Tao Hua Ji Marufin Akwatin Kyauta daga Zhou Jingkuan

Zane Tao Hua Ji Marufin Akwatin Kyauta daga Zhou Jingkuan mai nasara ne mai daraja sosai na 2026 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Ƙirar Kunshin Kaya.

AzurfaKunshin Kaya· 2026

Tao Hua Ji Marufin Akwatin Kyauta

daga Zhou Jingkuan

Abokin Ciniki: Dong'e E Jiao

Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Kunshin Kaya

17,093

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #181701

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Tao Hua Ji Marufin Akwatin Kyauta

Tao Hua Ji wani zane ne na marufin akwatin kyauta don abincin ciye-ciye da ke taimakawa wajen kula da fata, wanda aka yi wa mata niyya. Furen peach mai ruwan hoda mai buɗewa mai girma uku shi ne babban abin gani, wanda ke nuna sunan alamar kasuwanci da kayan gani na alamar. Zinariya da bugu mai fitowa a saman suna ba wa ganyayen furen wani salo mai zurfin gani da ke ci gaba da bayyana daga nesa a kan ɗakunan ajiya masu cunkoso a shaguna. Wani abin riƙo yana ba da damar ɗauka cikin sauƙi, saboda haka akwatin ya dace da bayar da kyauta. A ciki, an buga wani ɓangaren PET mai haske da zane-zane da manyan siffofin samfurin.

Amincewa

Game da Kyautar A' Design Award ta Azurfa

Zanen Tao Hua Ji Marufin Akwatin Kyauta ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Tao Hua Ji Marufin Akwatin Kyauta ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Tao Hua Ji Marufin Akwatin Kyauta ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: This product has the effect of beautifying and nourishing the skin. Its target customers are women. Using peach blossoms, which represent the brand's visual assets, as the main visual, it can not only convey the brand concept but also attract the attention of female users. The pink peach blossom on the packaging is very eye-catching when displayed. The box comes with a handle for carrying and is suitable for giving as a gift.
Girma da Fakitin: 430*100*255mm
Kalmomin Alama: TAO HUA JI
Fasahar Samarwa: The packaging of this product sold at Sam's Club features a "three-dimensional blooming peach blossom" as its core visual element. Different from traditional flat prints, By means of gilding and three-dimensional relief, the visual effect of peach blossoms becomes more textured and attractive to the shelves.
Ƙalubalen Zane: The task of this project is to make the product packaging stand out on the shelves. Based on Sam's Club's shelf characteristics of "large packaging and multiple categories", the designer proposed the "3 meters 3 seconds" visual thinking - that is, enabling consumers to quickly capture the products from a distance of 3 meters and remember the core highlights of the packaging within 3 seconds. To achieve this goal, the packaging adopts a visual strategy of "high saturation + strong contrast" : it takes a "three-dimensional blooming peach blossom" as the core visual element, standing out among similar products and better attracting female users.
Bincike: The shelf display of Sam's Club is characterized by "large packaging and multiple categories". The designer has used layered gilding and gradient color superimposition to make the peach blossom petals present a real texture of "pink on the outside, tender on the inside, and with a lustrous edge", as if a fresh peach blossom just picked from the branch is floating three-dimensional on the packaging.The brand name "TAO HUA JI" means a woman as beautiful as blooming peach blossoms. The ingredients of this snack help improve a woman's complexion and it has an annual sales volume of about one billion in the Chinese market. Maintaining brand equity is what design needs to do.
Wahayi: The brand name "Tao Hua Ji" symbolizes women as beautiful and charming as peach blossoms.
This product helps women enhance beauty and nourish the skin.
The design goal is to enable consumers to quickly notice the product from 3 meters away on the shelf and remember its core highlights within 3 seconds.
With "three-dimensional blooming pink peach blossom" as the core visual element, the design better builds brand visual assets, makes the product stand out among similar items, and more accurately attracts female users.
Tsawon Lokacin Aikin: This project began in Shenzhen in May 2025, ended in August 2025, and was launched in Sam's Club stores in China in October 2025.
Tsarin Aiki: The pink peach flowers on the packaging have a strong visual impact when displayed. The gift box has a handle for easy carrying and is suitable as a gift. After opening the box, there is a layer of transparent PET inside, with exquisite patterns and key selling points of the product printed on it, making the opening of the packaging more valuable. The plastic bags inside adopt Japanese preservation technology and can maintain a shelf life of one year without the need for preservatives.
Haƙƙoƙin Ƙirƙira: For copyrights: "Copyrights belong to Zhou Jingkuan, 2025.
Mambobin Ƙungiya: Designer: Zhou Jingkuan
Graphic Design: Yang Zhanqiang
Project Manager: Zhang Guoqiang
Godiyar Hotuna: Zhou Jingkuan（Creator）