Hazuto O Taboleiro De Corte E Servizo de Tom Chan and Melanie Man

O deseño Hazuto O Taboleiro De Corte E Servizo de Tom Chan and Melanie Man é un estimado gañador do moi prestixioso 2020 A' Design Award de Bronce na Categoría de Competición Deseño de Utensilios para Forno, Vaixela, Cristalería e Utensilios de Cociña.

BronceUtensilios de Cociña· 2020

Hazuto O Taboleiro De Corte E Servizo

de Tom Chan and Melanie Man

Cliente: Hazuto

Gañador do A' Design Award de Bronce na Categoría Utensilios de Cociña

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Cores

O Deseño

Sobre Hazuto O Taboleiro De Corte E Servizo

Hazuto é unha estética fresca no omnipresente espazo da mesa da cociña. Un bordo de metal cepillado une a placa, protexéndoa de deformacións, escisións, golpes e gotas. A combinación metal-madeira é unha nova experiencia táctil agradable. A calor da madeira contrasta co ausente cadro de aceiro inoxidable. Os tornillos colócanse característicamente para completar unha sensibilidade industrial. Un espazo de canto negativo forma un gancho útil. Consérvase a forma singular, ausente de distraccións ou adicións innecesarias. O resultado é unha forma eficiente, limpa e de dous tonos tan atractiva como ergonómica.

O Recoñecemento

Sobre o A' Design Award de Bronce

Hazuto O Taboleiro De Corte E Servizo gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Hazuto O Taboleiro De Corte E Servizo sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Hazuto O Taboleiro De Corte E Servizo satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Wood boards with metal elements or handles are not new. But fit a one-piece steel rim around it, create a corner nook, and you have an on-trend package that works as well as it looks. The aesthetic differentiators here are efficiency and form. No separate handle to disrupt the singular rectangular flow. Functionally, the rim prolongs warping. Knocks and drops are insulated. The austere stainless steel rim contrasts with the warm wood. The screws are characteristically placed to complete an industrial sensibility, communicating sturdiness. This two-tone form is clean and eye catching.
Dimensións e Embalaxe: 230 x 14 x 325 mm
Width mm x Depth mm x Height mm
Etiquetas: kitchen, cutting, serving, board, wood, hazuto
Tecnoloxía de Produción: Black Walnut is selected for the wood type, due to its perfectly moderate hardness (Janka index 1010) that doesn't dull knives nor easily dent. A rich dark colour elevates the board beyond your everyday bamboo board. Edges are carefully rounded for durability and handling comfort. Food-grade 304 stainless steel is used for the rims and screws, to be long lasting and corrosion resistant. The rim has been brushed and polished multiple times, achieving a brushed effect that renders any welds miraculously invisible.
Reto de Deseño: The concept simplicity and execution are the most challenging parts.
It was not easy to fit the metal rim to be in full contact with the board, especially the corners. Our benchmark was always to have the rim in one continuous piece, as a demonstration of workmanship. We spent a long time testing options to ensure welding spot is invisible. Of many, only one metalworking supplier achieved our satisfaction.
The market variety is a benefit (for research) and a difficulty (to be original). To excite users in an over-saturated category is hard, but our design was readily accepted by our testers.
Investigación: Research: Online channels (e.g amazon, hktvmall), social media channels, industry reports.
Methodologies: Product Value radar chart, Aesthetic mapping, competitive analysis, small focus group meetings.
Impact on design: size to be small for space-conscious urban kitchens, but big enough for needs of small family. Material to be decorative and high performance (hardness, shape stability). Market analysis suggested to consider gifting, serving, decorating functions as well as everyday cutting. Warping is common issue so the screw locations are chosen to delay warping.
Inspiración: I was partly inspired by the endless technology product varieties that seemed to encompass us now. I am drawn to some of their use of contrasting metallic elements, to bold visual results. The concept culminated from a daydreaming moment, where I thought a chopping board bound by a metal rim could look engaging and robust. Coming from a metal works background myself helped inform the rim specs. Deep dive into online retailers and industry reports gave us user expectations and trends. We ended up prototyping different materials, adjusting dimensions and features before we were happy.
Duración do Proxecto: Project started in October 2019, with final design completed by December 2019 and first batch samples made by 2020 January.
Fluxo de Operacións: No instruction manuals need to be included for the endless uses of this versatile board! Hazuto board can be used for everyday cutting, or for serving bread, cheese, salad, fruits, steak. On display, it can be hung up or used as a table condiment tray for complementing most atmospheres.
Patentes: Design registration pending in Hong Kong and China.
Trademark registration pending in HK and China.
Membros do Equipo: Tom Chan
Melanie Man