Pattern Play Spylkaarten, Kalinder troch Topys - Huimeng Li

Pattern Play Spylkaarten, Kalinder troch Topys - Huimeng Li is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Brûns yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

BrûnsGrafysk· 2023

Pattern Play Spylkaarten, Kalinder

troch Topys - Huimeng Li

Klant: Topys

A' Design Award yn Brûns Winner yn de kategory Grafysk

10,261

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #148121

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Pattern Play Spylkaarten, Kalinder

Pattern Play is in set spylkaarten en in kalinder, ûntwurpen om kleur te bringen yn it deistich libben. De spylkaarten befetsje 54 unike yllustraasjes yn plak fan de standert kleuren. De hofkaarten binne ynspirearre troch kaleidoskopen, wylst de sifferkaarten ûnregelmjittige patroanen en foarmen sjen litte. De kaarten binne printe op 310 gsm wetterticht swartkearn-papier mei in matte ôfwurking en ôfrûne hoeken. De kalinder fergruttet 12 fan de keunstwurken op 250 gsm spesjaal papier mei in skuorline, sadat elk fel ek brûkt wurde kin as poster. It ûntwerp is derop rjochte om positiviteit ta te foegjen oan alledeistige dagen.

De Erkenning

Oer de A' Design Award yn Brûns

Pattern Play Spylkaarten, Kalinder is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Pattern Play Spylkaarten, Kalinder wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Pattern Play Spylkaarten, Kalinder foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Pattern Play! is Design For You’s newest series, a TOPYS project that aims to enliven daily objects with design power. The designer plays with patterns and colors, dots, and lines, and put them on playing cards and a calendar. 54 unique illustrations with unbridled imagination make one-of-a-kind playing cards. They can also be used as tarot cards, or bookmarks... 12 artworks are enlarged and paired with one-liners from editors to make the calendar. They can also be posters that light up your living room, office, favorite corner, and your 2023. The team hopes these two beautiful non-standard products will stir up a little splash in ordinary daily life and bring the most joy and inspiration to you. Pattern Play, Pattern Fun!
Ofmjittingen & Ferpakking: Playing Cards: 63mm x 88mm x 19mm
Calendar: 270mm x 430mm
Labels: product design, illustration, graphic design, playing cards, entertainment, recreational, home decoration, lifestyle
Produksjetechnology: 'Pattern Play!'' Playing Cards was made with 310 gsm waterproof card stock paper, matte cover finish, and rounded corners, double-sided solid color printing. The calendar was made with 250 gsm specialty paper which was printed in solid color with a tear-off line.
Untwerpútdaging: The main challenge in the creative process is to balance originality and practicality. The designer has to follow design rules for playing cards while trying to separate them from standard products. Instead of spades, hearts, diamonds, and clubs, 54 unique illustrations were created for each card. J, Q, and K are kaleidoscope-inspired. A to 10 are irregular patterns and shapes. Jokers are TOPYS's IP little ghost. The team also did several internal tests and spent a lot of time adjusting the size and colors of the letters and numbers to make sure they were easy to read and play with.
Undersyk: As a first-timer, the team did a lot of research on different types, printing techniques, and materials of playing cards, wanting to make sure that it is a top-quality product with top designs. We studied many cases ranging from big companies like Art of Play, and Bicycle to small local labels. Then we compared many suppliers and paid factory visits. With in-depth research, the team decided to produce in poker size, which allows more visuals, and with international standard 310 gsm black core card, matte cover finishes to provide a premium playing experience, even for daily recreational activities.
Ynspiraasje: People have taken unprecedented safety measures during COVID-19. Being socially isolated for so long makes everyone feel more or less lonely or depressed. And thus the designer wants to create designs with vivid, bold colors within organic patterns and shapes to inject positivity and hope into people's daily life. The team chose playing cards as the main product in hopes to provide a refreshing and special entertainment experience for family and friends, while a colorful eye-catching calendar can brighten up and energize any space as a nice decoration.
Projektdoer: It was started in July 2022 in Shenzhen and went on sale in November 2022 in Shenzhen.
Operaasjestreamferrin: Daily recreational activity and home decoration
Teamleden: Illustrator & Motion Designer: Huimeng Li
Art Director: Silin Chen
Project Manager: Jing Lin
Planners: Jing Lin, Xiwen Wang
Photographer: Zichen Yang
Editor: Yun Ji
PR: Wanjun Xie
Ofbyldingskrediten: IP / COPYRIGHT / IMAGE / PHOTO / SOUND / VIDEO CREDITS
Image #1-5: Photographer Zichen Yang, Pattern Play!, 2022.
Image #1-5: Creator Huimeng Li, Pattern Play!, 2022.

Video Credits:
Motion Graphics by Huimeng Li.