Khedr El Attar Idantite Mak pa Nour Shourbagy

Dizayn Khedr El Attar Idantite Mak pa Nour Shourbagy se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2022 A' Design Award Fè nan Kategori Konpetisyon Grafik.

FèGrafik· 2022

Khedr El Attar Idantite Mak

pa Nour Shourbagy

Kliyan: Khedr el Attar

Gayan A' Design Award Fè nan Kategori Grafik

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Gayan Pri Verifye

Verifye Estati Pri pou #139930

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Khedr El Attar Idantite Mak

Khedr El Attar se yon idantite mak ki kreye pou yon komèsan pwodwi òganik ak brit ki etabli nan Kayo an 1945. Pwojè a konbine yon estrateji mak ak yon sistèm vizyèl ki reflete nouvo pozisyònman mak la. Idantite a konsève estati Khedr El Attar kòm yon sous pou machandiz òganik ak brit. Sistèm vizyèl la òganize biznis la an twa sou-kategori prensipal: medsin òganik, bote brit ak pwodwi kilinè. Konsepsyon anbalaj ak gid mak yo konplete sistèm nan, ki mete ansanm ansyen filozofi komès la ak yon prezantasyon modèn.

Rekonesans lan

Konsènan A' Design Award Fè

Khedr El Attar Idantite Mak se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Khedr El Attar Idantite Mak pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Khedr El Attar Idantite Mak pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Working with the team at Khedr to develop the brand strategy along with a visual system that reflects the brand's new positioning. This made us start with a vision to retain Khedr's status of being the go-to brand for everything that is organic and raw. The visual identity helped in making the business mature into three main subcategories; organic medicine, raw beauty and culinary.
Etikèt: Rebranding, Arabic Design, Visual Identity, Packaging Design, Brand Guidelines
Enspirasyon: Khedr El Attar established his trade within the old city walls of Cairo back in 1945. He quickly weaved his presence within the fabric of Egyptian culture that Naguib Mahfouz mentioned him in his trilogy, and his fame exploded within the lands that Ahmed Adaweya sang his name. Khedr El Attar is expanding his modern preposition keeping the old ethos, premium raw products with great value.
Dire Pwojè: The project started in March 2020 in Cairo and finished in 2021
Manm Ekip: Omnia Magdy Photographer

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