A Moment of Joy Envase de Licor de Weijun Xu

O deseño A Moment of Joy Envase de Licor de Weijun Xu é un estimado gañador do moi prestixioso 2026 A' Design Award de Bronce na Categoría de Competición Deseño de Envases.

BronceEnvases· 2026

A Moment of Joy Envase de Licor

de Weijun Xu

Cliente: Weijun Xu

Gañador do A' Design Award de Bronce na Categoría Envases

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O Deseño

Sobre A Moment of Joy Envase de Licor

A Moment of Joy é un deseño de envase de licor inspirado na flor da ameixeira, símbolo de resiliencia e sutileza. A botella está feita de vidro transparente, formada mediante un proceso de moldeado dunha soa peza a alta temperatura que crea superficies curvas suaves e continuas. O tapón está feito do mesmo material e adopta a forma dunha flor de ameixeira que prolonga a forma da botella. O corpo transparente revela o líquido do interior e refracta a luz e a sombra. A caixa exterior emprega papel ecolóxico con gofrado sutil. A forma minimalista une a imaxinaría oriental co deseño moderno.

O Recoñecemento

Sobre o A' Design Award de Bronce

A Moment of Joy Envase de Licor gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que A Moment of Joy Envase de Licor sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. A Moment of Joy Envase de Licor satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Centered on the principle of "Less is More", this design blends the form of the plum blossom with transparent materials to create a light and dynamic visual language. The seamlessly integrated bottle cap and body combine Eastern imagery with modern minimalist styles, offering a fresh aesthetic expression of liquor packaging. The overall design is fresh and elegant, catering to young consumers' pursuit of relaxation and ritual in drinking moments.
Dimensións e Embalaxe: Bottle Dimensions: Height 206mm (Max. Diameter: 77mm)
Packaging Dimensions: Height 253mm * Length 106mm * Width 106mm
Etiquetas: Minimalist aesthetics, plum blossom, transparent bottle, flowing light and shadow, one-piece molding, Eastern imagery
Tecnoloxía de Produción: The bottle is formed using transparent glass through a high-temperature one-piece molding process, ensuring smooth and continuous curved surfaces. The cap, made from the same material, features a plum blossom shape that extends the bottle form. The outer box applies eco-friendly paper with a subtle embossing technique, enhancing tactile depth while minimizing redundant decoration elements.
Reto de Deseño: The challenge is how to convey the form and essence of the plum blossom while preserving the imagery of negative space central to Eastern aesthetics through a minimalist bottle. Eliminating refined carvings and symbolic motifs, the bottle uses subtle curvatures and the interplay of light and shadow to form an elegant, dynamic plum blossom-featured shape. This approach ultimately achieved the goal of "simple form, rich meaning," striking a balance between visual expression and cultural depth.
Investigación: This project focuses on the integration of Eastern culture and modern aesthetics, aiming to explore visual expressions for liquor packaging in aspects of youthfulness and emotional resonance. The design responds to contemporary consumers' demand for simplicity, restraint, and emotional connection through the synergy of form, material, and interplay of light and shadow.
Inspiración: Inspired by the plum blossom, a symbol of resilience and subtlety, the design conveys the idea that drinking is like savoring one's own life. It embodies that one will experience ups and downs of life and gain reconciliation eventually, culminating in a blossoming after truly knowing oneself. Clean lines outline the flower, while the transparent bottle reveals the graceful movement of the liquid within. This design evokes a softer, more intimate emotional resonance.
Duración do Proxecto: The project finished in December 2024 in Guiyang.
Fluxo de Operacións: The transparent bottle allows the liquor to flow like a scene within its undulating contours, refracting subtle play of light and shadow as the lighting changes. As drinkers raise the cup, they slow down and immerse themselves in the liquid, the form, and their own emotions — creating a highly ritualistic and meaningful interaction experience.
Membros do Equipo: Weijun Xu
Créditos das Imaxes: Weijun Xu