Disainilahendus Forest Spring Veepudeli pakend, autor Sheng Jin, Chao Yang and Wenqi Wu

Disainilahendus Forest Spring Veepudeli pakend, mille autor on Sheng Jin, Chao Yang and Wenqi Wu, on kõrgelt hinnatud 2026 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

PronksPakend· 2026

Forest Spring Veepudeli pakend

disainer: Sheng Jin, Chao Yang and Wenqi Wu

Klient: Communication University of Zhejiang

Auhind Pronksauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Forest Spring Veepudeli pakend

Forest Spring on pudelivee pakendidisain. Etikett põhineb hiina kirjamärgil sen, mis tähendab metsa ja mis on muudetud tušimaastikuks. Kalligraafilised pintslitõmbed, tonaalne üleminek ja ruumiline kontrast loovad ühes vormis mägede, puude ja loodusliku elujõu kujundi. Kompositsioon viimistleti vektorformaadis ja kalibreeriti ühtlase trükireproduktsiooni tagamiseks. Läbipaistev pudel mahutab 500 milliliitrit ja on keeratava korgiga. Disain väljendab puhtust ning inimese ja looduse vahelist harmooniat.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Forest Spring Veepudeli pakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Forest Spring Veepudeli pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Forest Spring Veepudeli pakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The chinese character "sen" (forest) symbolizes forest and nature. This design transforms the character into a chinese ink landscape, using brushwork and spatial contrast to evoke mountains and vitality. Rooted in the philosophy of harmony between humanity and nature, it expresses ecological coexistence and reflects the pure, natural essence of "forest spring."
Mõõtmed ja pakend: bottle 65 mm diameter x 210 mm height, 500 ml capacity, neck 28 mm pco 1881
material food grade pet, wall thickness 0.25 to 0.35 mm
label area 190 mm x 60 mm wrap around
cap hdpe tamper evident
net weight 12 to 14 g bottle, 2 g cap
secondary package 400 mm x 270 mm x 220 mm, 24 bottles per corrugated carton
Sildid: Chinese character design, forest symbolism, water ink landscape, typography innovation, eco-conscious branding
Tootmistehnoloogia: The design was realized through structural deconstruction of the character "sen," examining stroke proportion and spatial hierarchy to reconstruct it as a landscape form. digital ink-wash simulations replicated xuan paper diffusion and tonal gradation. The composition was refined in vector format for scalability and brand application, then color-calibrated with cmyk optimization to ensure consistency across print and packaging production.
Disainiülesanne: The main challenge was transforming the Chinese character "sen" into a visually compelling landscape while preserving its legibility and cultural meaning. internally, balancing historical calligraphy aesthetics with modern brand storytelling required careful study of traditional ink techniques and symbolism. externally, constraints included digital reproduction limits, printing technology, and material properties, which demanded iterative testing and refinement to ensure both artistic integrity and practical manufacturability.
Uurimistöö: Type of research: design-driven cultural study. Objective: explore how Chinese characters can convey ecological and brand values. methodology: visual analysis and typographic experimentation. Data collection/tools: ink painting simulations, digital sketching, surveys on perception. participants: 30 viewers and design experts. results: "sen" effectively communicates nature and purity. Insights: integrating traditional aesthetics enhances brand storytelling and fosters eco-conscious design, impacting society and sustainable product perception.
Inspiratsioon: Inspired by the ecological symbolism of the Chinese character "sen" (forest), this project explores how typography embodies environmental philosophy. Drawing from traditional chinese ink landscape aesthetics and harmony between humanity and nature, the design transforms a character into a spatial visual narrative. The research integrates calligraphic structure, ink composition, and brand communication strategies to express the natural purity and sustainable values of "forest spring."
Projekti kestus: The project started in August 2025 in Hangzhou and finished in October 2025 in Hangzhou
Tööprotsess: The bottle is easy to use: simply twist off the cap to pour or drink. Its ergonomic shape fits comfortably in hand, while the transparent body allows users to see the water level. the label’s visual design guides the eye to the brand and emphasizes purity. Lightweight and durable, the bottle is easy to carry, stack, and store, ensuring convenience and a premium experience while maintaining a natural, eco-conscious impression.
Meeskonnaliikmed: Designer: sheng jin
Designer: chao yang
Designer: wenqi wu
Designer: yangyang lou
Designer: jianzhong yang
3d model: darong lin
Director: hui zeng