Mr.Penguin Pakiranje za čaj – dizajner Xianfeng Wu

Dizajn Mr.Penguin Pakiranje za čaj čiji je autor Xianfeng Wu iznimno je cijenjeni dobitnik prestižne nagrade 2021 Brončana nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

BroncaAmbalaža· 2021

Mr.Penguin Pakiranje za čaj

autor/ica Xianfeng Wu

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Ambalaža

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Dizajn

O dizajnu Mr.Penguin Pakiranje za čaj

Mr.Penguin je dizajn pakiranja za čaj oblikovan poput pingvina. Tijelo spremnika izrađeno je od staklenog materijala, tako da kuglasti narančasti puer čaj unutra ostaje vidljiv. Mekani drveni poklopac i tkani šal daju pakiranju opušten i moderan izgled. Okretanjem poklopca otkriva se lice pingvinskog lika. Oblik odstupa od tradicionalnog pakiranja čaja i nastoji privući mlađe konzumente kineskog čaja. Prazan spremnik može se ponovno iskoristiti kao posuda za pohranu ili vaza. Svaka jedinica mjeri 106 x 106 x 240 milimetara.

Priznanje

O nagradi Brončana nagrada A' Design Award

Mr.Penguin Pakiranje za čaj je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Mr.Penguin Pakiranje za čaj bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Mr.Penguin Pakiranje za čaj sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
Dimenzije i pakiranje: 106mmX106mmX240mm
Oznake: Penguin, tea packaging, water tank, life, leisure
Proizvodna tehnologija: Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
Dizajnerski izazov: In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
Istraživanje: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiracija: Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
Trajanje projekta: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Tijek rada: Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.
Članovi tima: Wu Xianfeng