Handicraft Class 10 Years Ambalaža za Baijiu – dizajner Liandong Zhang and Xueqian Zhang

Dizajn Handicraft Class 10 Years Ambalaža za Baijiu čiji je autor Liandong Zhang and Xueqian Zhang iznimno je cijenjeni dobitnik prestižne nagrade 2025 Brončana nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

BroncaAmbalaža· 2025

Handicraft Class 10 Years Ambalaža za Baijiu

autor/ica Liandong Zhang and Xueqian Zhang

Klijent: Jiangsu Yanghe Distillery Co., Ltd

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Ambalaža

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Dizajn

O dizajnu Handicraft Class 10 Years Ambalaža za Baijiu

Handicraft Class 10 Years je ambalaža dizajnirana za odležani baijiu. Boca zadržava klasičan oblik suze i završena je metalnim lak-sprejem u mat dubokoj tirkiznoj nijansi, u kombinaciji s detaljima u tamnosivoj metalik i zlatnoj boji. Tekst na etiketi postavljen je u stilu visokog tiska (letterpress). Čep ima sigurnosnu značajku protiv krivotvorenja koja se lomi te prozirni, zlatno reljefni vrh, dok je grlić omotan tiskanim papirom. Vanjska kutija sadrži detalje u tehnici visokog tiska oblikovane kao pečat, a papirni umeci unutar kutije izrađeni su od recikliranih i biorazgradivih materijala.

Priznanje

O nagradi Brončana nagrada A' Design Award

Handicraft Class 10 Years Ambalaža za Baijiu je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Handicraft Class 10 Years Ambalaža za Baijiu bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Handicraft Class 10 Years Ambalaža za Baijiu sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The bottle showcases a sophisticated blend of deep teal and gunmetal hues, reflecting the rich, understated quality of baijiu while symbolizing the time-honored craftsmanship and tradition of artisanal brewing. It retains the classic teardrop shape, designed in a letterpress style with thoughtfully arranged text. The front of the outer box continues the classic beauty of letterpress art, featuring intricate details crafted into a stamp shape that emphasizes the liquor's collectible value.
Dimenzije i pakiranje: box：148mm*115mm*335mm，703g
bottle：100mm*100mm*304.3mm，781g
Oznake: Non-heritage handmade, real vintage, Baijiu art, craftsmanship, living artifacts in the bottle, Old liquor artwork
Proizvodna tehnologija: Cap: The cap features a breakable anti-counterfeiting design with a transparent, gold-embossed top. The neck sleeve is wrapped in paper, adorned with printed details that evoke a sense of vintage charm. Bottle: The metal lacquer spray on the bottle highlights the liquor's rich, understated quality, showcasing a matte texture and a deep teal primary color. Box: The front of the box continues the classic elegance of letterpress art, with intricate details crafted into a stamp shape to emphasize the liquor's collectible value. The interior includes paper inserts made from recyclable and biodegradable materials.
Dizajnerski izazov: The Handmade Class series showcases an advanced, multi-layered anti-counterfeiting design that provides comprehensive protection from the outside in. Its innovative four-in-one box security structure, combined with an enhanced internal explosion-proof cap, exemplifies cutting-edge technology and patented advancements in the industry. This robust design effectively combats counterfeiting and safeguards brand integrity, instilling greater confidence in users. Furthermore, the sophisticated appearance and intrinsic value of the Handmade Class series enhance and elevate the user's status and taste.
Istraživanje: Crafted under the guidance of China's master brewer and leading sommelier, in collaboration with seasoned artisans boasting 20 years of experience, the Handmade Class series adheres to the national intangible cultural heritage of Yanghe traditional brewing techniques. This liquor is meticulously handcrafted through 137 intricate steps, representing the pinnacle of brewing artistry. It embodies the harmony of nature and human skill, serving as a profound symbol of the rich and enduring heritage of Chinese culture. The product caters to the demand for more refined and upscale daily essentials. As a strategic new release from Yanghe's aged baijiu collection, it originates from Ming and Qing dynasty cellars and is crafted using traditional techniques recognized as intangible cultural heritage. This product represents a culmination of 600 years of history and brewing expertise, embodying a living relic in a glass and an artwork within aged baijiu.
Inspiracija: The bottle showcases a sophisticated blend of deep teal and gunmetal hues, reflecting the rich, understated quality of baijiu while symbolizing the time-honored craftsmanship and tradition of artisanal brewing. It retains the classic teardrop shape, designed with a letterpress style and thoughtfully arranged text. The combination of deep teal and gold mirrors the quality of the aged baijiu and its cellar, conveying a sense of cultural depth.
Trajanje projekta: Starting October 2023 Nanjing, Jiangsu, China
Tijek rada: The visual display of high quality and uniqueness complements the product's attributes. It not only highlights the artisan spirit of the item but also enhances its overall perception as high-end, valuable, and distinctive.
Članovi tima: Liandong Zhang
Xueqian Zhang
Chenchen Li
Aizong Lin
Zasluge za fotografije: Jiangsu Yanghe Distillery Co., Ltd