Clive Pakiranje Kozmetike – dizajner Jonathan Nacif de Andrade

Dizajn Clive Pakiranje Kozmetike čiji je autor Jonathan Nacif de Andrade iznimno je cijenjeni dobitnik prestižne nagrade 2018 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

SrebroAmbalaža· 2018

Clive Pakiranje Kozmetike

autor/ica Jonathan Nacif de Andrade

Klijent: Cosmetics Clive

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Ambalaža

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Dizajn

O dizajnu Clive Pakiranje Kozmetike

Koncept pakiranja kozmetike Clive rođen je drugačije. Jonathan nije samo želio stvoriti još jedan brend kozmetike s uobičajenim proizvodima. Odlučan u istraživanju više osjetljivosti i malo više nego što vjeruje u pogledu osobne njege, obraća se jednom glavnom cilju. Ravnoteža između tijela i uma. Uz havajski dizajn nadahnut, kombinacija tropskog lišća, tonalitet mora i taktilni doživljaji paketa pružaju osjećaj opuštenosti i mira. Ova kombinacija omogućuje donijeti doživljaj tog mjesta dizajnu.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Clive Pakiranje Kozmetike je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Clive Pakiranje Kozmetike bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Clive Pakiranje Kozmetike je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: Inspired by some of the most paradisiacal places in the world, each design and each aroma receives a unique characteristic. When thinking about packaging inspired by Hawaii, for example, the design makes home scent an object of decoration, with more tropical aspects and aromas that remind us of the beach, the sea and the waves breaking in the sand. In our daily lives, we need moments of relaxation and inner peace, so it was possible to bring the experience and good influence of those places in various products of this line.
Dimenzije i pakiranje: Width 70 mm x Height 230 mm x Depth 70 mm
Oznake: cosmetics, packaging design, home spa, welfare
Proizvodna tehnologija: The visual aspects and concepts of the scents were considered to offer the sensation of skin care and well-being, so the outer packaging has a finish called matt soft touch lamination, which offers a soft and delicate touch as well as the skin human. With a printing technology, a small detail of the packaging received an aroma printed on the paper that together with other packages exude a delicate and sensitive aroma in the environment, making the product already more interactive and aromatic at the point of sale.
Dizajnerski izazov: My biggest challenge was to make packaging design compatible with the scents of products that had already been created. In order to have harmony between the design and the aromas, I made a cautious study of the chemical and natural compositions of perfumes, including olfactory tests, after which I was able to define which product line the aroma would be attributed to.
Istraživanje: Before developing this project, I researched some elements and concepts that could inspire creativity. Some keywords were essential in that research, such as Paradises, Sensations, Memories, Art, Modern, Sophisticated, Moments, Versatility and Movement. My greatest inspiration was the natural beauties of our planet, both in color and their cultures. Because there are so many beautiful places, I could hardly have been inspired by just one place, nevertheless I sought the beauty of places like Hawaii, New Zealand, Greece, Africa, Brazil and Indonesia, unique characteristics that I represented through the design in specific lines.
Inspiracija: The Clive project was born to be different, I did not just want to create another cosmetic packaging with common and high-scale products. I wanted to convey a little more than I believe in terms of personal care. Caring for our well-being requires a moment of peace and balance between body and mind. Thinking about it, I was inspired by some of the most paradisiacal scenery of nature and the world to make those moments even closer to the sensations of pleasure, happiness and great memories that those places bring to us.
Trajanje projekta: The project was started in May 2017 and was completed in September 2017, in Brazil.
Tijek rada: The product and packaging were developed to give gifts, offer unique moments of well-being and decorate. What makes the product special is the interaction of your eye contact, tactile and olfactory. When looking at the product we can live a memory, when touching the packages we can feel the smoothness of the skin, and when we feel the aroma, we can feel happiness and well-being. Those aspects stand out in the interaction and are extremely important for a unique experience between you and the product.
Patenti: Jonathan Nacif de Andrade, 2017.
Zasluge za fotografije: Jonathan Nacif de Andrade, 2017.