Pop Pop Prìomh Fheart: Dealbhadh Tachartais le Tist

Tha Pop Pop Prìomh Fheart: Dealbhadh Tachartais le Tist na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Thachartasan agus Thachartasan.

UmhaTachartas· 2020

Pop Pop Prìomh Fheart: Dealbhadh Tachartais

le Tist

Neach-ceannach: Tist

Buannaiche Duais Umha A' Design Award ann an Roinn Tachartas

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #102112

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Pop Pop Prìomh Fheart: Dealbhadh Tachartais

Teacsa an Leabhair: 'S e dealbhadh tachartais ràitheil geamhraidh a th' ann am Pop Pop a chaidh a chruthachadh airson ochd stòran saor-cusbainn anns a' Chorea. Tha am pròiseact a' cur còmhla eileamaidean cultarach le àite reic gus barrachd na dìreach eòlas ceannach a thabhann. Tha cuspair Baile na Nollaig a' toirt còmhla an geamhradh, an Nollaig agus tiodhlacan, a' cur nan cuimhne mòmaidean luachmhor siubhail. Tha dealbhan-camara de charactaran, ainmhidhean is craobhan air an ceangal le loidhnichean a tha a' dol thairis air a chèile, air dòigh 's gum faodar na h-ìomhaighean a leughadh mar thòimhseachan-lego. Thathas a' cleachdadh solais neon-flex, acrailig agus fomex gus dath is solas a chur ris an àite ailtireachd gheal.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Pop Pop Prìomh Fheart: Dealbhadh Tachartais air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Pop Pop Prìomh Fheart: Dealbhadh Tachartais na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Pop Pop Prìomh Fheart: Dealbhadh Tachartais a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: It was a winter season project for the spatial experience design of Lotte Duty Free that combined cultural elements with retail space to deliver more than shopping experience. We suggested a story that reminds us of precious moments of travel with a seasonal space direction and product design for travel goods. The illustrations by Dutch artist Jordy Van Den Nieubdijk portrayed the winter in Santa Village. The illustrations represented the theme in an elaborate process like completing a picture with hundreds of puzzle pieces.
Tomhasan & Pacadh: Neon-flex, Acrylic, Fomex / 8 Lotte Duty Free Shops in Korea
Tagaichean: Winter, Christmas, Jordy, Santa
Teicneòlas Cinneasachaidh: As all three-dimensional productions were linear, we grappled with how to express them. The neon-flex lights were designed to be attached or stand independently by using acrylic and fomex. We concentrated the technology on coloring the white architectural space with various colors and lights.
Dùbhlan Dealbhaidh: The biggest challenge was to reconstruct the illustrations to fit the different spaces and interior designs of the eight stores. On top of the specified form, we tested and applied everything we could change including materials, size and more.
Rannsachadh: Duty Free retail stores have distinct characteristics for the tendency of customer visit compared to the normal retail stores. They tend to make visits targeting a certain period of time (after making a trip reservation) irregularly. Design VMD must consider the decoration of the space and the image of the season together. In addition, we tried spatial experience design, which combined cultural elements with space to deliver more than just shopping experience.
Brosnachadh: We paid attention that the special purpose of shopping space of Duty Free Shop is where people visit for travel. The motif of Santa Village was an item that could include meanings of the winter, Christmas in the winter, and gifts altogether. The illustration style of the artist in a way like a puzzle helped to express new images.
Faid a' Phròiseict: Nov 2018 ~ Jan 2019, 8 Lotte Duty Free Shops in Korea
Sruth Obrachaidh: The composition of images consisted of the characters holding gifts, animals and trees. However, the separating lines between the elements were connected or overlapped with each other and they provided a pleasure as if enjoying a puzzle. By recreating or separating various characters, a fresh and different joy was created at where the eyes of customers visiting the shop stayed. To ensure that customers who come to Duty Free Shops with the expectation of travel have greater expectation and enjoyment, the Duty Free Shop was designed to be another route to convey the travel experience.
Buill na Sgioba: TIST, Client : Lotte Duty Free and Illustrator : Jordy Van Den Nieubdijk