Disainilahendus Sakura Shimizu Pakend, mille autor on Nobuya Hayasaka, on kõrgelt hinnatud 2022 auhinna Plaatinaauhind A' Design Award võitja konkursi kategoorias Pakendidisain.
PlaatinaPakend· 2022
Sakura Shimizu Pakend
disainer: Nobuya Hayasaka
Klient: Arica Design Inc
Auhind Plaatinaauhind A' Design Award kategoorias Pakend
Kinnitatud auhinna võitja
Kinnita auhinna staatus disainile #127414Disain
Teosest Sakura Shimizu Pakend
See pakett loodi lillekunstniku kaubamärgiprojektina. Kõik brändi tööriistad on loodud ühtlases hallis värvitoonis, mis näitab lillede tõelisi värve. Pakend on kujundatud lihtsas akromaatilises värvitoonis, et mitte halvendada tellija kunstniku töö kvaliteeti. Sümbol põhineb jaapani tähemärgi tüpograafial, mis tähendab "lille" ja kõik brändi tööriistad on loodud selle sümboli ümber. Kasutades seda "kanji" sümbol, edastas klient tarbijatele oma positsiooni Jaapani lillekunstnikuna.
Tunnustus
Auhinnast Plaatinaauhind A' Design Award
Sakura Shimizu Pakend on Plaatinaauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tõeliselt erakordsetele, elegantsetele ja suurepärastele disainidele. Plaatinavõitjad on loomingu imed, tunnistused intellektuaalse loovuse piiridest ning näitavad oma disainerite võrreldamatut professionaalsust ja geniaalsust. Nendelt disainidelt oodatakse, et need on kõige tuntumad tööd, mis määratlevad ajastu esteetika, panustavad ühiskonna heaolusse ning nihutavad kunsti, teaduse, disaini ja tehnoloogia piire. Sakura Shimizu Pakend väljendab transtsendentset tipptaset ning teeb maailma ühemõtteliselt paremaks oma kasulike ja väärtuslike omadustega. Sakura Shimizu Pakend on Plaatinaauhinna A' Design Award võidutöö, mis äratab soove, inspireerib, erutab, rõõmustab ja sütitab suurt rõõmu.
Disaini taustal
Pressimaterjalid
Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.
- Unikaalsed omadused
- This package was created as part of a branding project for a floral artist. In order to highlight the color and beauty of the flowers themselves, all of the brand's tools were kept in gray. This gray is a brand color that gives consumers an image of dignity and quality, but does not detract from the flowers themselves.
The achromatic flower boxes and paper bags allow the vivid colors of the flowers to stand out. I designed the product to best showcase the artist's work. - Mõõtmed ja pakend
- Paper bag (large), Width 275mm x Depth 265mm x Height 215mm
Paper bag (small), Width 205mm x Depth 195mm x Height 215mm
Box (large),Width 250mm x Depth 250mm x Height 110mm
Box (small), Width 180mm x Depth 180mm x Height 110mm
Box (long), Width 645mm x Depth 120mm x Height 104mm
Herbarium Gifts, Width 69mm x Depth 69mm x Height 211mm - Sildid
- Flower artist, florist, branding, floral gifts, floral packaging
- Tootmistehnoloogia
- In order to directly express Sakura Shimizu's sincere attitude toward flowers, we designed a symbol using the typography of the Chinese character for "花” This character means flower. We kept the shape simple so as not to interfere with the floral art, which is the star of the show, and we cut down on the elements until they were just barely legible.
- Disainiülesanne
- We created all kinds of brand tools such as store cards, postcards, wrapping paper, etc., using the typography of Japanese characters as the brand symbol. This kanji symbol impressed consumers with Sakua Shimizu's status as a Japanese floral artist. By using the kanji symbol, Sakua Shimizu succeeded in conveying an imposing brand image as one of Japan's leading flower artists.
- Uurimistöö
- The logos of Japanese floral artists and florists are very often made with flowers and plants as motifs and in English letters. Many of them are also designed using the bright colors of the flowers as the motif. In order to differentiate ourselves from these marks, we dared to use the typography of Japanese letters as a symbol to create a straightforward and graceful design as a Japanese artist.
- Inspiratsioon
- This package was created as part of a branding project for a floral artist. In order to accentuate the color and beauty of the flowers themselves, we created all of the brand's tools in a uniform gray color. This gray is a brand color that gives consumers an image of dignity and quality, but does not detract from the flowers themselves.
The achromatic flower boxes and paper bags allow the vivid colors of the flowers to stand out. I designed the product to best showcase the artist's work. - Projekti kestus
- It has been in use since June 2018 in Sapporo, Japan.
- Tööprotsess
- The flower box is sleeved so that it can be taken out and displayed as it is. It is designed to harmonize with the purchaser's own home decor. The entire jar of the herbarium gift is covered with gray paper so that the inside cannot be seen. The herbarium gift is designed so that when the recipient opens the wrapping, he or she will be impressed by the vivid colors of the flowers.
- Meeskonnaliikmed
- Creative Director:Hitoshi Kobayashi
Art Director:Nobuya Hayasaka
Designer:Nobuya Hayasaka
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