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Mannay CBE 2020 Stan oleh Wai Ho Cheung

Karya Mannay CBE 2020 Stan oleh Wai Ho Cheung adalah pemenang yang sangat dihormati dari 2025 A' Design Award Besi yang sangat bergengsi dalam Kategori Kompetisi Desain Arsitektur Pameran Dagang, Interior dan Pameran.


BesiPameran Dagang· 2025

Mannay CBE 2020 Stan

oleh Wai Ho Cheung

Klien: Shenzhen Mannay Cosmetic Co.

Pemenang A' Design Award Besi dalam Kategori Pameran Dagang

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Desain

Tentang Mannay CBE 2020 Stan

Mannay memperkenalkan mereknya Luckinfo di China Beauty Expo Shanghai dengan stan yang dirancang untuk menonjolkan keahlian teknologi Mannay dan daya tarik muda Luckinfo. Stan ini menampilkan island sentral yang membagi ruang menjadi dua bagian, memamerkan bahan baku dan kerajinan di satu sisi, dan produk-produk Luckinfo yang berwarna-warni di sisi lainnya. Efek pencahayaan yang beragam, warna-warna cerah, dan elemen detail seperti lampu neon dan conveyor belt memperkaya tampilan. Tata letak memastikan aliran pengunjung yang lancar, menciptakan pengalaman yang menarik.

Pengakuan

Tentang A' Design Award Besi

Mannay CBE 2020 Stan adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Mannay CBE 2020 Stan diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Mannay CBE 2020 Stan dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan
At the China Beauty Expo in Shanghai, Mannay introduces its brand Luckinfo with a booth that effectively showcases both Mannay's ODM and Luckinfo brand exhibition areas. The design highlights Mannay's professionalism and technological expertise, focusing on self-developed raw materials and ODM processes, while promoting Luckinfo's colorful packaging and interactive experiences to attract young consumers. The booth seamlessly integrates the unique features of each party.
Dimensi & Kemasan
Width 6 m x Depth 15 m x Height 4 m
Tag
Booth Design, Exhibition, Skincare, ODM, Mannay, Luckinfo, Cosmetic, China Beauty Expo, Shanghai
Teknologi Produksi
The booth features a central island with a box design that divides the space into two sections: the left side showcases Mannay's self-developed raw materials and professional craftsmanship, while the right side displays Luckinfo's youthful and refreshing products. The use of diverse lighting effects, vibrant color schemes, and detailed design elements, such as neon lights, lightboxes, grid patterns inspired by school notebooks, green canister installations, and conveyor belts, brings the booth to life and highlights the unique characteristics of each party.
Tantangan Desain
The challenge is to create a booth that effectively highlights the unique features of both Mannay and Luckinfo, while seamlessly integrating them into a cohesive design. The designer considers the distinct yet interconnected nature of the two exhibition areas, balancing Mannay's professional and technological image with Luckinfo's youthful and vibrant brand positioning. The use of diverse lighting effects, vibrant color schemes, and detailed design elements are critical in achieving this goal, ensuring a smooth transition and perfect integration between the two sections.
Riset
The design approach considers multiple aspects, including overall design, color usage, lighting effects, layout flow, and promotional strategies. The designer thoroughly analyzes the relationships and differences between the two exhibition areas, making significant efforts and multiple revisions to deliver an almost perfect design. The research focuses on creating a strong visual impact, enhancing space transparency, and achieving a win-win situation for brand presentation and visitor experience.
Inspirasi
The inspiration behind the booth design is to create a space that effectively showcases the distinct yet interconnected nature of Mannay and Luckinfo. The designer aims to reflect Mannay's reputation as a professional and technologically advanced skincare ODM factory, while also capturing the youthful and vibrant essence of the Luckinfo brand. The design includes thoughtful elements that embody the production processes and brand philosophies of both Mannay and Luckinfo.
Durasi Proyek
The project started in February 2020 in Shenzhen and finished in July 2020 in Shanghai
Alur Operasi
The booth layout follows a human-centered principle, divided into reception, display, and discussion areas. The central island not only increases the display area, but also ensures a smooth transition and perfect integration between two sections. The functional areas are logically arranged with smooth flow, providing a comfortable and natural visitor experience. The discussion table, surrounded by the product display area, allows clients to admire the exhibits while conversing with staff. The designer also implements creative promotional strategies, including inviting male models to assist on-site and creating giant product models, to enhance the lively atmosphere and attract visitors.
Anggota Tim
Wai Ho Cheung
Kredit Gambar
Simon Zhou

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