Krungthai Money Expo 2024 Pameran Dagang dan Ekshibisi oleh The Others Co., Ltd.

Karya Krungthai Money Expo 2024 Pameran Dagang dan Ekshibisi oleh The Others Co., Ltd. adalah pemenang yang sangat dihormati dari 2025 A' Design Award Emas yang sangat bergengsi dalam Kategori Kompetisi Desain Arsitektur Pameran Dagang, Interior dan Pameran.

EmasPameran Dagang· 2025

Krungthai Money Expo 2024 Pameran Dagang dan Ekshibisi

oleh The Others Co., Ltd.

Klien: The Others Co., Ltd.

Pemenang A' Design Award Emas dalam Kategori Pameran Dagang

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Tentang Krungthai Money Expo 2024 Pameran Dagang dan Ekshibisi

Paviliun Krungthai Bank di Money Expo 2024, terinspirasi dari burung Vayupaksa pada logonya, mencerminkan tema Empowering Tomorrow dengan desain modern yang ramping. Membentang seluas 1.000 meter persegi, atap paviliun menyerupai sayap-sayap bertumpuk yang terbuat dari baja dan polikarbonat dengan sirip-sirip berbentuk bulu. Tata ruang terbuka memungkinkan akses dari semua sisi, sementara furnitur dengan ketinggian beragam mendorong konektivitas antar unit. Pencahayaan pada sirip menciptakan efek berlapis dan transparan, memperkuat tampilan menawannya dan menegaskan misi Krungthai untuk Empowering Better Life for All Thais.

Pengakuan

Tentang A' Design Award Emas

Krungthai Money Expo 2024 Pameran Dagang dan Ekshibisi adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Krungthai Money Expo 2024 Pameran Dagang dan Ekshibisi diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Krungthai Money Expo 2024 Pameran Dagang dan Ekshibisi menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: The design aligns the Brand Concept with the Design Statement and showcases Krungthai Bank's brand idea at Money Expo 2024 . It stands out from other banks' pavilions in terms of its distinctive space design.

The design of Krungthai Bank’s pavilion at MONEY EXPO 2024, inspired by the wings of the Vayupaksa bird from the bank’s logo, reflects the concept of "Empowering Tomorrow." Covering 1,000 square meters, the pavilion features a roof resembling stacked wings, symbolizing the limitless potential of the bird's wings. This striking design enhances the bank's modern image and reinforces its mission of "Empowering Better Life for All Thais," aiming to attract new customers.
Dimensi & Kemasan: 1,000 square meters
Tag: #Krungthai #KrungthaiMoneyExpoBangkok2024 #ktbmoneyexpo2024 #empoweringtomorrow #theothersdstgr #dstgrtheothersevt #iameverythingco #HIOconnexion
Teknologi Produksi: The pavilion features an open-space design with furniture tailored to meet the diverse needs of its services. Mixed-height chairs and tables enhance connectivity between units while maintaining their independence. Designed without a distinct front or back, the pavilion allows easy access from all directions. For lighting, fixtures are installed on the fins, creating a transparent effect and an illusion of layers in the rooftop space.
Tantangan Desain: The design aligns the Brand Concept with the Design Statement and showcases Krungthai Bank's brand idea at Money Expo 2024 . It stands out from other banks' pavilions in terms of its distinctive space design.
Riset: The pavilion, occupying an area of 1,000 square meters, has a roof resembling stacked wings, embodying the skeleton of bird wings that can spread indefinitely. The main structure is made of steel and polycarbonate, with fins on the top resembling bird feathers.
Inspirasi: The design of Krungthai Bank’s pavilion at MONEY EXPO 2024 is inspired by the wings of the Vayupaksa bird, the bird of paradise, which is featured in the bank’s logo.
Durasi Proyek: 16-19 May 2024, IMPACT Arena, Muang Thong Thani, Nonthaburi, Thailand
Alur Operasi: Its open-space design and furniture fittings are tailored to meet the different needs of each service provided within the area. The chairs and tables are of mixed heights to emphasize the connectivity between units, creating a connection between the lower mass and the roof yet remaining independent of each other. The pavilion is designed to have no front or back, allowing easy entry from all directions. As for lighting design, the lights are installed on the fins to create a transparent effect and an illusion of layers in the space on the roof.
Anggota Tim: Client: Krungthai Bank Public Company Limited
Design Studio: THE OTHERS Co., Ltd.
Managing Director: Nontawat Charoenchasri
Co-Founder: Parus Kiravanich
Co-Founder: Sittipong Hongthong
Architect: Chalongkiat Thongthanee
Architect: Theeradech Saoharuetasothon
Architect: Kittiwat Pantongkam
Architect: Metha Suriyavijitseranee
Architect: Preechaya Chanmak
Architect: Phubet Surin
Architect: Pissawat Phojan
Organizer: HIO CONNEXION
Kredit Gambar: Image #1: Photographer DOF Depth of Field Co., Ltd., 2024
Image #2: Photographer DOF Depth of Field Co., Ltd., 2024
Image #3: Photographer DOF Depth of Field Co., Ltd., 2024
Image #4: Photographer DOF Depth of Field Co., Ltd., 2024
Image #5: Photographer DOF Depth of Field Co., Ltd., 2024