Tels Cargo Marca Rekomarandu Nargiza Usmanova omba'apóva

Tels Cargo Marca Rekomarandu Nargiza Usmanova omba'apóva ha'e rembiporuarã oñemba'eguaséva 2025 A' Design Award Fiero pegua Ñemomarandu Jejapo Ñeha'ã Categoría-pe.

FieroÑemomarandu· 2025

Tels Cargo Marca Rekomarandu

Nargiza Usmanova -gua

Mba'eporuhára: TELS Cargo

A' Design Award Fiero Rembiporuarã Ñemomarandu Categoría-pe

52,229

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #172023 Peg̃ua

Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Tels Cargo Marca Rekomarandu Rehegua

Tels Cargo ha'e peteĩ marca rekomarandu ojejapova'ekue peteĩ European empresa transporte automotivo cargo-pe oñemomba'eguáva. Ko logo oñongatu gueteri original tipografía, kolór paleta ha pallet symbol pytũ irundy-pe, upéicha ojeikuaave gueteri. Peteĩ elemento apopetéva ohechauka kuarahy ha tesape. Umi letra G ha O ñe'ẽ Cargo-pe oñembojoaju ojehechauka hag̃ua movimiento. Ko identidad ojeporu truck diseño-pe, calendario mbayrusu-pe, oficina rembiporu-pe, tarjeta jeguerohoryha-pe, y ryru-pe, bolsa-pe, aravo mbayrusu-pe, exhibición atyha-pe ha jopói-pe. Peteĩ paleta gris ha naranja oñemoĩ oipytyvõva peteĩ ata moderno ha profesional jehechakuaa.

Jeguerohory

A' Design Award Fiero Rehegua

Tels Cargo Marca Rekomarandu ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Tels Cargo Marca Rekomarandu ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Tels Cargo Marca Rekomarandu oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: TELS Cargo is a well-established brand in the European transportation market, clearly focusing on automotive cargo transportation. Our team led the brand identity transformation, starting with the logo redesign, ensuring continuity while reinforcing the company’s new direction. Beyond the logo, we developed a comprehensive brand identity, including truck decals, promotional materials, and an exhibition stand design, creating a cohesive and powerful visual presence.
Tuichakue ha Ñemyenyhẽ: The following products were created: logos and identities, truck designs, wall calendars, office supplies, greeting cards with envelopes, water bottles, stand designs, bags, wall clocks, as well as gifts and souvenirs.
Ñe'ẽ Rape: Branding, Identity, Graphic design, Logo design, Visual design
Ñeapopy Tecnología: All advertising product layouts are created using graphic design software.
Diseño Jepy'apy: The hardest part of this design activity was integrating the TELS Group's historical brand legacy with TELS Cargo's new strategic direction. This process faced creative challenges such as balancing tradition with innovation. Internally, the historical significance and social identity of the brand were pivotal, while externally, legal constraints, production capabilities, tech advancements, and access to information posed additional hurdles.
Ñesẽheka: A dynamic, modern visual style was crafted for TELS Cargo, reflecting professionalism and forward thinking. Conceptual imagery with a tech-inspired touch emphasized innovation and movement in transportation. A gray and bold orange palette reinforced the brand's identity, with orange symbolizing sun, light, and optimism. The design balanced energy, confidence, and a sleek, stylish aesthetic.
Inspiración: The inspiration for the new company logo retains key elements of the TELS brand – its typography, colour palette, and signature five-stripe graphic symbolizing a pallet (a skid) – to ensure continuity and recognition. To reflect dynamism and harmony, we introduced a circular element representing the sun and light. A unique touch is the seamless connection between 'G' and 'O' in Cargo, subtly reinforcing movement, as 'GO' signifies motion and progress.
Proyecto Ára Tuichakue: The project began at the start of 2022 and was completed by the end of 2023 in Toronto.
Mba'apo Rape: All advertising products were developed to enhance the company’s image and build customer trust, while also fulfilling the company’s daily office and communication needs.
Patente-kuéra: Copyrights belong to Nargiza Usmanova, 2024 and NUMZ Graphics.
Ta'ãnga Mba'eñemoneĩ: Image #N1 : Photographer Maxim Zinchuk
Image #N2 : Photographer Maxim Zinchuk
Image #N3 : Photographer Maxim Zinchuk
Image #N4 : Photographer Maxim Zinchuk
Image #N5 : Photographer Maxim Zinchuk