ʻO Seotun Saram Ka Pilina Polokalamu Kelepona na Donggyun Kang he mea lanakila hanohano loa o ka 2020 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā Paʻalima, Polokalamu a me Lako Paʻalima.
HaoPaʻalima· 2020
Seotun Saram Ka Pilina Polokalamu Kelepona
Mea Kūʻai: Seotun Saram
Mea Lanakila A' Design Award Hao ma ka Māhele Paʻalima
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #92825Ka Hoʻolālā
E Pili Ana iā Seotun Saram Ka Pilina Polokalamu Kelepona
He polokalamu kelepona ʻo Seotun Saram e hoʻopili ana i ka poʻe e ʻimi ana i ka ʻōlelo aʻoaʻo noʻonoʻo me nā kāhuna ʻōlelo aʻoaʻo akamai. ʻO ka inoa e hōʻike ana i kekahi mea ʻaʻole i akamai i kēia manawa, a ʻo ka lawelawe e hahai ana i ka manaʻo e hoʻomaka nāwaliwali nā kānaka a pau. Wehewehe ʻia ke kaʻina o ka ʻōlelo aʻoaʻo ma o kekahi kaʻao maʻalahi no ka poʻe hoʻohana i kamaʻāina ʻole i ka ʻōlelo aʻoaʻo. ʻElua mau kiʻi hoʻopunipuni i loko o ka moʻolelo: ʻo Seotun, ka mea ʻimi ʻōlelo aʻoaʻo e ʻauana ana, a ʻo Gobukki, kekahi kahuna ʻōlelo aʻoaʻo lohi akā hilinaʻi pono. Hoʻokumu ʻia ke ʻano nānā ma o nā kiko pepa mehana, nā waihoʻoluʻu poepoe lani pō, a me nā hōʻailona kaha lima.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Hao
Ua lanakila ka hoʻolālā Seotun Saram Ka Pilina Polokalamu Kelepona i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Seotun Saram Ka Pilina Polokalamu Kelepona he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Seotun Saram Ka Pilina Polokalamu Kelepona no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
- Nā Ana a me ka Hoʻopili
- This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
- Nā Lepili
- SeotunSaram, CI, BI, Corporate Identity, Brand Identity
- ʻEnehana Hana
- They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Pilikia Hoʻolālā
- This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
- Noiʻi
- There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Hoʻoulu Manaʻo
- Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
- Ka Lōʻihi o ka Papahana
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Kaʻina Hana
- They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
- Nā Lālā Hui
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
Kākoʻo ʻIa
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Hou Aku e ʻImi Ai
Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
