4Vita Herbs Kruidedrankferpakking troch Maria Stylianaki

4Vita Herbs Kruidedrankferpakking troch Maria Stylianaki is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2021

4Vita Herbs Kruidedrankferpakking

troch Maria Stylianaki

Klant: Deep Blue Design

A' Design Award yn Brûns Winner yn de kategory Ferpakking

11,743

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #119262

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer 4Vita Herbs Kruidedrankferpakking

4Vita Herbs is in ferpakkingsûntwerp foar in rige krûden dy't brûkt wurde om dranken te bereidzjen. Elke ferpakking draacht in tekening, en in harmonieus kleurenpallet ferbynt de tekeningen ta ien fisuele identiteit foar de searje. De heldere tinten wiene ynspirearre troch de kleuren fan de krûdefjilden en ferskille fan de leech-toanige kleuren dy't gewoan binne by fergelykbere produkten. Beskriuwende tekst is oan de foarkant fan de ferpakking pleatst yn plak fan de efterkant, sadat de foardielen en de wichtichste ynformaasje flot lêzen wurde kinne. De ferpakking is in plestik doypak mei in ritssluting dy't de krûden farsk hâldt nei it earste iepenjen.

De Erkenning

Oer de A' Design Award yn Brûns

4Vita Herbs Kruidedrankferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan 4Vita Herbs Kruidedrankferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. 4Vita Herbs Kruidedrankferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The drawings on each package through a harmonious color palette define the visual identity of the series. The text on the front of the package is not just information but also gives a communicative character to the product. The visual identity we created is related to well-being, following a way of life with substance and health.
Ofmjittingen & Ferpakking: The dimension of the packaging is 14x20 mm. It is printed with flexography of 7 colors and also spot lamination.
Labels: 4vitaherbs, packagingdesign, branding, packaging, healthybeverage
Produksjetechnology: This is a doy pack package of plastic material with a zipper helping the consumer to keep herbs fresh after the first opening.
Untwerpútdaging: The most complicated part was to understand the differences and benefits of all herbs.
Undersyk: Research on competitors' similar products made us realize that most of them had a natural, low tone coloring. A product full of life should give a feeling of life.
Ynspiraasje: A visit to the herb crops of our client is enough to lead you to a sea of colors. Colors combine with light, earth, sky and create the most beautiful canvas. The colors of high contrasts and tones that flood you with a happy mood, generously shared by nature, gave us the inspiration for the design of the packaging. This feeling is so strong from the moment you step into the farm that becomes a need to draw and to make it an image of life.
Projektdoer: The project started in July of 2020 in Heraklion and finished in December 2020 in Heraklion.
Operaasjestreamferrin: The visual identity of the packaging through colors is strong enough to attract the consumer at first sight. The text that explains all about the product usually is on the backside, now it is on the front. This emphasizes the benefits of the product and gives the consumer the information needs quickly.
Teamleden: Designer: Maria Stylianaki
Photography: Pantelis Mathioudakis
Ofbyldingskrediten: Image #1: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #2: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #3: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #4: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #1: Photographer / Pantelis Matioudakis, Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.