Peaceful Geurige Teeferpakking troch Wang Jinsheng

Peaceful Geurige Teeferpakking troch Wang Jinsheng is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Izer yn de kompetysje-kategory Ferpakkingsûntwerp.

IzerFerpakking· 2021

Peaceful Geurige Teeferpakking

troch Wang Jinsheng

Klant: Yunnan Tech & Besiness University

A' Design Award yn Izer Winner yn de kategory Ferpakking

16,122

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #122731

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Peaceful Geurige Teeferpakking

Peaceful is in ferpakkingsûntwerp foar geurige tee. De bûtenkant fan de doaze is yllustrearre mei in mei de hân skildere ôfbylding fan in frou dy't in cheongsam draacht, de tradisjonele klaaiïng fan Sineeske froulju, mei blomrike patroanen ferweve yn de stof. De yllustraasje is oanbrocht troch middel fan gravuredruk op it deksel fan in aluminium blikje. De ferpakking bestiet út twa dielen, in doazedeksel en in doazekorpus, wêrtroch de lytse blikjes maklik iepene, útnommen en toand wurde kinne. It aluminiumfoly oan de binnenkant beskermet de tee tsjin focht. Trije smaken kinne kombinearre wurde om oan ferskillende foarkarren te foldwaan.

De Erkenning

Oer de A' Design Award yn Izer

Peaceful Geurige Teeferpakking is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Peaceful Geurige Teeferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Peaceful Geurige Teeferpakking wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Cheongsam and scented tea are basically exclusive to women in China. This packaging design uses a beautiful woman wearing a cheongsam as the outer packaging of the scented tea, and uses synesthesia to give users an elegant, quiet and beautiful association with scented tea.
Ofmjittingen & Ferpakking: Width 75mm x Length 200mm x Height 45mm
Labels: Cheongsam, Scented Tea, Classical, Elegant, Tradition
Produksjetechnology: The hand-painted pattern is made into the cover of the aluminum can packaging by gravure printing. The performance of the protective layer and the adhesive layer also have physical and chemical indicators, so that the aluminum foil that protects the tea has good barrier properties, hygienic safety, heat sealability and good physical and mechanical properties.
Untwerpútdaging: There are many women-related products. How to choose an element that is more appropriate than the scented tea as the packaging pattern is the most challenging part of the whole design. After many selections, we finally chose cheongsam. The function of cheongsam to show the unique beauty of women echoes the beauty of scented tea. Through adjustment and combination, we have integrated floral patterns on the fabric of the cheongsam, as an embellishment of the cheongsam, blending with the main body, conveying the femininity of women, and reflecting the sweetness and softness of scented tea.
Undersyk: This design is inspired by the unique Chinese costumes-cheongsam, cheongsam and flowers all have intuitive associations with women. The content of this package is scented tea, so the combination of cheongsam and flowers is used to highlight the feminine beauty, and the picture is soft and unified.
Nowadays, Chinese retro style is more popular, and these elements are deeply loved by some young people. Cheongsam is one of the traditional Chinese quintessence. While promoting flower tea, it also serves as a publicity and protection for traditional culture. Let more young people understand the excellent Chinese traditional culture.
Ynspiraasje: The packaging uses beauties wearing cheongsam as the main element, so that the target group of scented tea has a clear understanding. The color of the packaging is stable and classic, harmonious and unified with the taste of the target user.
Projektdoer: The project started in September 2020 in Kunming and finished in March 2021 in Kunming
Operaasjestreamferrin: The package is composed of two parts: a box cover and a box body. This structure is convenient to open and easy to take out and display the tea can. The inner packaging is packaged in a small can, and the aluminum foil material can effectively prevent the scented tea from getting damp. The meticulous illustration pattern highlights the fine quality of the small box packaging. Three different flavors of scented tea can be randomly combined according to the needs of users to meet the diverse needs of consumers.
Teamleden: Wang Jinsheng
Xie Jin
Feng Meiyan
Chen Shiguang
Lin Hai
Deng Shaobiao
Ofbyldingskrediten: Image#1: Illustrator Wang Jinshengi, 2020.