Science is O2 Libro de texto escolar de Jaehun Kim

O deseño Science is O2 Libro de texto escolar de Jaehun Kim é un estimado gañador do moi prestixioso 2022 A' Design Award de Ouro na Categoría de Competición Deseño de Educación, Material Didáctico e Contido Formativo.

OuroEducación· 2022

Science is O2 Libro de texto escolar

de Jaehun Kim

Cliente: Visang

Gañador do A' Design Award de Ouro na Categoría Educación

112,134

Gañador de Premio Verificado

Verificar o Estado do Premio para #131223

Visitar sitio Ver en A' Design Award Nota de prensa Distintivo do premio

Cores

O Deseño

Sobre Science is O2 Libro de texto escolar

Science is O2 é unha serie de libros de texto escolares de ciencias para estudantes de primaria, secundaria e bacharelato. Cada portada leva un código QR en forma de chave que enlaza con información sobre o libro de texto, promocións e vídeos científicos. No interior dos libros, colócanse máis códigos QR xunto aos elementos principais, dando acceso a vídeos de experimentos e preguntas adicionais. O revestimento mate, os gráficos con epoxi e os acabados brillantes crean un efecto vívido e semitridimensional. As esquinas están redondeadas para un manexo máis seguro, e as ligazóns dixitais amplían a aprendizaxe máis alá da páxina impresa.

O Recoñecemento

Sobre o A' Design Award de Ouro

Science is O2 Libro de texto escolar gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Science is O2 Libro de texto escolar sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Science is O2 Libro de texto escolar crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: O2 is a science textbook that has used its established brand identity to imprint a confident and consistent brand image on its consumers. With rising need for no-contact education, O2 has digitized their brand identity, beginning with an easily scannable QR code on the cover. The code is designed as a key, opening useful textbook promotions and information. In this way, digitalization leads a constant effort to change brand identity to surpass the limits presented by books.
Dimensións e Embalaxe: Elementary school textbook 220 x 300
Middle school, high school, advanced textbooks 210 x 297.
Textbooks are classified by grade and semester and undergo reorganization each year to maintain brand identity.
Elementary textbooks contain 8 volumes for each grade and semester, middle school textbooks include 6 volumes, and high school has 1 integrated volume and 4 in-depth volumes.
Etiquetas: workbook, science, O2, QR Code
Tecnoloxía de Produción: O2’s brand identity of bringing to life the joy of science is embedded in the design, the matte coating of the background and epoxy of the main motif and graphics providing a vivid, semi-3D effect. For the elementary textbooks, curiosity and fun are engaged through glossy finishes that interest students in science learning from first sight. In addition, the corners were rounded for safer learning.
Reto de Deseño: Deep thought was applied to how to adapt a brand identity limited to paper textbooks to one exemplifying “digital.” Concerns centered on the use and experience of needing to access digital materials and textbook information only through CDs or homepages. By combining key-shaped QR codes with O2’s signature form, consumers can intuitively recognize the curious combination of brand and digital.
Investigación: COVID-19 has rapidly changed the education, leading to an increase in remote classrooms and demand for digital content. As such, O2 has redeveloped its brand image to adapt with the digital environment.
Research conducted among 1,000 digital resource consumers revealed that they most require “textbook information and various learning materials.”
To surpass traditional limitations, O2 has strengthened its brand image so that consumers can better access books and also videos and digital materials.
Inspiración: QR codes are currently the most common digital application and are used actively in various fields. They allow for quick authentication and access to information. Consumers can easily and quickly access textbook information through the QR code implemented as part of the cover design. Promotional videos linked to the QR codes likewise convey the traits and uses of the textbooks to consumers.
Duración do Proxecto: Launched in Korea in September 2021
Fluxo de Operacións: Consumers can access textbook information and promotions and experience engaging science videos simply by scanning the QR code on the cover. In addition to the cover, QR codes can be scanned for each main element in the textbook to access video experiment data or additional questions. Through diverse video material and information, students can learn and experience science more easily than with just traditional textbooks.
Membros do Equipo: Creative Director : PARK, KWANGSU
Designer : MYUNG, SUJIN
Designer : LIM, SEHEE
Designer : CHOI, LIBIN
Designer : KIM, MINJOO
Créditos das Imaxes: Visang Creative Design Lab, 20121