Tha Mamba Chiliast Aithne Bhrannda le Sxdesign na bhuannaiche air leth urramach anns an fharpais chliùitich 2022 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.
AirgeadGrafaig· 2022
Mamba Chiliast Aithne Bhrannda
le Sxdesign
Neach-ceannach: MC basketball community
Buannaiche Duais Airgid A' Design Award ann an Roinn Grafaig
Buannaiche Duais Dearbhaichte
Dearbhaich Inbhe na Duaise airson #131771An Dealbhadh
Mu dheidhinn Mamba Chiliast Aithne Bhrannda
Is aithne bhrannda é Mamba Chiliast a chruthaítear do phobal cispheile atá curtha le chéile ag lucht leanúna an Mamba Mentality. Tugann an aithne baill le chéile trí ghníomhaíochtaí cispheile agus tugann sí mothú muintearais, bróid agus idirdhealaithe dóibh. Úsáideann an lógó cruth heicseagraim mar chreatlach amhairc, atá cruthaithe ag na litreacha M agus C measctha le chéile. Léiríonn súil atá suite ag lárphointe amhairc an Mamba. Meabhraíonn an heicseagram comhcheanglaíochtaí roinnte creidimh, eagraíochta agus fuinnimh. Is féidir an lógó a phriontáil, a fhuáil nó a mhúnlú trí insteallaidh i go leor méideanna.
An Aithneachadh
Mu dheidhinn Duais Airgid A' Design Award
Tha Mamba Chiliast Aithne Bhrannda air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Mamba Chiliast Aithne Bhrannda na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Mamba Chiliast Aithne Bhrannda na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.
Air Cùl an Dealbhaidh
Pasgan Naidheachd
Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.
- Feartan Sònraichte
- Mamba Chiliast (MC) is a basketball community for Kobe Bryant’s fans who believe in the Mamba Mentality. It organizes fans through basketball activities and provide fans with a sense of belonging, pride and distinction. Different from other brands, MC wants to tell their users that we are sharing a common belief and we are a group through the delivery of the sense of religion and power. The use of elements in the brand is reminiscent of these feelings, and makes the brand unique.
- Tomhasan & Pacadh
- It can be printed, sewed or injection molded in a variety of sizes
- Tagaichean
- brand identity, logo, branding, mamba, basketball
- Teicneòlas Cinneasachaidh
- The logo is combined to the shape of hexagram, so most of the details are in its proportions. However, the foot of m is slightly protruding from the figure, in order to compensate for the visual deviation and make the logo more stable as a whole.
- Dùbhlan Dealbhaidh
- To appeal to and attract Kobe fans without the use of basketball elements.
- Rannsachadh
- We believe that using people's collective memory in the communication process can not only improve communication efficiency, but also stimulate more emotional feelings. Through long-term communication, the hexagram symbol builds up a collective memory of the image about religion, organization, energy, etc. in people's minds.
- Brosnachadh
- The logo uses the shape of hexagram as the visual framework, and the letters M and C in it combine to form the shape. This design intuitively calls people's collective memory and conveys comprehensive feelings about religion, organization, and energy.
The eye of Mamba in the Logo, as the visual center, lights up the visual framework of the logo. The eye, representing the Mamba, serves as a reminder that fans' thoughts and deeds are always seen by their hero. This design is reminiscent of 'the eye of providence' and calls more people's collective memory. - Faid a' Phròiseict
- The project started in August 2021 and finished in November 2021 in Beijing, China.
- Sruth Obrachaidh
- Powerful visual signals, it distinctly symbolizes the fan community
It conveys the passion, resilience and bravery of the Mamba Mentality - Peutantan
- Sxdesign
- Buill na Sgioba
- Xu Chen
Rong Zhang
Fangbo Wu
Hao Huang
Qian Hao
Beibei Liu
Yingfei Sun
Tianshu Liu
Haining Jiang
Shulong Li
Zhihuan Yuan
Mingjie Zhang
Yan Liu - Creideasan Dhealbhan
- Sxdesign
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