Somethink Brand diseinatzailearen WiseTribe Education Ikus-identitatea lana 2020 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Lehiaketa Kategorian.
ZilarGrafismoa· 2020
WiseTribe Education Ikus-identitatea
diseinatzailea: Somethink Brand
Bezeroa: WiseTribe education
Zilarrezko Saria A' Design Award Irabazlea Grafismoa Kategorian
Egiaztatutako Sari Irabazlea
#97579 Sariaren Egoera EgiaztatuDiseinua
WiseTribe Education Ikus-identitatea Diseinuari Buruz
WiseTribe Education jaiotzatik hamabi urtera arteko haurrei zerbitzua ematen dien hezkuntza-erakunde batentzat sortutako ikus-identitatea da. Weisi txinatar marka-izenak wise ingelesezko hitzaren antza du, hots, pentsamenduaren esanahia ere baduena. Identitateak kolore-konbinazio ausartak eta grafiko lagungarriak erabiltzen ditu askatasuna eta irudimena adierazteko. Maskota-pertsonaiek, tartean bertako irudi batek, dinosauro batek, jakinduria-zuhaitz batek eta planeta batek, haurrek markarekin lotura izaten laguntzen dute. Identitatea kartel, sare sozialetako txantiloi, bisita-txartel, gutun-azal eta txapetan aplikatzen da.
Aintzatespena
Zilarrezko Saria A' Design Award Sariari Buruz
WiseTribe Education Ikus-identitatea Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. WiseTribe Education Ikus-identitatea erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. WiseTribe Education Ikus-identitatea jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- The Wise Tribe is a education organization. Focus on children between 0 and 12 years old.The brand's Chinese name "weisi" is a homonym for "wise" in English., which is also the meaning of thinking. They hope the brand can be more close to children, like the original tribe, accompany the growth of children. They believe that children grow up with infinite possibilities, Therefore, the brand should be like children, with infinite imagination space.
- Neurriak eta Ontziratzea
- Writing paper:210mm (width) *285mm (length), Business card:90mm (width)*55mm(length), The badge:50mm(width)*50mm(length)
- Etiketak
- Brand, logo, Visual Identity, Education, child
- Produkzio Teknologia
- Templates for posters and social media, business cards, envelopes, badges.
- Diseinu Erronka
- In recent years, the concept of STEM teaching has not yet emerged in China, and people are still ignorant of the concept of "children's recreation center" or "interest enlightenment education". As a new brand of diversified interest enlightenment education, the Wise Tribe is facing the conceptual challenge of the whole traditional enlightenment education market. And how they can visually differentiate themselves from other brands in the market.
- Ikerketa
- Blooming in the soil of tribal freedom is the core idea of this case. In the whole design process, combining the characteristics of multi-dimensional education and teaching resources of the brand, they adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality, and created various forms of IP images for it.
- Inspirazioa
- The wise tribe, which means the most primitive enlightenment fire and intelligent division of labor, is a state of being unrestrained by rules and full of inspiration. If it is designed with a single image, it is likely to fall into the routine of conventional machinery.Blooming in the soil of tribal freedom is the core idea of this case. They adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality.
- Proiektuaren Iraupena
- The project started in January 2018 in Guangzhou, China.
- Eragiketa Fluxua
- Within the brand, They have joined the Wise indigenous people, the wise dinosaur, the wise wisdom tree and the mascot of the wise planet, so that the children can communicate with the brand better.
- Taldekideak
- Astro Wong
Dorne Tsui
Jr Deng - Irudi Kredituak
- Image #1: Designer Astro Wong, WiseTribe education, 2018.
Image #2: Designer Astro Wong, WiseTribe education, 2018.
Image #3: Designer Astro Wong, WiseTribe education, 2018.
Image #4: Designer Astro Wong, WiseTribe education, 2018.
Image #5: Designer Astro Wong, WiseTribe education, 2018.
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