Disainilahendus Life-Space Slimram Probiootilise toidulisandi pakend, mille autor on Creative Department, on kõrgelt hinnatud 2024 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.
HõbePakend· 2024
Life-Space Slimram Probiootilise toidulisandi pakend
disainer: Creative Department
Klient: Creative Department of BY-HEALTH Pharmaceutical Co., Ltd.
Auhind Hõbeauhind A' Design Award kategoorias Pakend
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Teosest Life-Space Slimram Probiootilise toidulisandi pakend
Slimram on pakend probiootilisele toidulisandile, mis on mõeldud naiste talje saledamaks muutmiseks. Karbi kuju järgib naise talje kaart, seega on toote funktsioon näidatud otsesel viisil. Vahelduvad mustrid pinnal viitavad muutustele inimese mikrobioomis. Brändi sinine on kombineeritud erksate lisavärvidega. Karp on valmistatud taaskasutatavast PET-materjalist ja selle mõõtmed on 80 x 39 x 160 millimeetrit. Pinnale on kantud laserkuumtempel ja reljeeftrükk. Disaini eesmärk on eristada toodet tavapärastest probiootikumide karpidest.
Tunnustus
Auhinnast Hõbeauhind A' Design Award
Life-Space Slimram Probiootilise toidulisandi pakend on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Life-Space Slimram Probiootilise toidulisandi pakend peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Life-Space Slimram Probiootilise toidulisandi pakend on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.
Disaini taustal
Pressimaterjalid
Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.
- Unikaalsed omadused
- This probiotic is specifically designed for women's waist slimming. Box shape simulates the female waist and intuitively expresses the function of slimming the waist. The dynamic and diverse patterns on the packaging surface, reminiscent of the fascinating transformations of the human microecology, Pair the brand's blue with a bright secondary color. Unlike other probiotic stereotypes, Slimram is closer to FMCG and better attracts young online consumers.
- Mõõtmed ja pakend
- Length 80mm x width 39mm x height 160mm
- Sildid
- Slimram、Slimram Probiotic 、Lifespace Slimram Probiotic、Package Design
- Tootmistehnoloogia
- Unlike most probiotic products on the market, which are packaged in regular cartons, Slimram's innovative structural shape is combined with laser hot stamping and embossing processes to enhance product differentiation and value. The packaging box is made of recyclable PET environmentally friendly materials, which is conducive to the sustainable development of the earth.
- Disainiülesanne
- The unique box shape has been repeatedly polished to ensure that the packaging can show the curvy beauty of a woman's slender waist at different angles. The packaging of solid beverage products has strict regulatory requirements, font size and layout requirements and other elements are limited, packaging design in line with regulatory requirements, but also take into account the design beauty and accurate information communication.
- Uurimistöö
- The core strain of Slimram, Slimram-1, has been clinically proven to regulate fat metabolism, reduce insulin resistance & improve glucose metabolism, and achieve the effect of significantly reducing visceral fat area and waist circumference, reducing visceral fat up to 7cm2 and waist circumference by up to nearly 2CM.
- Inspiratsioon
- We used the box type to simulate the female waist curve to visually convey the product function, and the unique box type stood out in the market. Probiotics help regulate the human microbiome, so we have designed a variety of random patterns with different forms and colors on the surface of the box to abstract and express the wonderful changes of the human microecology, and also make the packaging style more in line with the aesthetics of young people.
- Projekti kestus
- The project started in August 2021 and took six months to complete, with the first batch coming to market in March 2022
- Tööprotsess
- How to make the product more special and stand out from the crowd of competitors is the key challenge in this case. Unique packaging structure, clear information layout, vivid color contrast, rich and exquisite special craftsmanship, all help products to gain consumer attention. As soon as the product was launched, it achieved good sales and continued to grow.
- Patendid
- The logo (Slimram) has registerted tramark.
Trademark Year 2020
Trademark Holder BY-HEALTH Co.
The package design is patented.
Patent No. ZL 2022 3 0035810.6
Pantent Holder Yunchao Liang
Year 2022
Jurisdiction Design patent - Meeskonnaliikmed
- Creative Direction:Darren Chan
Designer:Dongmei Chung, June Wen
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