Disainilahendus Feel The Vineyard Näituse disain, autor Kelvin Chan

Disainilahendus Feel The Vineyard Näituse disain, mille autor on Kelvin Chan, on kõrgelt hinnatud 2020 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Sündmuste ja ürituste disain.

PronksSündmus· 2020

Feel The Vineyard Näituse disain

disainer: Kelvin Chan

Klient: Hong Kong Trade Development Council - Exhibition Services

Auhind Pronksauhind A' Design Award kategoorias Sündmus

21,415

Kinnitatud auhinna võitja

Kinnita auhinna staatus disainile #86887

Külasta lehte Vaata A' Design Award lehel Pressiteade Auhinna märgis

Värvid

Disain

Teosest Feel The Vineyard Näituse disain

Feel the Vineyard on näituse disain, mis loodi Hongkongis toimuvale veini- ja piiritusjookide messile. Ekspositsioon hõlmab kaheksasada kolmkümmend kolme ruutmeetrit ning mahutab stende 255 veinibrändile. Teemaks on veinimõis. Peamised materjalid on puit, muru ja metall. Puitmustrid meenutavad traditsioonilisi tünne, samas kui muru viitab viinamarjaistandusele. Väljapanekualade jaoks valiti traadist metallkapid, et säästa ruumi ja võimaldada paindlikke paigutusi. Lõhnasein tutvustab Austraalia veinide erinevaid aroome ning veinibaar pakub lõõgastavat degusteerimisala.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Feel The Vineyard Näituse disain on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Feel The Vineyard Näituse disain peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Feel The Vineyard Näituse disain rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Vinexpo Hong Kong is the most influential wine and spirits trade fair in the Asia Pacific which held every two years.It held on 29 to 31 May 2018 in Hong Kong. The successful event featured an extensive promotion of Australia wine and offered a platform for deeper trade education in the Asia market. This project is to design an exhibition and the booth for 255 wine brands and the theme is a winery. Interactive wall and wine bar are the features of the exhibition.
Mõõtmed ja pakend: Project Area is eight hundred thirty-three square meters. To express the mood of our main theme, most of the structure was made of wood and metal. The main signage and brand name of exhibitor were made by light-box. The electronic equipment such as the power supply and the wire were hired, along with furniture and props were also applied for this area.
Sildid: Exhibition, winery, natural, Australia, Wine, modern, creative
Tootmistehnoloogia: About the display cabinet of each exhibitor booth, we portrayed in a modern and high-end image. Because of the limited space, designer selected a wired metal design instead of a wooden cabinet. The wired metal cabinet not only increases the visual spacing of each booth, but also the flexibility of the display method for the exhibitors
Disainiülesanne: The most challenging part of the design was linking all the islands together. Because of spacing and different design elements, the 4 islands seem separated. Therefore, designer created the gateway for each island and visitors can switch to the different island easily. Designer created the wooden structure surrounded by 4 islands which fuse the island together. Also, the section signage and graphic banner were put on the top of the gateway which guided the visitors and exhibitor.
Uurimistöö: Our theme was a winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
Inspiratsioon: Main materials used wood and grass to fit in the theme, winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
Projekti kestus: The project duration was 4 months from initial briefing to onsite completion, it was launched on the 29th of May 2018 and ran for 3 days, only 2 days were allowed for the move in and onsite set up. It was located at the Hong Kong Conference and Exhibition Centre.
Tööprotsess: To compare with the traditional exhibition, interactive wall and wine bar are the highlight of the fair. The aroma wall gave the idea of wine is not only to taste, but also to smell. Visitors could experience different featured smells of wine which are produced from Australia. It raised the interest of visitors and impression of Australia wine. Apart from aroma wall, wine bar provided a casual and relaxing area for all visitor after five PM. They could taste the wine and shared their experience to others.
Piltide autorid: Hong Kong Trade Development Council