Taichung Public Library An Dearbh-Aithne Branda le Yichun Lin

Tha Taichung Public Library An Dearbh-Aithne Branda le Yichun Lin na bhuannaiche air leth urramach anns an fharpais chliùitich 2023 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

UmhaGrafaig· 2023

Taichung Public Library An Dearbh-Aithne Branda

le Yichun Lin

Neach-ceannach: Yichun Lin Design

Buannaiche Duais Umha A' Design Award ann an Roinn Grafaig

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #145496

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Taichung Public Library An Dearbh-Aithne Branda

Mar a’ chiad togalach ann an Taiwan a chuir taigh-tasgaidh ealain agus leabharlann còmhla, tha cruthachadh siostam branndaidh Leabharlann Poblach Taichung ag amas air cothlamadh nàdur agus sìobhaltachd. Tha an fheallsanachd dealbhaidh a’ cur cuideam air amalachadh fuaigheil ailtireachd an latha an-diugh le eileamaidean nàdarra agus tha e ag amas air faireachdainn ùr agus fiosrachail a dhùsgadh. Tha an siostam branndaidh ag àrach àile a bhrosnaicheas luchd-tadhail a dhol a-steach do na h-eòlasan cultarach eadar-mheasgte a tha an Leabharlann a’ tabhann agus tlachd fhaighinn às a’ chothromachadh eadar sìobhaltachd an latha an-diugh agus suaimhneas na coille.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Taichung Public Library An Dearbh-Aithne Branda air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Taichung Public Library An Dearbh-Aithne Branda na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Taichung Public Library An Dearbh-Aithne Branda a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The designer uses graphics in blocks as the primary design element, incorporating books and the Chinese character "Chung", and aligning with the building's square design. The Logo's undulating pattern suggests flexibility, like diving into an ocean of books. Green represents nature and growth, fitting with the Library's mission. Meanwhile, the black block provides visual contrast and suggests stability and authority, reflecting the Library's role as a reliable source of knowledge.
Tomhasan & Pacadh: Minimum size of logo: 35mm x 6.5mm
Tagaichean: Visual Identity, Logo, Branding, Graphics, Printed Matter
Teicneòlas Cinneasachaidh: All the graphics were created and designed with Adobe Illustrator and Photoshop.
Dùbhlan Dealbhaidh: As the Library's anticipated opening is still several years away in 2025, the designer faces the challenge of limited information to inform the design process. This lack of data poses significant difficulties and requires the designer to think creatively and imaginatively to craft a design that accurately captures the essence and identity of the Library. Additionally, the designer must remain adaptable to any changes that may arise in the intervening years, ensuring that the final design remains relevant and effective upon the Library's opening.
Rannsachadh: The black block is strategically placed on the upper side of the Logo, where the Library's position is relative to the park. The Chinese wordmark is set in Noto Sans, while the English wordmark uses Avenir. To ensure visual consistency and alignment with the Logo, the designer modified the proportion and details of the wordmark. The block-shaped graphic element is carefully integrated with the library building's square design, emphasizing the relationship between the brand and its physical space.
Brosnachadh: The design was inspired by the concept of "Library in the Park, Art Museum in the Forest". The brand system focuses on the fusion of "nature" and "civilization". The Logo draws inspiration from books and the Chinese character "Chung" from Taichung. The architectural appearance was also a source of inspiration, with the Library standing tall amidst the forest, blending natural and cultural elements. It allows one to experience the influence of modern civilization while being surrounded by the pristine nature of the woods.
Faid a' Phròiseict: December 2020 to January 2021, Taiwan
Sruth Obrachaidh: The wordmark can be customized and used as exterior signage, depending on the branch name. The Logo can be applied to the library merchandise. With the extension of the graphic units and color palette, identification can be present on various products and official documents with the system.
Buill na Sgioba: Art Director: Yichun Lin
Creideasan Dhealbhan: Photographer Keith Camiller, 2017
Photographer Ryunosuke Kikuno, 2020
Photographer Gabriel Sollmann, 2018
Photographer Aarón Blanco Tejedor, 2017