Zane Daejeon Bruce Rice Cake Redesign Kayan Lulluɓi na Kek na Shinkafa daga Choulsoon Park mai nasara ne mai daraja sosai na 2021 Kyautar A' Design Award ta Tagulla a Rukunin Gasar Ƙirar Kunshin Kaya.
TagullaKunshin Kaya· 2021
Daejeon Bruce Rice Cake Redesign Kayan Lulluɓi na Kek na Shinkafa
daga Choulsoon Park
Abokin Ciniki: Soongraphic
Mai Nasarar Kyautar A' Design Award ta Tagulla a Rukunin Kunshin Kaya
Mai Nasara da Aka Tabbatar
Tabbatar da Matsayin Kyauta na #120168Ƙirar
Game da Daejeon Bruce Rice Cake Redesign Kayan Lulluɓi na Kek na Shinkafa
Sake Ƙirƙirar Kayan Lulluɓi na Daejeon Bruce Rice Cake wani ƙirar kayan lulluɓi ne don kayayyakin kek na shinkafa da wata kamfanin sana'ar zaƙi ke sayarwa a yankin Daejeon. An buga zane-zanen manyan wuraren shakatawa guda tara na Daejeon a kan kayan lulluɓin, ta yadda masu sayen kayayyakin za su samu bayanan yawon buɗe ido na gida tare da kayayyakin. An raba kayayyakin zuwa jeri uku bisa ɗanɗano, kuma kowanne jeri yana amfani da launin dabi'a na babban sinadarinsa domin nuna ɗanɗanon. Sunayen kayayyakin suna bayyana a cikin harshen Koriya da Ingilishi. An yi amfani da takarda mai kauri, ta yadda kayan lulluɓin za su iya tsayawa a tsaye ko kwance a shimfiɗe kuma ba sa saurin lalacewa.
Amincewa
Game da Kyautar A' Design Award ta Tagulla
Zanen Daejeon Bruce Rice Cake Redesign Kayan Lulluɓi na Kek na Shinkafa ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Daejeon Bruce Rice Cake Redesign Kayan Lulluɓi na Kek na Shinkafa ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Daejeon Bruce Rice Cake Redesign Kayan Lulluɓi na Kek na Shinkafa yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.
Bayan Ƙirar
Kayan Manema Labarai
Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.
- Siffofi Na Musamman
- 2019-2021 is the year of visiting Daejeon. In order to revitalize the Daejeon tourism culture, Daejeon's nine major landmark graphics were applied to the package of Sungsimdang, a leading confectionery company in Daejeon. Visitors and buyers of Sungsimdang can obtain information on various tourism cultures in Daejeon at the same time as purchasing products, and it will be effective marketing when exporting products in the future.
- Girma da Fakitin
- Outer packing 234mm*120mm, inner packing 80mm*125mm, information paper 85mm*125mm
- Kalmomin Alama
- Illustration, Graphic, Design, Package
- Fasahar Samarwa
- The designer decided that the Daejeon Bruce Mochi packaging should convey honest products and brand image while conveying information about local attractions.
To this end, each series was divided into three series according to taste, and each series was designed by linking the brand and local story.
This allows you to experience a variety of products, as well as convey visual information to consumers who have purchased the product.
You can also use thick paper to stand or lay it down. And it is not easily damaged. - Ƙalubalen Zane
- The student designer alone conducted market research from planning to final design results. We have invested a lot of time in surveys to get our marketing results, and we have done several tests on the material of the paper and the structure of the package so that we can install or place the package later.
- Bincike
- We divided into two categories: Daejeon local residents and all citizens (including foreigners), and conducted a questionnaire on the brand of the product to be designed and a questionnaire on the degree of understanding of landmarks in the Daejeon area.
As a result, the experience with the product brand “Sungsimdang” was high, but the experience with landmarks in the Daejeon area was somewhat insufficient. Therefore, it was determined that if the local landmark was promoted through the influential company “Sungsimdang” in the region, it would be a good marketing for both the company and the Daejeon area. - Wahayi
- There are various cultural assets and attractions in Daejeon, but it is a pity that many people do not know well and most foreigners only know Seoul. Therefore, we considered the necessary methods to effectively activate local tourism through influential companies in the Daejeon region.
- Tsawon Lokacin Aikin
- The project started in March 2020 and was completed in November 2020 and has been exhibited at the Hanbat National University Moglyeon Gallery.
- Tsarin Aiki
- The designer selected the color flow of each of the three series as the original color of the material, so that consumers can easily grasp the taste of the product they want to purchase. Also, in consideration of various consumers, English and Korean were applied to each product name in addition to colors.
- Mambobin Ƙungiya
- Individual
Tallafi
Bincika Bayan Designers.org
Gano kayayyaki, ayyuka da damammaki daga abokan tallafin mu.
Ƙarin Abubuwan Bincike
Ƙirare Masu Alaƙa
Bincika ƙarin ƙirare masu lashe kyauta daga wannan rukunin, waɗanda aka zaɓa bisa cancanta.