporat diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Threepointone Fungsi Utama: Identitas Korporat memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: Threepointone Studio is a corporate identity system developed for a multidisciplinary design practice. Grounded in the rule of thirds, the identity is constructed from fundamental visual elements, including bespoke typography, geometric forms, and a restrained monochrome palette. By using fundamental design elements to articulate complex compositional principles, the system demonstrates clarity, precision, and usability while ensuring consistent expression across digital, print, and spatial applications.
Dimensi & Kemasan: The project consists of a corporate visual identity system designed for both digital and print applications. Digital assets were developed as scalable vector files to ensure resolution-independent performance across platforms. Printed corporate identity materials were designed to accommodate standard production formats, maintaining visual consistency through defined typographic scales, color specifications, and layout structures.
Tag: Corporate identity, Visual identity, Graphic design, Brand system, Design principles, Brand communication
Teknologi Produksi: The identity was developed through iterative visual exploration grounded in fundamental graphic design principles. Studies of typographic proportion, geometric structure, spatial hierarchy, and contrast relationships informed the system. These principles were tested and refined across digital and print applications to ensure clarity, consistency, usability, and long-term adaptability of the corporate identity.
Tantangan Desain: The primary challenge was translating abstract design principles into a clear and functional identity without relying on decorative trends. Balancing conceptual depth with practical usability required continuous refinement to ensure the system remained accessible to diverse audiences. Limited reliance on color and stylistic devices increased the need for precision in typography, composition, and structure throughout the design process.
Riset: Type of Research: Qualitative and marketing research. Research Objectives: To understand competitors and differentiation. Methodology: Competitor and audience analysis. Data Collection and Research Tools Used: Online research. Participants or Experiments: Internal evaluation. Results, Insights and Impacts: Identity gaps were identified. Effect of the Research in Real-Life Phenomena such as Business, Society and Design Itself: The outcome supports clearer brand positioning.
Inspirasi: The project was inspired by the concept of pi as a universal representation of continuity, balance, and precision. This reference informed a foundational approach to design that prioritizes fundamental visual elements such as point, line, and surface. A restrained palette of black, white, and grey was selected to reinforce clarity and neutrality. Together, these decisions express the studio’s core values of harmony, empathy, and creativity through a structured and adaptable visual system.
Durasi Proyek: The project was initiated in December 2023 in Mountain View, California, and completed in March 2024 over a four-month development period. The work encompassed concept development, visual system exploration, and refinement of the corporate identity across digital and printed applications.
Alur Operasi: The identity uses fundamental design elements to clearly communicate the brand story and values. By avoiding reliance on color, the design remains accessible and acceptable to a wide range of age groups and audiences. This approach emphasizes purpose and meaning over decoration, allowing the brand to communicate consistently across digital and printed contexts while maintaining clarity and recognition.