Nong Li Kunshin Giya daga China Resources Snow Breweries

Zane Nong Li Kunshin Giya daga China Resources Snow Breweries mai nasara ne mai daraja sosai na 2025 Kyautar A' Design Award ta Platinum a Rukunin Gasar Ƙirar Kunshin Kaya.

PlatinumKunshin Kaya· 2025

Nong Li Kunshin Giya

daga China Resources Snow Breweries

Abokin Ciniki: China Resources Snow Breweries

Mai Nasarar Kyautar A' Design Award ta Platinum a Rukunin Kunshin Kaya

7,685,193

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #163373

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Nong Li Kunshin Giya

Nong Li wani zane ne na kunshin giya wanda al'adar Yangshao ta kasar Sin ta dā ta yi masa wahayi. An siffanta kwalbar bisa Shuang Er Ni Yu, wato tukunyar yumbu mai zanen kifin salamander wadda ake amfani da ita a matsayin abin ajiye barasa a wancan al'adar ta farko. An hada fasahar sana'ar tukwane baki da sigar gilashi ta gargajiya, kuma launin duhu yana kare giyar daga haske da sauyin zafi. Zane-zanen lissafi (geometric) suna kara kayatarwa ga ido kuma suna ba da riko mai karfi. Murfin kwalbar yana nuna matakai hudu na al'adar gaisuwar shan giya ta kasar Sin ta dā: dandanawa, mikawa, amsawa da sakayya.

Amincewa

Game da Kyautar A' Design Award ta Platinum

Zanen Nong Li Kunshin Giya ya lashe Kyautar A' Design Award ta Platinum, wata karramawa mai tsananin daraja da ake bai wa zane-zane waɗanda da gaske na musamman ne, masu kyau kuma masu burgewa. Waɗanda suka lashe kyautar Platinum abubuwan mamaki ne na ƙirƙira, shaidu ne ga iyakokin ƙirƙirar basirar tunani, kuma suna nuna ƙwarewar da ba ta da kamarta da hazaƙar masu zanensu. Ana sa ran waɗannan zane-zane su zama ayyukan da aka fi sani waɗanda ke ayyana kyawun zamani, suna ba da gudummawa ga walwalar al'umma kuma suna kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Nong Li Kunshin Giya yana nuna matakin ƙwarewa wanda ya zarce iyaka, kuma babu shakka yana sa duniya ta fi kyau da halayensa masu amfani da daraja. Zanen Nong Li Kunshin Giya aiki ne da ya lashe Kyautar A' Design Award ta Platinum wanda ke tada sha'awa, yana ƙarfafawa, yana burgewa, yana faranta rai kuma yana haifar da babban farin ciki.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: Nong Li epitomizes Chinese brewing culture, enchanting from brew to packaging. It combines a recipe from the Yangshao Culture and the ancient grain fermentation technique called Nie Zao, celebrating Chinese brewing tradition. The bottle is shaped after the Shuang Er Ni Yu (salamander fish) patterned pottery vessel iconic in the Yangshao Culture. The cap is adorned with the scenes of ancient Chinese drinking etiquette. Every detail reflects the reverence and inheritance of history and culture.
Girma da Fakitin: product dimensions, 355 mm x 355 mm x 120 mm
Kalmomin Alama: Beer packaging, Ancient grain fermentation, Yangshao culture, Chinese drinking etiquette, Integration of classical art
Fasahar Samarwa: The bottle is a blend of black pottery craftsmanship and traditional glass form, exuding a timeless allure as if suspending the ephemeral moment in perpetuity. Its dark hue protects the beer from light and temperature fluctuations, complemented by a meticulous seal to preserve the prime flavor over time.
Ƙalubalen Zane: The challenge was to distill the essence of Yangshao Culture into an accessible form, and stay attuned to modern aesthetics. To this end, this packaging integrates the silhouette of Neolithic painted pottery vessel, geometric patterns from the Yangshao Culture, and illustrations of a genteel toast ritual when hosting guests. These elements, presented in a vivid, intuitive manner, transform Nong Li into a piece of cultural art, enriching beer enjoyment with cultural value and aesthetic allure.
Bincike: By delving deep into the Yangshao Culture and Chinese liquor culture, this packaging design merges classical elements with modern aesthetics. This fusion giving birth to Nong Li, a product steeped in cultural depth and artistic charm. It celebrates the ancient brewing technique, while also embodying an innovative extension of contemporary drinking culture, seamlessly bridging the past with the present.
Wahayi: This packaging embodies the idea that Nong Li: Embracing Tradition and Elegance in Every Sip, aiming to promote Chinese liquor culture and drinking etiquette. The bottle deign draws on the culturally rich form and patterns of the Shuang Er Ni Yu (salamander fish) patterned pottery vessel, an iconic liquor container in the Yangshao Culture. The cap is illustrated with four steps of a genteel toast ritual in ancient China, highlighting the cultural depth and artistic value of Nong Li.
Tsawon Lokacin Aikin: The design and development of Nong Li was completed in January, 2023. It was introduced the market in September of the same year.
Tsarin Aiki: The cap is adorned with the scenes of ancient Chinese drinking etiquette, illustrating four steps of a toast ritual: taste, offer, respond, and reciprocate. Each sip becomes a journey through this drinking tradition.
The geometric patterns on the bottle add an aesthetic appeal, and secure a grip free from slipping.
Presented in a gift box alongside the traditional Gu drinking vessels, Nong Li is steeped in the echoes of antiquity, perfect for gifting friends and family or treating guests.
Mambobin Ƙungiya: Qiguang Li, Celine Zhou, Yan Yang