Tha HanKkeut Feidhm Phríomhúil: Aitheantas Branda le Jaehun Kim na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.
AirgeadGrafaig· 2020
HanKkeut Feidhm Phríomhúil: Aitheantas Branda
le Jaehun Kim
Neach-ceannach: Visang
Buannaiche Duais Airgid A' Design Award ann an Roinn Grafaig
Buannaiche Duais Dearbhaichte
Dearbhaich Inbhe na Duaise airson #99386An Dealbhadh
Mu dheidhinn HanKkeut Feidhm Phríomhúil: Aitheantas Branda
Is éard atá in HanKkeut ná aitheantas branda do shraith de théacsleabhair scoile a forbraíodh trí chomhoibriú idir daltaí agus múinteoirí. Is é aidhm an bhranda ná nasc uile-in-aon san fhoghlaim. Úsáideann grafaic an chlúdaigh stríoc nasctha a eascraíonn as íomhá aitheantais an bhranda chun mothú ardaithe a chur in iúl. Cuirtear an stríoc chéanna i bhfeidhm ar gach leabhar HanKkeut chun gné amhairc chomhsheasmhach a chruthú. Úsáidtear dathanna beoga, uigeachtaí greanta agus greamáin holagrafacha ar na clúdaigh. Déantar leibhéil aoise éagsúla a idirdhealú trí dhathanna clúdaigh éagsúla.
An Aithneachadh
Mu dheidhinn Duais Airgid A' Design Award
Tha HanKkeut Feidhm Phríomhúil: Aitheantas Branda air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi HanKkeut Feidhm Phríomhúil: Aitheantas Branda na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha HanKkeut Feidhm Phríomhúil: Aitheantas Branda na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.
Air Cùl an Dealbhaidh
Pasgan Naidheachd
Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.
- Feartan Sònraichte
- Han-kkeut is a brand of grade school textbooks developed by the collaboration of students and teachers.
Under the brand objective of 'all-in-one connection in learning', HanKkeut strives to research concepts required for learning and provide guidance that connects students with their teachers.
Providing the best form of learning, the textbooks enable communication between teachers and students. - Tomhasan & Pacadh
- The dimension of HanKkeut is 220mm x 300mm x 10mm, 210mm x 297mm x 10mm and it is printed with harmless far-infrared ink.
Different age levels have different cover design colors of distinguishing. - Tagaichean
- Learning Method, Brand Identity, all in one, connect, ascension
- Teicneòlas Cinneasachaidh
- The vivid colors of HanKkeut brand are used to provide a strong yet simple design. The cover design of the brand book and textbooks make use of unique colors, embossed textures, and holographic stickers to effectively express the functions.
- Dùbhlan Dealbhaidh
- In the process of developing a graphic motif to create a unique look for HanKkeut, the designers experienced many trials and errors. To represent the brand objective of “all-in-one connection in learning,” the brand identity uses connected strokes as a motif to complete a sense of ascension that expresses the brand value and customer benefits.
- Rannsachadh
- Developed in 1998, HanKkeut achieved best practices in the education market through its bold challenges, becoming the leading brand in language arts and social studies study books for grade school students. The brand sold 10 million books in the shortest period in 2006, sold over 22 million books by 2013, and is a steady seller with more than 1 million sales annually. The innovation in the history of HanKkeut continues to this day.
- Brosnachadh
- The cover graphic symbolizes HanKkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all HanKkeut books to generate a unique visual feature.
The design emphasizes the 'completion' and 'book' concepts, concisely expressing the 'Finish the Subject with One Book' brand slogan.
The brand identity, slogan, and graphic images are used to expand the comprehensive series brand and establish an identity. - Faid a' Phròiseict
- HanKkeut project is conducted in Seoul, Korea. We have developed education brands from July 2019 to December 2019.
- Sruth Obrachaidh
- HanKkeut is a brand that generates best practices by connecting students with teachers, achievements with better performance, and past with the present, all through trust.
- Buill na Sgioba
- Creative Director : Hanna Park
Designer : Yunhee Lee
Designer : Kwangsoo Park
Designer : Soojin Myung
Designer : Sehee Lim
Designer : Hyojoo Park - Creideasan Dhealbhan
- Visang Creative Design Lab, 2019
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