Sawamura Award 2024 Prìomh Lèirsinn Tachartais le Takuma Tahara

Tha Sawamura Award 2024 Prìomh Lèirsinn Tachartais le Takuma Tahara na bhuannaiche air leth urramach anns an fharpais chliùitich 2025 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

AirgeadGrafaig· 2025

Sawamura Award 2024 Prìomh Lèirsinn Tachartais

le Takuma Tahara

Neach-ceannach: SAWAMURA Inc.

Buannaiche Duais Airgid A' Design Award ann an Roinn Grafaig

65,571

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #171707

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Sawamura Award 2024 Prìomh Lèirsinn Tachartais

'S e prìomh dhealbh lèirsinneach a th' ann an Duais Sawamura 2024 a chaidh a chruthachadh airson tachartas companaidh do luchd-obrach ùr, a chaidh a chumail ann an taigh-cluiche traidiseanta Kabuki ann an Kyoto, Iapan. B' e cuspair an tachartais traidisean agus ùr-ghnàthachadh. Chaidh litrichean an fhacail KABUKU a tharraing le clò-ghrafachd eadar-mheasgte, gus am bi gach litir ag obair mar litir agus mar dhealbh le chèile. Chaidh dathan agus pàtranan traidiseanta Iapanach a chaidh a thoirt bhon taigh-chluiche a chur còmhla ri sgeama dhathan ùr. Chaidh am prìomh dhealbh lèirsinneach a chur an sàs air teisteanasan, cuiridhean air an cumadh mar thiogaidean taisbeanaidh, seulaichean agus sanasachd, a' toirt coltas aonaichte don tachartas.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Sawamura Award 2024 Prìomh Lèirsinn Tachartais air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Sawamura Award 2024 Prìomh Lèirsinn Tachartais na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Sawamura Award 2024 Prìomh Lèirsinn Tachartais na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: Key visual for an event for new employees at SAWAMURA Inc. The event held at the traditional Minami-za theater in Kyoto. The unique feature of this key visual is that it synchronizes with the characteristics of the venue (Kabuki). This key visual was displayed in the client's office and at the venue, and was also used on the award certificates, social media publicity, press release, and invitations (like show tickets). The uniformity of the visuals increased the motivation of those involved in the event and heightened the excitement of the event.
Tomhasan & Pacadh: Key visual: W728mm x H1030mm
Invitation: W20mm x H76mm
Seal: Diameter 40mm
Certificate of commendation: W210mm x H297mm
Tagaichean: Key visual, Japanese, tradition, innovation
Teicneòlas Cinneasachaidh: Adobe Illustrator CC
Dùbhlan Dealbhaidh: The most difficult part was the color scheme. I had never used so many colors at once in my previous work, so I tested and proposed several patterns.
To refine the design, it is better not to use too many colors, but since it was decided that each winner would use different colors and patterns, I had no choice but to use many colors.
It was difficult to balance traditional Japanese colors with a color scheme that felt new.
Rannsachadh: I wanted to incorporate the actual Kabukiza theatre into the design, so I worked with the client to research the venue, looked into Kabuki itself, and studied traditional Japanese colour schemes. I incorporated patterns used in the actual Kabukiza theatre and objects used in its architecture into the design. I also fused elements that feel innovative.
Brosnachadh: The event theme was "KABUKU". It is close in meaning to "cut a dash". The alphabet of "KABUKU" was designed using various typography. These pieces function both as typography and as illustrations. They are both alphabetical and kabuki (Minamiza is a traditional Japanese kabuki venue) illustrations. "KABUKU" also means "playful behavior." The alphabet to look like a different motif. The event also has the sub-concept of tradition and innovation, the color scheme was chosen to evoke a feeling of traditional Japanese style combined with newness.
Faid a' Phròiseict: The project was held at Minamiza, Kyoto, Japan on March 29, 2024
Sruth Obrachaidh: This key visual not only serves as a formal announcement design within the concept, but also incorporates elements of traditional Japanese Kabuki visually. It can convey the meaning of the event's theme, "Tradition and Innovation," in a broader and deeper sense to new employees who participate in the event.
Creideasan Dhealbhan: #All Creator Takuma Tahara