Disainilahendus Clive Kosmeetikapakendid, autor Jonathan Nacif de Andrade

Disainilahendus Clive Kosmeetikapakendid, mille autor on Jonathan Nacif de Andrade, on kõrgelt hinnatud 2018 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

HõbePakend· 2018

Clive Kosmeetikapakendid

disainer: Jonathan Nacif de Andrade

Klient: Cosmetics Clive

Auhind Hõbeauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Clive Kosmeetikapakendid

Clive kosmeetikapakendite kontseptsioon sündis teistsuguseks. Jonathan ei soovinud lihtsalt luua tavaliste toodetega veel ühte kosmeetikabrändi. Otsustanud uurida rohkem tundlikkust ja pisut rohkem, kui ta isikliku hoolduse osas usub, tegeleb ta ühe peamise eesmärgiga. Keha ja vaimu tasakaal. Havai inspireeritud disainilahendus, troopiliste lehtede kombinatsioon, mere tonaalsus ja pakendite kombatav kogemus pakuvad lõõgastuse ja rahu tunnet. See kombinatsioon võimaldab selle koha kogemusi disainile tuua.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Clive Kosmeetikapakendid on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Clive Kosmeetikapakendid peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Clive Kosmeetikapakendid on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Inspired by some of the most paradisiacal places in the world, each design and each aroma receives a unique characteristic. When thinking about packaging inspired by Hawaii, for example, the design makes home scent an object of decoration, with more tropical aspects and aromas that remind us of the beach, the sea and the waves breaking in the sand. In our daily lives, we need moments of relaxation and inner peace, so it was possible to bring the experience and good influence of those places in various products of this line.
Mõõtmed ja pakend: Width 70 mm x Height 230 mm x Depth 70 mm
Sildid: cosmetics, packaging design, home spa, welfare
Tootmistehnoloogia: The visual aspects and concepts of the scents were considered to offer the sensation of skin care and well-being, so the outer packaging has a finish called matt soft touch lamination, which offers a soft and delicate touch as well as the skin human. With a printing technology, a small detail of the packaging received an aroma printed on the paper that together with other packages exude a delicate and sensitive aroma in the environment, making the product already more interactive and aromatic at the point of sale.
Disainiülesanne: My biggest challenge was to make packaging design compatible with the scents of products that had already been created. In order to have harmony between the design and the aromas, I made a cautious study of the chemical and natural compositions of perfumes, including olfactory tests, after which I was able to define which product line the aroma would be attributed to.
Uurimistöö: Before developing this project, I researched some elements and concepts that could inspire creativity. Some keywords were essential in that research, such as Paradises, Sensations, Memories, Art, Modern, Sophisticated, Moments, Versatility and Movement. My greatest inspiration was the natural beauties of our planet, both in color and their cultures. Because there are so many beautiful places, I could hardly have been inspired by just one place, nevertheless I sought the beauty of places like Hawaii, New Zealand, Greece, Africa, Brazil and Indonesia, unique characteristics that I represented through the design in specific lines.
Inspiratsioon: The Clive project was born to be different, I did not just want to create another cosmetic packaging with common and high-scale products. I wanted to convey a little more than I believe in terms of personal care. Caring for our well-being requires a moment of peace and balance between body and mind. Thinking about it, I was inspired by some of the most paradisiacal scenery of nature and the world to make those moments even closer to the sensations of pleasure, happiness and great memories that those places bring to us.
Projekti kestus: The project was started in May 2017 and was completed in September 2017, in Brazil.
Tööprotsess: The product and packaging were developed to give gifts, offer unique moments of well-being and decorate. What makes the product special is the interaction of your eye contact, tactile and olfactory. When looking at the product we can live a memory, when touching the packages we can feel the smoothness of the skin, and when we feel the aroma, we can feel happiness and well-being. Those aspects stand out in the interaction and are extremely important for a unique experience between you and the product.
Patendid: Jonathan Nacif de Andrade, 2017.
Piltide autorid: Jonathan Nacif de Andrade, 2017.