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Mrs T Konsepsyon Antrepriz pa Julia Hell

Dizayn Mrs T Konsepsyon Antrepriz pa Julia Hell se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2018 A' Design Award Bwonz nan Kategori Konpetisyon Grafik.


BwonzGrafik· 2018

Mrs T Konsepsyon Antrepriz

pa Julia Hell

Kliyan: Mrs T

Gayan A' Design Award Bwonz nan Kategori Grafik

12,762

Koulè

Konsepsyon an

Konsènan Mrs T Konsepsyon Antrepriz

Mrs T se yon konsepsyon antrepriz pou yon manifakti manje fen ki itilize te kòm yon engredyan nan patisri ak delikatès. Idantite vizyèl la gen yon aparans pwòp ak elegant, ak yon anbalaj sitou blan ki sipòte pa twa koulè antrepriz la. Logo a sèvi kòm yon ankadreman ki make chak atik ki fèt nan manifakti a, epi li aplike an fòy cho lò sou kat biznis yo. Polis karaktè yo chwazi yo raple etikèt ekri alamen e yo mete aksan sou karaktè fèt alamen pwodwi yo. Sak ak bokal an vè yo sele e etikete sou deyò pou pwoteje manje ki anndan an.

Rekonesans lan

Konsènan A' Design Award Bwonz

Mrs T Konsepsyon Antrepriz se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Mrs T Konsepsyon Antrepriz pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Mrs T Konsepsyon Antrepriz satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
The corporate design for Mrs T states out through a clean and classy, yet distinct look and feel that mirrors the product behind the design. Sleek, mostly white packaging underlined by three corporate colors. The Logo is supposed to work as a frame, that literally brands all the goods produced in the Mrs T manufactory, like a golden quality label. the choice of fonts underlines the fact that all labels are made by hand. The Logo font has a similar look and feel to it.
Dimansyon & Anbalaj
Business card 55 x 85 mm; Big bag: 180 x 260 x 40 mm; Small bag: 140 x 200 x 40 mm; Big glass:70 x 70 x 110 mm ; Medium glass: 70 x 70 x 75 mm; Small glass: 70 x 70 x5 0mm ; Flyer: 105 x 210 mm
Etikèt
Corporate Design, Packaging, Logo, Tea, Delicacies, Graphic Design
Teknoloji Pwodiksyon
For the business cards and perspectively also for the packaging, we used a golden hot foil for the logo. Since the product was launched last year and the current packaging labels are printed in 4/4C so far.
Defi Dizayn
while starting to designed I created three different ways to see the product. Each of them was not entirely wrong and I felt attached to them because in a way they all seemed to be right. Two of the drafts were focusing of the origin of the tea ceremonies and practices of the eastern and western cultures. In the end it was to much of an excursus and we chose to realize the third draft, that creates a brand for the products which does not necessarily need to tell a complicated story.
Rechèch
At first I went online to get an overview on existing products related to the tea theme. I find pinterest to be a very helpful tool when it comes visual research. I created a pinbaord. according to that I did a tasting of my clients products. She provided me with a variety of her delicacies. That helped me a lot to get a hint of the world I wanted to create for the products.
Enspirasyon
I got to try the products of my client, Maren Thobaben at a friends wedding and she asked if I could imagine to create a corporate design for her products. The characteristic of her baked goods is, that she uses tea as an ingredient. The world of tea - packaging, accessoires, heritage and the ceremony of preparing tea in different cultures were the source of my inspiration. I read a lot about it an in the and came back to the source of all of it, the tea plant.
Dire Pwojè
The project started in July 2016 and is ongoing. I am working from Berlin, my client is working from Hamburg.
Fliks Operasyon
The bags can be sealed shut with a laminating machine, so the food inside is vacuum sealed, the glassed have a standard screw cap that also can be sealed shut via vacuum. All items are labeled from the outside to to guarantee food safety.
Manm Ekip
Frontend Developer: Jannis Hell
Kredi Imaj
All Images: Photographer / Jannis Hell, 2017

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