Disainilahendus Kailani Magneesiumpakend, autor Arome Agency

Disainilahendus Kailani Magneesiumpakend, mille autor on Arome Agency, on kõrgelt hinnatud 2020 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

HõbePakend· 2020

Kailani Magneesiumpakend

disainer: Arome Agency

Klient: Arome

Auhind Hõbeauhind A' Design Award kategoorias Pakend

63,597

Kinnitatud auhinna võitja

Kinnita auhinna staatus disainile #76945

Külasta lehte Vaata A' Design Award lehel Pressiteade Auhinna märgis

Värvid

Disain

Teosest Kailani Magneesiumpakend

Arome Agentuuri Kailani pakendi graafilise identiteedi ja kunstilise joone looming põhineb minimaalsel ja puhtal disainil. See minimalism on kooskõlas tootega, millel on ainult üks koostisosa - magneesium. Valitud tüpograafia on tugev ja trükitud. See iseloomustab nii mineraalmagneesiumi tugevust kui ka toote tugevust, mis taastab tarbijatele elujõu ja energia.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Kailani Magneesiumpakend on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Kailani Magneesiumpakend peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Kailani Magneesiumpakend on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Kailani was created to offer you a 100% natural magnesium supplementation method that is easily absorbed through the skin. Transdermal application is the safest and most effective way to raise bodies magnesium level. Kailani takes pride in the quality and effectiveness of its products.

Presented in environmentally friendly packaging, the Kailani product range is suitable for the whole family and has been designed to promote health and well-being.
Mõõtmed ja pakend: Magnesium oil and gel : 100 ml
Size of the labels : 3,5 x 8 cm

Magnesium flakes : 500g
Size of the labels : 7 x 11,5 cm
Sildid: Minimal, Health, Sport, Modern, Natural
Tootmistehnoloogia: Arome Agency has created waterproof and oilproof labels for a better and easier use of the product. Arome wanted usefull packagings that can be both used at home and in traveling. Arome needed small and resistant packagings that fits every style of use.
Disainiülesanne: The challenge for the creation of this packaging is that this product is new market. So we needed to work on a design that is in tune with our times, and our values : sobriety, efficiency...
But on another side, customers that are looking for that kind of product known what they wanted. So we needed to be right on the promise of the product and create a packaging who will meet all the customer's expectations.
Uurimistöö: The labels are composed of the identity of Kailani, created by us, and the name of the product.
We have combines the modernity, the sobriety and a reminder of the sea, where does this magnesium comme from, with the wave.
The new consumer trends is centered on the search of well being, staying healthy and used the most natural products you can.
The use of the wave on our label is also really important cause the sea is a symbol of well being and peace. It reminds the consumer that the product is natural and good for him and is body.
Inspiratsioon: Inspired by minimal packaging like health and sport's one. Arome Agency tried to create modern identity and packaging, attractive to young people who tried to live a healthy life.
Projekti kestus: The project started on november 2018 in Avignon. And it ended on april 2019 in Avignon too. it takes us 5 months to create the identity, the packagings and also a website shop for Kailani products.
Tööprotsess: Arome has created a modern packaging that is really attractive and in the mood of our time. The packaging needs to be reassuring and understandable really easily cause it targets consummers that are looking for a healthy and athletic life.
The use of the products is very easy and quick.
Meeskonnaliikmed: Delphine Goyon
Catherine Alamy
Rémi Vicente