Zane The Treasure of Zbojniks Lakabin Kwalba daga Sasha Sharavarau mai nasara ne mai daraja sosai na 2022 Kyautar A' Design Award ta Zinariya a Rukunin Gasar Ƙirar Kunshin Kaya.
ZinariyaKunshin Kaya· 2022
The Treasure of Zbojniks Lakabin Kwalba
daga Sasha Sharavarau
Abokin Ciniki: St. Nicolaus (client company); Zbojnicka (brand)
Mai Nasarar Kyautar A' Design Award ta Zinariya a Rukunin Kunshin Kaya
Mai Nasara da Aka Tabbatar
Tabbatar da Matsayin Kyauta na #127368Ƙirar
Game da The Treasure of Zbojniks Lakabin Kwalba
Taskar Zbojniks wani zane ne na lakabi don ruwan 'ya'yan itace da aka tace na Zbojnicka. Zbojnicka a harshen Slovak na nufin abin da ke na Zbojnik. Zbojniks 'yan fashi ne da suka shiga tawaye kan tsarin bautar kasa, kuma mutane sun yi imani cewa sun boye taskoki a duwatsun Slovakia. Lakabin yana gabatar da ruwan da aka tace a matsayin taskar Zbojniks. An nuna dutsen Velky Rozsutec a saman, kuma adon gargajiya na Slovak daga yankuna daban-daban sun kewaye zanen. An buga zane-zanen mai salon sassaka a launuka biyu a kan takarda mai launin cream mara sheki mai laushin taba. An sanya sunan kayan da rubutun zinariya mai fitowa.
Amincewa
Game da Kyautar A' Design Award ta Zinariya
Zanen The Treasure of Zbojniks Lakabin Kwalba ya lashe Kyautar A' Design Award ta Zinariya, wata karramawa mai matuƙar daraja da ake bai wa zane-zane na matakin farko, masu ban mamaki kuma na musamman. Waɗanda suka lashe kyautar Zinariya ƙirƙire-ƙirƙire ne masu sababbin abubuwa sosai, masu hangen nesa kuma masu haske mai ban sha'awa waɗanda ke nuna hazaƙa, hikima da ƙwarewar masu zanensu. Ana sa ran zanen The Treasure of Zbojniks Lakabin Kwalba ya zama ƙirƙira mai yabo sosai, mai kafa yanayi kuma babba wacce ke kawo ƙima da ba a taɓa ganin irinta ba. Wannan zane da ya lashe Kyautar A' Design Award ta Zinariya aiki ne mai ban mamaki, mai daraja wanda ke amfanar fasaha, kimiyya, zane da fasahar zamani sosai kuma yana kai iyakokinsu gaba. Zanen The Treasure of Zbojniks Lakabin Kwalba yana haifar da tsananin sha'awa, yana tada soyayya ga aiki, yana ƙarfafa ƙirƙira kuma yana burge mu.
Bayan Ƙirar
Kayan Manema Labarai
Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.
- Siffofi Na Musamman
- Zbojnicka, in Slovak, means belonging to a Zbojnik. Zbojniks were robbers, who participated in insurgencies against serfdom, in a way, they were the Slovak Robin Hoods of the Middle Ages. People believed that they have hidden numerous treasures in the Slovak mountains. Zbojnicka distillates are the true treasure of Zbojniks - this was the main idea in design creation. Each element of the label has its significance and tells unique stories from Slovak folklore.
- Girma da Fakitin
- The dimensions of the bottle are 22cm x 10 cm x 6 cm (length x width x volume). The label size is 12 cm x 8 cm.
- Kalmomin Alama
- packaging, label design, print, Slovak folk culture, illustration, engraving, fruit distillates
- Fasahar Samarwa
- The label is printed on a glass bottle. Matte creme paper with a soft texture was chosen in order to evoke the feel of a natural and home-made product. The engraving-stylized illustrations create an impression of being transported into the past. The combination of Slovak ornaments from different regions enhances the image of a truly local, traditional product. The label is created in two colors, with only the name of the product, “Zbojnicka”, differing in terms of its colour and the printing technique. For it, gold embossing is used, which further associates the product with the treasures of Zbojniks.
- Ƙalubalen Zane
- The challenge was to create a unique and pronounced character and mood for the brand, to make the product distinguishable from its competitors, to attract attention to the product and facilitate a dialogue between the brand and the consumers, and at the same time to preserve and convey Slovak culture and traditions.
- Wahayi
- People believed that Zbojniks have hidden their treasures on Velky Rozsutec mountain (this mountain is depicted at the top of the label). Traditionally, it is assumed that Zbojniks were hiding the gold stolen from the feudal lords in the mountains. But what else could be valuable for the mighty robbers? A good drink, of course, which is often valued more than any gold. The folk stories of Zbojniks - Slovak robbers - thus became the main source of inspiration for the label design.
- Tsawon Lokacin Aikin
- The project was launched on 1.4.2020 on the Slovak off-trade market (hypermarkets, supermarkets, wines & spirits shops, etc.).
- Tsarin Aiki
- The work is displayed on the off-trade market (hypermarkets, supermarkets, wines & spirits shops, etc.). Due to its unique design and the story behind it, it manages to establish a dialogue between the the brand and the consumers, and at the same time, preserve and convey Slovak culture and traditions.
- Mambobin Ƙungiya
- Art Director: Sasha Sharavarau (Amoth Studio)
Designer: Sasha Sharavarau (Amoth Studio)
Illustrator: Tania Sharavarava
Artworker: Robert Specian
Photography: Jose Sabino (Sabino Studio)
Client: St.Nicolaus - Godiyar Hotuna
- Images #1-5
Art Director: Sasha Sharavarau (Amoth Studio)
Designer: Sasha Sharavarau (Amoth Studio)
Illustrator: Tania Sharavarava
Artworker: Robert Specian
Photography: Jose Sabino (Sabino Studio)
Tallafi
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