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Buchanan's Red Seal Marufin Kwalbar Whisky daga Pierre Delebois - forceMAJEURE Design

Zane Buchanan's Red Seal Marufin Kwalbar Whisky daga Pierre Delebois - forceMAJEURE Design mai nasara ne mai daraja sosai na 2020 Kyautar A' Design Award ta Zinariya a Rukunin Gasar Ƙirar Kunshin Kaya.


ZinariyaKunshin Kaya· 2020

Buchanan's Red Seal Marufin Kwalbar Whisky

daga Pierre Delebois - forceMAJEURE Design

Abokin Ciniki: Diageo

Mai Nasarar Kyautar A' Design Award ta Zinariya a Rukunin Kunshin Kaya

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Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #99305

Launuka

Ƙirar

Game da Buchanan's Red Seal Marufin Kwalbar Whisky

Buchanan's Red Seal wani zane ne na marufi don whisky mai gauraye. Zanen ya kunshi sabon tsarin kwalba, lambobin bayani da akwatin kyauta. Kwalbar tana da lankwasa masu laushi wadanda ke kewaye da hatimin ja da aka sanya a tsakiyar fuskar gaba. An zana alamar Buchanan's a bayan gilashin, ta yadda ake iya ganin alamar ta cikin fuskar gaba. Wata sa hannu da aka zana tana zaune kusa da hatimin. Gilashin mai launin amber yana koma launin kore a gindin kwalbar, wani sifa da dukkan kayayyakin jerin suke da shi. Akwatin kyautar yana budewa kamar littafi don nuna kwalbar.

Amincewa

Game da Kyautar A' Design Award ta Zinariya

Zanen Buchanan's Red Seal Marufin Kwalbar Whisky ya lashe Kyautar A' Design Award ta Zinariya, wata karramawa mai matuƙar daraja da ake bai wa zane-zane na matakin farko, masu ban mamaki kuma na musamman. Waɗanda suka lashe kyautar Zinariya ƙirƙire-ƙirƙire ne masu sababbin abubuwa sosai, masu hangen nesa kuma masu haske mai ban sha'awa waɗanda ke nuna hazaƙa, hikima da ƙwarewar masu zanensu. Ana sa ran zanen Buchanan's Red Seal Marufin Kwalbar Whisky ya zama ƙirƙira mai yabo sosai, mai kafa yanayi kuma babba wacce ke kawo ƙima da ba a taɓa ganin irinta ba. Wannan zane da ya lashe Kyautar A' Design Award ta Zinariya aiki ne mai ban mamaki, mai daraja wanda ke amfanar fasaha, kimiyya, zane da fasahar zamani sosai kuma yana kai iyakokinsu gaba. Zanen Buchanan's Red Seal Marufin Kwalbar Whisky yana haifar da tsananin sha'awa, yana tada soyayya ga aiki, yana ƙarfafa ƙirƙira kuma yana burge mu.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman
forceMAJEURE was asked to create a brand redesign for Buchanan’s Red Seal, and bring to life the exclusive blend through the redesign of a new bottle structure, package design and gift box, highlighting its luxury and quality. Based on the ideals of sharing and generosity that Buchanan’s is known for, we crafted an elegant bottle shape with soft curves that allow the iconic Red Seal to shine. The bottle sits in a beautifully crafted gift box, which opens like a book to reveal the unique bottle.
Girma da Fakitin
Bottle: 0.75L/75cl/750ml.
Box: 235mlx235mlx101.6ml
Kalmomin Alama
#rebrand, #productdesign, #packagedesign, #luxury, #whisky, #brownspirits,
Fasahar Samarwa
For the bottle, forceMAJEURE closely collaborated with the glassmaker to create the perfect interaction between the front and back embossed rosette, and on the green tint at the base of the bottle that is a hallmark of all bottles in the Buchanan’s line. The stopper mirrors the shape and colors of the bottle. The mixed materials used connote luxury: Buchanan's engraved gold metal and red textured wood. Authenticity is created by the red simulated wax seal, finely molded to achieve the lions and word details highlighted with gold. The neck label is printed on metallic substrate with micro emboss. The bottom label is printed on transparent PSL with raised gloss varnish. This bottle comes in a luxe coffret mixing metallic substrate and shimmery textured substrate.
Ƙalubalen Zane
Every single expression of Buchanan’s whisky is made with the same degree of care, symbolizing the utmost quality and craftsmanship, and forceMAJEURE's goal was to honor that in all elements of this redesign of Buchanan's Red Seal. We crafted a new elegant bottle shape with soft curves that allow the iconic Red Seal to shine, nestled at the heart of the bottle. The rich amber liquid gives way to a green tint at the base of the glass, a hallmark of all bottles in the Buchanan’s range.
Wahayi
forceMAJEURE's design team drew inspiration from the rich history of James Buchanan and his dedication to the utmost in quality and craftsmanship. The beauty is in the details: the Buchanan's crest is proudly embossed on the back of the glass and beautifully frames the Red Seal. Alongside of the bottle, James Buchanan's signature is embossed. The luxurious closure is an ornament to the bottle, and the majestic reds and golds of the seal, signature and label evoke the royal family, for which the whisky was created.
Mambobin Ƙungiya
Harry Chong, Product Design Director
Pierre Delebois, Strategy and Creative Director
Tim Devereaux, Art Director
Steve Assandri, Production Manager
Godiyar Hotuna
Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio

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