Zhen Hao E Manhajin Kunshin Abincin Kare daga Yuchen Han

Zane Zhen Hao E Manhajin Kunshin Abincin Kare daga Yuchen Han mai nasara ne mai daraja sosai na 2022 Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Gasar Ƙirar Kunshin Kaya.

Baƙin ƘarfeKunshin Kaya· 2022

Zhen Hao E Manhajin Kunshin Abincin Kare

daga Yuchen Han

Abokin Ciniki: Ningbo Xuanmengzhi Trading Company Ltd.

Mai Nasarar Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Kunshin Kaya

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Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #126938

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Zhen Hao E Manhajin Kunshin Abincin Kare

Zhen Hao E jerin kayan kunshi ne don abincin kare da kayan ciye-ciyen kare. Zanen ya samo asali daga al'adun kasar Sin ta hanyar nuna karnuka a matsayin tsoffin sarakuna na zamanuka daban-daban. A kasar Sin, ana yawan kwatanta masu karnuka a matsayin jami'ai da ke bauta wa dabbobinsu, kuma wannan tunanin ne ya tsara zane-zanen. Hotunan barkwanci na karnuka suna nuna rukunin girman su, ta yadda ake rarraba karnuka kanana daga matsakaita da manya. Launuka daban-daban suna raba abincin kare da kayan ciye-ciye, wanda ke sa jerin kayayyakin su zama masu sauƙin ganewa. An yi amfani da takarda da aka sake sarrafawa, takarda mai lankwasa, da jakunkuna na aluminium foil.

Amincewa

Game da Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen Zhen Hao E Manhajin Kunshin Abincin Kare ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen Zhen Hao E Manhajin Kunshin Abincin Kare ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen Zhen Hao E Manhajin Kunshin Abincin Kare saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: In China, usually call dog owners Chan shi guan, which Chan shi means shoveling dog excrement and Guan indicates the officials who serve the kings. This analogy inspires us to personify the dogs into the ancient emperors of different ages, and built the brand Zhen hao e. The Zhen in the brand means an emperor and the Hao e means hungriness. Zhen hao e is vivid because it distinguishes the sizes of dogs by caricaturing the dogs, and use various color to differentiate dog food and snacks to make the product packaging more intuitive.
Girma da Fakitin: 28.5*21cm
20*30cm
20*36cm
23*40cm
Kalmomin Alama: Dog food, Oriental style, Package Design, Cartoon Dog
Fasahar Samarwa: Recycled paper, corrugated paper, aluminium foil bag.
Ƙalubalen Zane: Nowadays, people always claim that their dogs are acutally the masters at home because of meticulous treatment to the dogs. Therefore, the hardest part from designing process is to find a way to let the package design instantly resonate with potential consumers while 'Zhen hao e' also want to include Chinese cultural features.
Bincike: The type of research we applied is basic research, we assumed that to cleaning up dog excrement correlates with government officals at ancient times. Our research objective is to verify if the correlation exists. We communicated with Chinese elders about the ancient stories regarding dog excrement shoveling officials. The result from the conversations indicates the possible existance of the correlation. Nowadays, the name of dog excrement shoveling official has already been kinda popular online as we anticipate.
Wahayi: This is a series of packaging designs with Chinese cultural characteristics regarding dog food and snacks. In China, the dog owners are always compared to 'Excrement Shovelling Officials', which means serving the kings. It inspired designer to compare the dogs to Chinese ancient emperors in order to reflect the wonderful relationship between the owners and their dogs. Through the personification and cartoonishment of the dog, classified the packaging and related visual images by turning the dogs into emperors of different ages along with the creative combination between Chinese culture and functional categories.
Tsawon Lokacin Aikin: The project started in Hangzhou, China and Dalian China from November 2018 to April 2019.
Tsarin Aiki: Compared with other similar brands, 'Zhen hao e' is vivid and interesting because it distinguishes medium/large dogs from small ones by caricaturing the dogs. Furthermore, designer use various color to differentiate dog food and dog snacks in order to make the product packaging more intuitive, resonating with consumers.