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Alishan Forest Prìomh Ghnìomh: Dealbhadh Tachartais le Yi-Jen Tu

Tha Alishan Forest Prìomh Ghnìomh: Dealbhadh Tachartais le Yi-Jen Tu na bhuannaiche air leth urramach anns an fharpais chliùitich 2021 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.


AirgeadGrafaig· 2021

Alishan Forest Prìomh Ghnìomh: Dealbhadh Tachartais

le Yi-Jen Tu

Neach-ceannach: Chiayi Forest District Office - Forestry Bureau

Buannaiche Duais Airgid A' Design Award ann an Roinn Grafaig

41,667

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #121989

Dathan

An Dealbhadh

Mu dheidhinn Alishan Forest Prìomh Ghnìomh: Dealbhadh Tachartais

Tha Coille Alishan na sheata de cheithir dhealbhaidhean tachartais ràitheil a chaidh a chruthachadh airson raon cur-seachad coille nàiseanta. Bidh gach tachartas a' freagairt ri feart ràitheil den choille: blàthan siris as t-earrach, craobhan naomha as t-samhradh, duilleagan mailp as t-fhoghar agus èirigh na grèine sa gheamhradh. Tha am prògram a' gabhail a-steach cuirm-chiùil fhlùrach, taigh-dhealbh fon adhar, pàrtaidh peantaidh ann an taighean trìd-shoilleir agus cuirm-chnuic aig èirigh na grèine. Tha a h-uile suidheachadh air a thogail le stuthan trìd-shoilleir, fiodha no nàdarra. 'S e an t-amas ìomhaigh na coille ùrachadh agus meas is co-bhith le nàdar a bhrosnachadh.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Alishan Forest Prìomh Ghnìomh: Dealbhadh Tachartais air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Alishan Forest Prìomh Ghnìomh: Dealbhadh Tachartais na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Alishan Forest Prìomh Ghnìomh: Dealbhadh Tachartais na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte
To capsize people's archaic idea that Forest Recreation Area is only for "Forest Conservation and Healthy Hiking," The Aesthetic Proposal for Seasonal Forest led the local government out of the erstwhile manners in forest management. People now started to explore the forest with three new dimensions: "Respect – The Harmony of Human and Nature," "Aesthetics – The Balm of Art and Forest," and "Coexistence – The Reciprocity of Species and Forest."
Tomhasan & Pacadh
On the premise of respect for nature, four aesthetic forest events were all built with either transparent, wooden or natural materials for people to interact with the environments in the closest way.
Tagaichean
#AlishanNationalForestRecreationArea #ForestExperiences #theAestheticProposalforSeasonalForest #CIS #SocialImpact #TravelduringPandemic
Teicneòlas Cinneasachaidh
We designed four aesthetic events— "Spring, Floral Concerts between Cherry Blossoms," "Summer, The Forest Cinema Under Sacred Trees," "Autumn, The Painting Party in Maple Forest," and "Winter, The Sunrise Picnic on Grass," in response to four seasonal features of Alishan: flowers, sacred trees, maple and sunrise. Through serial aesthetic experiences in sound, vision, touch and feel, people immersed themselves in woods without forgetting the importance of coexistence with nature.
Dùbhlan Dealbhaidh
Alishan is known for its diverse sceneries, sunrise, cloud sea, sacred trees, railways, etc. However, it lacks annual quintessential events and marketing strategies. Ever since the Alishan National Forest Recreation Area was established, there was always the same activity every year. While Alishan was undergoing a tourism transformation, it encountered the outbreak of the Covid-19 pandemic. Therefore, how to subvert people's stereotypes for Alishan and create a brand-new traveling experience for people during the pandemic were two major challenges for our proposal.
Rannsachadh
The forest not only can regulate weather, clear the air and hinder air pollution, but it also consists of ecosystem diversity and provides social and economic benefits. This proposal inspires people with deference for the forest through serial aesthetic events with forest knowledge. By word-of-mouth publicity, people initiate their balmy seasonal visits to Alishan. With different aesthetic cultures, regular seasonal trips and revisits, this proposal creates a benevolence cycle for the forest.
Brosnachadh
Alishan National Forest Recreation Area, known for its ecosystem diversity, was founded in 2001. In the past decades, Alishan, in the face of increasing elderly tourists, was shrouded with an old-fashioned image. In the transformation process, Alisan faced the biggest challenge of the COVID-19 pandemic outbreak in 2020. To respond to such a challenge, we proposed "The Aesthetic Proposal for Seasonal Forest," which brought artistic experiences to the Alishan forest in four seasons. Through serial activities in art, ecology and traveling, people explored the Spring, Summer, Autumn, and Winter Alishan forest in a brand-new way. In this project, Alishan underwent a tourism makeover, turned into an exit for people miserably latched in the post-pandemic period, and successfully attracted tourists at different ages.
Faid a' Phròiseict
The project started in January 2020 and finished in December 2020 in Alishan National Forest Recreation Area.

"Spring, Floral Concerts between Cherry Blossoms" on March 10, 2020
"Summer, The Forest Cinema Under Sacred Trees" on August 8, 2020
"Autumn, The Painting Party in Maple Forest" on October 9, 2020
"Winter, The Sunrise Picnic on Grass" on November 14, 2020
Sruth Obrachaidh
We tailor forest events based on seasons, terrains and cultures.
Spring, the violinist leads people along the cherry blossom trail with dulcet melodies.
Summer, with Bluetooth earphones, people watch a movie under the sacred trees without disturbing the night ecosystem.
Autumn, people attend a painting party in transparent houses. The colorful houses later become the pop-up installation art that blends into the forest.
Winter, in sunrise, people enjoy a forest picnic without creating pollution.
Four aesthetic forest events teach people the importance of coexistence by: 1. Knowledge for forest 2. Respect for forest 3. Relaxation with forest.
Buill na Sgioba
Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Design Guidance: MENG-HAN, LIU
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Designer: HSUAN-YING, CHIANG
Designer: CHANG-YU-CHEN
Designer: CHING- YU, YEN
Space Designer: TZU-HAO, KUO

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