Have A Good Tea Tee Ferpakking troch Toshiki Okada

Have A Good Tea Tee Ferpakking troch Toshiki Okada is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2021

Have A Good Tea Tee Ferpakking

troch Toshiki Okada

Klant: Zikkichi Co.,Ltd.

A' Design Award yn Brûns Winner yn de kategory Ferpakking

14,928

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #119804

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Have A Good Tea Tee Ferpakking

Have A Good Tea is in ferpakkingsûntwerp foar in Japanske smaakte tee dy't produsearre wurdt yn de histoaryske stêd Kawagoe. De doaze befettet tee mei kersebloesem- en nachtkersebloesemsmaken, makke foar it seizoen fan kersebloesem sjen. Mei de hân tekene wetterferve-yllustraasjes toane in lokaal lânskip, en it logogebiet is reliëfdruk om it te skieden fan it eftergrûnkeunstwurk. De doaze is maklik fêst te hâlden, makke fan recyclebere net-glânzjend hege kwaliteitspapier en kin útinoar helle wurde foar recycling. It ûntwerp is derop rjochte om teekultuer te yntrodusearjen by jongere minsken.

De Erkenning

Oer de A' Design Award yn Brûns

Have A Good Tea Tee Ferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Have A Good Tea Tee Ferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Have A Good Tea Tee Ferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: In Japan, there is a custom of Hanami (cherry blossom viewing) during the cherry blossom season. This tea was created to enjoy the season of Hanami with its fragrance and taste. To complement the cherry blossom and night cherry blossom flavors, the package was created with a landscape.
By adding hand-drawn watercolors to the simple yet intricately arranged artwork, the result is a design that mixes a modern and traditional feel.
Ofmjittingen & Ferpakking: (W)85mm x (D)20mm x (H)150mm
Labels: Tea, Herb tea, cherry blossoms, japanese tea, Japanese food, Package design
Produksjetechnology: To express the freshness and fragility of cherry blossoms, an original hand-drawn watercolor painting was used.
The product logo area is embossed to differentiate its outline from the background illustration.
The box is easy to hold in your hand and is made of recyclable, non-glossy high-quality paper.
Untwerpútdaging: The difficult part of this design was to combine a traditional yet new design to convey the tea culture and history to a new generation. The illustration is based on an actual landscape, and the new design is simple, visually expressing the old and new, aroma and taste.
Undersyk: This product originated in the historic city of Kawagoe, with the aim of passing on the culture of enjoying tea time to the younger generation, as the consumption of tea at home is declining across the country. As an entry model for tea culture for the generation that does not have the habit of enjoying tea at home, we created a familiar flavored tea with added sweetness and aroma, and incorporated it into a gorgeous design that is easy to pick up.
Ynspiraasje: Kawagoe is a historical city in Japan, with cherry blossoms in full bloom and wonderful scenery using tea and herbs as ingredients.
The package was created with that scenery and the domestic tea leaves used as ingredients as inspiration for the seasonal scents of cherry blossom leaves, herbs, and fruits. The aim is to bring the taste, aroma, and scenery into one product.
Projektdoer: This project started in october 2018 in Kawagoe and finished in February 2019.
Operaasjestreamferrin: The package is made of eco-friendly high quality paper and can be easily disassembled and recycled. The gorgeous seasonal design is eye-catching and popular as a gift.
Teamleden: Brand Manager:Masahito Nunome
Illustrator:Tomomi Osawa
Ofbyldingskrediten: All Image: Photographer Nozomi Suzuki / Illsutrator Tomomi Osawa / Graphic designer and Art director Toshiki Okada