Abra Mode Pakiranje za hulahopke – dizajner Sajad Izadi

Dizajn Abra Mode Pakiranje za hulahopke čiji je autor Sajad Izadi iznimno je cijenjeni dobitnik prestižne nagrade 2025 Željezna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

ŽeljezoAmbalaža· 2025

Abra Mode Pakiranje za hulahopke

autor/ica Sajad Izadi

Klijent: Abra Mode

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Ambalaža

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Dizajn

O dizajnu Abra Mode Pakiranje za hulahopke

Abra Mode je kutija za pakiranje hulahopki. Kutija je izrađena od kartona u kremastim i zlatnim tonovima, odabranim kako bi sugerirali smirenost, mekoću i luksuz. Prozor u obliku prekriženih ženskih nogu izrezan je kalupom i otkriva tkaninu, prikazujući njezinu teksturu, gustoću i boju. Prozor uklanja potrebu za tiskanjem nove kutije za svaku boju ili uzorak. Premaz je na vodenoj bazi, mat i recikliran, te sprječava otiske prstiju na površini. Kutija je široka 138 mm, duboka 25 mm i visoka 240 mm. Zatvoreni oblik štiti proizvod od prašine i rukovanja u trgovinama.

Priznanje

O nagradi Željezna nagrada A' Design Award

Abra Mode Pakiranje za hulahopke je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Abra Mode Pakiranje za hulahopke bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Abra Mode Pakiranje za hulahopke se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: We all live in a modern world, a world where everything is introduced by brands, and people follow them.
These brands dictate what we should wear, what we should eat, or what we should listen to.
A brand that does not lead in packaging design cannot shape tastes.
In this packaging, an effort has been made to create a design that performs differently compared to other similar brands.
Tangibility, product visibility, and ease of use were among the priorities for the brand.
Dimenzije i pakiranje: Width:138mm Depth:25mm Height:240mm
Oznake: Fashion, Packaging design, Pantyhose, Design, Graphic Design
Proizvodna tehnologija: In the production of the box, cream and gold colors have been used to convey a sense of calmness, softness, and luxury.
The cardboard coating is made from water-based materials, making it recyclable and environmentally friendly. A window has been created on the box using a mold, which showcases the fabric's texture, density, and color.
The water based coating has been designed to be matte, ensuring that no fingerprints are left on the box when touched.
Dizajnerski izazov: The biggest challenge has always been to correctly understand the target audience and provide a solution that aligns with the problem statement.
The product should stand out, be appealing to women, convey a sense of softness and delicacy, and most importantly, the design idea should not be limited to graphics alone. It should also influence the product's structure, allowing the visual identity to expand for other products as well.
Istraživanje: The packaging for this type of product is usually designed to resemble a tag or a hanger, and all brands have relied on this form of packaging. When selecting the product in the store, the buyer would touch the product, or it might fall from their hands onto the store floor. It could also take a long time for the product to be sold, during which dust and dirt might accumulate on the product itself. All of this happened because the product was not fully covered.
Inspiracija: All women wear their beautiful dresses when invited to gatherings and celebrations.
When they sit on chairs or when models pose for fashion photography, they often cross their legs.
This form and posture of women is commonly seen, and the designer decided to draw inspiration from this form for the product identity design, incorporating it as a window-like feature on the box.
Trajanje projekta: The project started in June 2023 in Tehran and finished in October 2023 in tehran and was launched in the Iranian market.
Tijek rada: This packaging is designed in such a way that it directly highlights the product itself. The window, shaped like a woman's leg, allows the audience to understand the type, color, and fabric texture of the product.
There is no need to produce and print a new box for every color or design.
If the manufacturer wishes to expand their product line in the future, they can extend the visual identity by changing the shape of the window to represent a skirt or a shirt.
Članovi tima: Graphic Designer:Sajad Izadi
Zasluge za fotografije: Graphic Designer:Sajad Izadi