Dizayn Connect To Turkiye Aegean Part Evènman Kiltirèl pa Turkish Airlines se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2026 A' Design Award Fè nan Kategori Konpetisyon Evènman.
FèEvènman· 2026
Connect To Turkiye Aegean Part Evènman Kiltirèl
Kliyan: Turkish Airlines
Gayan A' Design Award Fè nan Kategori Evènman
Gayan Pri Verifye
Verifye Estati Pri pou #175016Konsepsyon an
Konsènan Connect To Turkiye Aegean Part Evènman Kiltirèl
Connect To Turkiye Aegean Part se yon evènman kiltirèl ki fèt nan plizyè vil, ki konsevwa kòm yon istwa k ap deplase olye yon evènman fiks nan yon sèl kote. Envite yo gide atravè plizyè vil, e chak vil ofri pwòp tèm li ak eksperyans sansoryèl li. Entèraksyon an fèt atravè espas, istwa ak anviwònman olye de ekran. Nan sit akeyolojik Efèz la, tout enstalasyon yo te bati sou platfòm modilè ki elve, kidonk okenn kòl, ankraj oswa ekipman lou pa t touche tè ansyen an. Prezèvasyon patrimwàn ak otantisite lokal mete anvan espektak ak echèl.
Rekonesans lan
Konsènan A' Design Award Fè
Connect To Turkiye Aegean Part Evènman Kiltirèl se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Connect To Turkiye Aegean Part Evènman Kiltirèl pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Connect To Turkiye Aegean Part Evènman Kiltirèl pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.
Dèyè Konsepsyon an
Dosye Laprès
Kredi, manm ekip ak detay teknik konseptè a bay.
- Pwopriyete Inik
- This project is a multi-city cultural experience designed as a moving narrative rather than a fixed event. What makes it unique is its seamless integration into historical landscapes, use of non-invasive design, and guest flow tailored for emotional impact. It prioritizes heritage preservation, local authenticity, and meaningful interaction over spectacle or scale.
- Etikèt
- Turkish Airlines, Cultural event, destination, marketing, experiential design, sustainability, heritage, UNESCO sites, Ephesus, Gala
- Teknoloji Pwodiksyon
- To ensure the protection of the archaeological heritage of Ephesus, the entire event infrastructure was designed with non-invasive methodologies. All installations—including the stage, exhibition units, and audience areas—were constructed on elevated modular platforms, preventing any direct contact with the ancient ground. The stage design was intentionally compact, respecting the spatial proportions and sightlines of the Agora.
Power distribution was planned with minimal intervention; temporary cabling systems and lightweight, low-impact lighting were used. Materials were selected for their reversibility and minimal environmental footprint—no adhesives, anchors, or heavy equipment touched the original structure.
Logistics, including transportation and setup, followed strict preservation protocols. Each element of the build was prefabricated and assembled onsite with manual labor, avoiding machinery that could compromise the site. The design approach prioritized cultural sensitivity, heritage compliance, and operational safety at every stage. - Defi Dizayn
- The main challenge was designing a large-scale event within protected heritage sites without altering or damaging any historical elements. Navigating local regulations, gaining permits, and aligning with archaeological preservation laws required intense coordination. Balancing cultural authenticity, guest comfort, and logistical feasibility—across five cities—demanded precision, sensitivity, and adaptive creative planning.
- Rechèch
- Qualitative design research was conducted to explore how experiential travel shapes perception of place and brand. Objectives included measuring emotional engagement in heritage environments. Methods included cultural analysis, field visits, and interviews. Participants were 200+ international guests. Results showed higher recall and emotional affinity. Insights informed the user-centric, mobile event structure, influencing brand perception and sustainable tourism models.
- Enspirasyon
- This project was inspired by a desire to showcase Türkiye not through spectacle, but through substance—its landscapes, heritage, and human warmth. Instead of relying on a single venue, we envisioned a multi-location narrative, rooted in authenticity and respect. The concept was informed by cultural research, sustainable practices, and a belief that experiential design can connect people more meaningfully than traditional formats.
- Dire Pwojè
- The project started in January 2025 with concept development and planning in Istanbul. On-site preparations began in April 2025 across the selected cities. The event was held from May 26 to May 30, 2025, covering Istanbul, Afyonkarahisar, Denizli, İzmir, and Ephesus. It concluded with a gala evening at the Agora of Ephesus on May 29, 2025.
- Fliks Operasyon
- The project unfolds as a guided cultural journey across multiple cities. Guests move through carefully planned stages—each city offering a unique theme and sensory experience. Interaction happens through space, story, and setting rather than screens. Seamless logistics, local immersion, and meaningful pacing ensure comfort and emotional connection, resulting in stronger memory retention and deeper brand engagement.
- Kredi Imaj
- All visual and media credits: Turkish Airlines
Esponsorizasyon
Eksplore Pi Lwen Pase Designers.org
Dekouvri pwodwi, sèvis ak opòtinite nan men patnè piblisite nou yo.
Plis pou Eksplore
Konsepsyon ki Gen Rapò
Eksplore plis konsepsyon ki genyen prim nan menm kategori a, chwazi selon merit.