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Ivan Levak and Iva Grgic diseinatzailearen Axel Berez Zutik Dagoen Pertzak

Ivan Levak and Iva Grgic diseinatzailearen Axel Berez Zutik Dagoen Pertzak lana 2025 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Altzari Diseinua Lehiaketa Kategorian.


BrontzeAltzariak· 2025

Axel Berez Zutik Dagoen Pertzak

diseinatzailea: Ivan Levak and Iva Grgic

Bezeroa: Iva.n Design Studio

Brontzezko Saria A' Design Award Irabazlea Altzariak Kategorian

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Egiaztatutako Sari Irabazlea

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Koloreak

Diseinua

Axel Berez Zutik Dagoen Pertzak Diseinuari Buruz

Zenbat eta elementu gehiago eseki, orduan eta egonkorragoa bilakatzen da; hau da objektu honen ezaugarri nagusia. Pertzek askotan egonkortasun arazoak izaten dituzte; jakak, abrigoak, jertseak eta abar pertzak makurtu dezakete. Axel-en kasuan, diseinatzean, diseinatzaileek grabitatea aliatutzat erabili zuten, erabiltzaileei pertzak altua zentratuta mantentzen laguntzeko, bere erdiko ardatza erabiliz. Axel kalitate handiko produktua da. Bi elementuz soilik eraikia: altzairuzko juntura bat eta egurrezko hanka sendo bat. Hirunaka. Erraza konpontzeko, eskuz eraikia delako.

Aintzatespena

Brontzezko Saria A' Design Award Sariari Buruz

Axel Berez Zutik Dagoen Pertzak Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Axel Berez Zutik Dagoen Pertzak oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Axel Berez Zutik Dagoen Pertzak beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak
'The more items you hang on it, the more stable it gets' - is the main statement regarding this item. Coat hangers very often have stability issues; jackets, coats, sweaters etc. are leaning the hanger. In Axel's case, while designing, we used gravity as an ally - to help us keep the tall hanger centered using its mid axis. Axel is a high quality product. Made only by two elements; a steel joint and a massive wood leg. Multiplied by three. Easy to repair since it's hand built.
Neurriak eta Ontziratzea
The hanger is 170 cm tall, and the base is 44cm wide, weights 4kg and comes in a flat box which is 173cm x 9cm x 4cm.
Etiketak
furniture, storage, hanger, wardrobe, clothes, interior, hallway, lobby
Produkzio Teknologia
Made of 3mm steel and solid 4x2cm oak wood. Minimalized and reduced to be as light as possible, which makes it also very easy to handle and move it around the house. Axel has only two main elements that by multiplication, connected by 18 screws in total, becomes a heavy duty (15 items including coats, jackets, sweaters) holder. Very easy and quick to assemble by one person and a single #3 hex key.
Diseinu Erronka
Regarding the challenges we faced while designing, the most complex was to find balance between solid stability and making the hanger as narrow as possible so it can easily fit into small hallways and rooms.
Ikerketa
Since both of us, Iva and I, have master degrees in industrial design, after a few sketches we started doing 1:1 models in wood, cardboard, metal and plywood. Everything we could find inside and around the house during the Pandemic. While doing the design index research, we come across that a lot of existing hangers have only three 'horns' to handle the load. And they are usually pointing towards the outer rim of the vertical composition... So we decided to turn these features the other way. Pointing the 'horns' towards the inside and using the central, metal construction for extra loading spaces (making hooks for coats in the process of CNC laser cutting). Also using the middle axis for better static stability.
Inspirazioa
While being a student and living a modern nomadic life, there were a lot of addresses. Constant moving from one apartment to another. A lot of temporary furniture, usually from Ikea, was left in those 'homes'. We all have our favorite piece of furniture that we love to take with us when moving to a new home. Axel represents a human size item that can easily be disassembled into a flat, narrow card box and easily carried away by hands or on a bicycle. A true piece of lightweight solid furniture.
Proiektuaren Iraupena
The project started in Zagreb, during the Covid Era. First sketches were made in 2021 and the final prototype had a premiere in Milan during Salone Del Mobile 2023.
Eragiketa Fluxua
This object can be operated by one or both hands. Once unboxed, the transformation from its flat pack 2D state to the final 3D composition can be easily done with 6 metal joints for the metal core and the additional6 screws to connect the central metal joint with the wooden legs. The interaction with this object isat least two times daily. Depending on how much its user takes on and off its wardrobe.
Taldekideak
Ivan Levak, Iva Grgic
Irudi Kredituak
Photo by Marija Gasparija

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A' Design Award nazioarteko epaimahai bidezko saria da diseinu onarentzat. Parte hartu A' Design Award saritan zure lanarentzat aintzatespen meritokratikoa, ospea, prestigioa eta publizitatea lortzeko aukera izateko. Izendatu zure lana A' Design Award saritarako eta lehiatu A' Design Prize sari ospetsuaren alde.

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