Disainilahendus BeeHacchee Tardikoogi pakend, autor Shingo Furusho

Disainilahendus BeeHacchee Tardikoogi pakend, mille autor on Shingo Furusho, on kõrgelt hinnatud 2022 auhinna Rauaauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

RaudPakend· 2022

BeeHacchee Tardikoogi pakend

disainer: Shingo Furusho

Klient: Kiyomasa Seika Co.

Auhind Rauaauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest BeeHacchee Tardikoogi pakend

BeeHacchee on pakendidisain meepudingi juustutardikule. Kast on kuusnurkne ja meenutab meetaru, andes meekontseptsioonile visuaalse kuju. Pakend on valmistatud ühest kartongitükist ning selle mõõdud on 224 mm laiust, 195 mm sügavust ja 44 mm kõrgust. Pruun pakkepaber jätab mõnusa ja ligipääsetava mulje, samal ajal kui pinnale trükitud kollane raam lisab kontrasti. Kollase trükkimine pruunile pakkepaberile on keeruline, kuna värv imbub paberisse, mistõttu kaasati soovitud tulemuse saavutamiseks väga oskuslik trükipartner.

Tunnustus

Auhinnast Rauaauhind A' Design Award

BeeHacchee Tardikoogi pakend on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. BeeHacchee Tardikoogi pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. BeeHacchee Tardikoogi pakend on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Package design for Honey Cheese Tart. Yellow printing was applied to kraft paper, which is generally considered difficult to color. Since the concept of the cheese tart is honey, we designed a hexagonal cardboard box that represents a beehive.
Mõõtmed ja pakend: Cardboard package / Width 224mm x Depth 195mm x Height 44mm
Sildid: Package, cardboard, kraft paper, hexagon, sweets, cake
Tootmistehnoloogia: The main features and difficulties of this package were the hexagonal design and the yellow coloration on kraft paper. The hexagonal shape worked well because I was able to use pizza boxes as a reference, but for the color, printing companies generally dislike yellow color on kraft paper because the color sinks into the paper. However, we were able to find a printing company with a high level of technology, and this design was realized.
Disainiülesanne: In general, printing companies do not like to manufacture difficult This time, "yellow printing on cardboard" also tends to be avoided because the color often sinks and does not come out as desired. However, with the cooperation of our highly skilled paper container manufacturing partner, we were able to complete the package just as we had imagined.
Uurimistöö: In order to get the target audience to purchase the product from among the countless sweets available, it had to meet the requirements of being impactful, casual, and photogenic. So we paid attention to the shape, color scheme and design of the package, and it became more widely known.
Inspiratsioon: Since this is a casual product, I designed and packaged it in kraft paper, which is used for cardboard. Since the concept of the product is honey, I designed it in a hexagonal shape to resemble a beehive, with a yellow border for impact.
Projekti kestus: A project commissioned and produced by Kiyomasa Seika Co. in 2021.
Tööprotsess: This package is made of a single piece of cardboard.
Patendid: Copyrights belong to Shingo Furusho.
Meeskonnaliikmed: Paper container manufacturing:KURAOKA PACKAGING SERVICE
Piltide autorid: Image #1: Photographer Katsuhiro Hirata, Variations, 2021.
Image #2: Photographer Hidenori Kino, Variations, 2021.
Image #3: Photographer Katsuhiro Hirata, Variations, 2021.
Image #4: Photographer Katsuhiro Hirata, Variations, 2021.
Image #5: Photographer Hidenori Kino, Variations, 2021.