Green Boat Song Phacaid le Evan Chen and Ziming Guo

Tha Green Boat Song Phacaid le Evan Chen and Ziming Guo na bhuannaiche air leth urramach anns an fharpais chliùitich 2021 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

AirgeadPacadh· 2021

Green Boat Song Phacaid

le Evan Chen and Ziming Guo

Neach-ceannach: Lascaux Design Institute Inc.

Buannaiche Duais Airgid A' Design Award ann an Roinn Pacadh

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #114998

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Green Boat Song Phacaid

Tha am pacaigeadh airson toradh àiteachais. Bidh e a 'cleachdadh Klein gorm ann an sgìre mhòr gus faireachdainn proifeasanta a chruthachadh, a' nochdadh càileachd nan stuthan agus a 'cur cuideam air feart branda organach. Bidh a phrìomh bhuidheann a’ gabhail ri clò-bhualaidhean breagha fiodha, a’ sealltainn chearcan a tha a’ fàs gu saor agus an àrainneachd briodachaidh. Bheir fìonan agus flùraichean mun cuairt mothachadh air nàdar agus purrachd. Bidh cruth fiosrachadh toraidh a ’beairteachadh susbaint an dealbh, agus aig an aon àm, bidh e cuideachd a’ toirt àite gu leòr airson anail.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Green Boat Song Phacaid air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Green Boat Song Phacaid na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Green Boat Song Phacaid na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: A farmer in Pingdingshan, a beautiful town in Henan province, China, raises a flock of chickens that live happily in nature. Unlike caged chickens, chickens raised here bask in the morning sun, drink mountain springs and eat organic grains as humans do, and the soil is rich in minerals. So chicken and eggs are in good conditions and very safe to eat.
Tomhasan & Pacadh: Green Boat Song Egg packaging is made from natural recyclable corrugated material (packaging size is 345mm*280mm*70mm), which is consistent with natural and organic egg products and reduces the pressure on the environment.
Tagaichean: logo,packaging,illustrations,graphics,aggs,Lascaux Design,Chicken
Teicneòlas Cinneasachaidh: We use spot colour printing on the surface of the natural recycled corrugated paper and use embossing and hot stamping processes for the words "Certified Organic" to allow the consumer to feel the undulations on the surface of the box when they hold the product, expressing the "thickness" and "quality" of the product.
Dùbhlan Dealbhaidh: The image for this packaging design uses a sketchy expression to depict the chicken, the environment and more. In the year 2020 in China, there is still a lot of poor quality, unattractive packaging on the market, and this solution is an attempt to adapt to the Chinese consumer market, but it seems to be working well so far.
Rannsachadh: At the beginning of 2020, the farmer approached us and offered us to help with the design, but delayed working together because he could not afford our higher design fees. By September, we were so moved by the client's sincerity and his dedication to making the product that we agreed to pay us for the design along with the eggs, and the collaboration began. We are also willing to work with these clients who work from the heart, because we work with the same heart.
Brosnachadh: We have depicted a fat hen incubating her eggs on a beautiful flat-topped hill, and a canopy of vines and flowers surrounded her. Behind the hen is a beautiful green field, a scene of the nature in which they live, distinguishing the hens from caged chickens. The quality of the water, the organic grains raised in farm and the mineral-rich living soil are also illustrated in picture. This gives the consumer a more direct insight into the excellent quality of the eggs.
Faid a' Phròiseict: The project started with Suzhou in November 2020.
Sruth Obrachaidh: The box is made of an "aeroplane box" and when the user opens the lid, 5 rows of 6 rows of eggs are presented to the user. The interior is made of pearl sponge to ensure the safety of each egg while looking safe.
Buill na Sgioba: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Fan Zhang
Jiayi Jiang
Min Fang